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The unexpected wide spread use of WWW and dynamically increasing nature of the web creates new ...
The unexpected wide spread use of WWW and dynamically increasing nature of the web creates new
challenges in the web mining since the data in the web inherently unlabelled, incomplete, non linear, and
heterogeneous. The investigation of user usage behaviour on WWW is real time problem which involves
multiple conflicting measures of performance. These measures make not only computational intensive but
also needs to the possibility of be unable to find the exact solution. Unfortunately, the conventional methods
are limited to optimization problems due to the absence of semantic certainty and presence of human
intervention. In handling such data and overcome the limitations of conventional methodologies it is
necessary to use a soft computing model that can work intelligently to attain optimal solution.
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