Starting up - Lessons learned from the trenches
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Starting up - Lessons learned from the trenches

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Startup Pirates 2014 Entrepreneurship Talk

Startup Pirates 2014 Entrepreneurship Talk

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Starting up - Lessons learned from the trenches Starting up - Lessons learned from the trenches Presentation Transcript

  • Starting up Lessons learned in the trenches
  • Build something you know
  • A problem you have “Scratch your own itch”
  • A problem someone else has
  • Launch quickly So you can start working on your real product
  • GetGuido guido /ˈgwiːdəʊ/ noun! noun: guido; plural noun: guidos ! a man, especially an Italian American, regarded as vain, aggressively masculine, and socially unsophisticated.
  • “Real artists ship.” –Steve Jobs
  • Why not launch? • Perfectionism • Not fully understanding your problem • Fear of dealing with users • Fear of being judged • Lack of focus
  • But not too quickly
  • MVP Minimum Viable Product
  • “Everything should be made as simple as possible, but not simpler.” –Albert Einstein
  • Measure. Grow.
  • Startup Search for a scalable and repeatable business model
  • Successful Startup Rapid growth with limited capital
  • “There are three kinds of lies: lies, damned lies, and statistics.” –Mark Twain (Benjamin Disraeli)
  • What to measure • Visitors • Registrations (Users) • Subscribers (Paying Users)
  • SaaS Metrics • New Subscribers • Total Subscribers • Cost of Acquisition (CAC) • Average Recurring Revenue per Subscriber • Recurring Revenue Churn • Customer Lifetime Value (LTV) • LTV / CAC
  • Go all in.
  • Don’t play the lottery Charge real money for real products
  • The best productivity tip in the world
  • “Work out.” –Richard Branson
  • Thanks. Questions?