The Typographic Pledge

The Typographic Pledge Setting the tone for good typographic practice. (Place your hand over your heart)

Typography The Typographic Pledge “I will not stretch or squish type. Typography Typography Typography

Typography The Typographic Pledge “I will not stretch or squish type. I will not outline type.

T M The Typographic Pledge Typography MOBY DICK y O p B “I will not stretch or squish type. o Y I will not outline type. g D I will not stack type. r I a C p K h y

5' 11" The Typographic Pledge 27º33' N “I will not stretch or squish type. prime marks I will not outline type. I will not stack type. “I’m smart.” I will use prime marks and quotation marks quotation marks appropriately. "I’m dumb."

Typo- The Typographic Pledge graphy “I will not stretch or squish type. hyphen I will not outline type. I will not stack type. well–being I will use prime marks and 1985–1997 quotation marks appropriately. en dash I will appropriately use hyphens, en dashes, and em dashes. No one—not even… em dash

Baskerville The Typographic Pledge Bodoni “I will not stretch or squish type. I will not outline type. Helvetica I will not stack type. Times I will use prime marks and Caslon quotation marks appropriately. Century I will appropriately use hyphens, en dashes, and em dashes. Serifa I will honor the classic families of type. Garamond

The Typographic Pledge “I will not stretch or squish type. I will not outline type. I will not stack type. I will use prime marks and quotation marks appropriately. I will appropriately use hyphens, en dashes, and em dashes. I will honor the classic families of type. I pledge not to commit crimes against typography.”

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The Typographic Pledge

by Timothy Su on Jun 14, 2010

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The Typographic Pledge — Presentation Transcript