The document discusses the opportunities of using social media professionally and breaks down common myths about social media. It argues that social media allows for conversations and networking to receive information, make contacts, and find opportunities. The document encourages professionals to create content, build their personal brand, and participate in debates and peer reviews to take advantage of what social media has to offer.

1. Social media for professionals
Beyond the myths
Ignacio
GR Gavilán

2. Markets are CONVERSATIONS
and Social Media are…
CONVERSATION ENABLERS

3. LIMITING Myths
ANONIMITY
LOCATION
KIDS
SECURITY

4. Breaking
OPPORTUNITIES

5. PRIVATE CORPORATE
PROFESSIONAL

6. RECEIVING
INFORMATION NETWORKING
NEWS DEBATES
TRENDS PEER REVIEW
DATA CONTACTS
OPINIONS OPPORTUNITIES
RESEARCH RECRUITING

7. GIVING
CREATING CONTENT / VALUE PERSONAL BRAND
ANSWERING
TWEETING
BLOGGING
Me 2.0

8. This is REAL…
www.aunclicdelastic.com
www.linkedin.com/in/igrgavilan
@igrgavilan
bluechip.ignaciogavilan.com

9. WHAT ARE YOU WAITING FOR ?

10. Thank you !!!
GR
Ignacio
Gavilán
www.ignaciogavilan.com
@igrgavilan