Taming The RSS Beast

Ilya Grigorik & Kevin Thomason

Looks familiar, right?

Microsoft’s study * http://research.microsoft.com/acid/rss/default.aspx * http://www.igvita.com/blog/2006/12/21/reinventing-rss-readers/

Microsoft’s study * http://research.microsoft.com/acid/rss/default.aspx * http://www.igvita.com/blog/2006/12/21/reinventing-rss-readers/ Average is 101+ ? Wow! Average user = Opens reader 3 times * 30 minutes per session Average user = 1.5 hours / day

I want to solve the question of ‘I don’t have any time and I subscribe to 500 feeds. I just got off the plane. What do I need to read?’ (Kevin Burton – Tailrank). Wired Magazine , 2003 “ Information overload” “ TechCrunch, for example, may now have almost 300,000 people subscribed to its feed who log on to their feed reader in a given day - but only a portion of those people view the TechCrunch feed in particular on a given day . I know I’m subscribed to many feeds that I almost never actually read, FeedBurner’s engagement metrics try to parse that behavior out from active readership.” * http://www.wired.com/techbiz/it/news/2003/08/60053 * http://www.techcrunch.com/2007/02/22/feedburner-releases-major-user-engagement-report/ * http://www.kinggary.com/archives/relieving-my-severe-addiction-to-feeds/ Techcrunch , 2007 Just a few minutes ago, I put my feed reader on a diet and unsubscribed to about 150 feeds, so that I’m now left with 53 feeds. I plan on skimming that down a bit more to, at most , 50 feeds, and plan on keeping it below that. Gary King , yesterday… is nothing new…

Solutions, or attempts at …
Keyword filtering - solves some problems. (Google)
Assumes a priori knowledge of the topic I want to track.
Semantic problems: car vs auto vs vehicle
Collaborative filtering
Clustering and memes – interesting, ends up as a popularity contest most of the time. (Tailrank.com)
Personalized systems – reading patterns, semantic analysis, user preferences – cold start problem.
Recommendation systems – If you like these 239 blogs, you may also like… STOP it!
AJAXified, prettified, shortcut enabled, javascript monstrosity
Marginal improvements in usability, at best. (usually worse)

Hold on, let’s backtrack… awesome!

Back in December…  Digg & Delicious frontpage * http:// www.igvita.com/blog/2006/12/29/postrank-rss-filtering / PostRank  96 Comments  Delicious & Dzone frontpage etc .

Today we can… Original Feed (55 stories) Just the hits, please. (5 stories) Posts with an uptake. (14 stories) The well received stuff. (23 stories) 1) 2) Track blog performance. 3) View blog history. 4) And other secret goodies. In other words, we want to…
Let you read what matters
Help you find the good stuff
Enable you to view blog history & track performance
13 stories vanish

We’re launching, soon.. Chief Tech Plumber - UW CS, Grad Student at UoT Chief Bean Counter - UW CS, Investment Banker Chaos Coordinator - Laurier Business, Marketing (Apple, KPMG, Quarry) Ilya Grigorik Francis Lau Kevin Thomason [email_address] [email_address] [email_address] Open for beta: early June. Launch date: June. (not kidding) We need beta testers & we’ve got shwag. If you’re interested, head to our blog (we launched it today) http://www.aiderss.com/blog

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Taming The RSS Beast

by Ilya Grigorik on May 26, 2007

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Taming The RSS Beast — Presentation Transcript