PAUL MARCUM: "Turn On, Weigh In, Tweet Out: Twitter as Your Body Sensor API"

643 views

Published on

What Google's Marissa Mayer calls "The sensor revolution" is upon us and multiple fitness sensors are on the market. Loic le Meur just called for a "body API" to handle the data these generate. In his talk Paul argues that it already exists and is called Twitter. Tweeters are already sharing #fitstats, weigh-ins, and #nikeplus and Garmin #runs by the thousands each day. It's in Twitter's best interest to encourage this behavior as data is a growing business and in the tweeters' best interest too as illustrated by a recent Kaiser Permanente study but the system needs to be optimized.
@jpmarcum, marcum.com

Published in: Health & Medicine
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
643
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • But unfortunately the Wii Fit and the Nike Plus, along with many of the others, are either intentionally closed or make it so difficult to export data that it’s nearly impossible for the average user to do it. Just assuming that a few of the 24MM Wii Fit bit buyers can’t write parsers for Linux…http://www.huanix.com/2010/04/03/export-wii-fit-data-to-a-csv-for-import-into-excel-or-database/ 
  • Here’s a solution that someone has hacked – download your Wii Fit data onto an SD card and then merely parse it in Unix – how many of the 24MM people who own the Wii Fit can do this?
  • Shouldn’t health and fitness data be portable by default and public by user-choice? After all, it’s *our bodies’* data not Nintendo’s or Nike’s. If there’s ongoing revenue source once a user has bought the sensor,
  • They want accountability and support beyond what they’re getting within the closed systems. (Brian Stelter in the Times (http://nyti.ms/b5E26i)
  • - a recent Kaiser Permanente study (http://bit.ly/duH9ac) showed the benefits of journaling for those trying to lose weight.
  • PAUL MARCUM: "Turn On, Weigh In, Tweet Out: Twitter as Your Body Sensor API"

    1. 1. Paul MARCUM<br />Turn On, Weight In, Tweet Out: Twitter as Your Body Sensor API<br />@jpmarcum<br />
    2. 2. Turn on<br />Weigh In<br />Tweet Out<br />Twitter as the Body Sensor API<br />@jpmarcum<br />
    3. 3. “The Sensor Revolution” <br />
    4. 4. Going Mainstream? You Bet. <br />OVER 3 MILLION REGISTERED RUNNERS!<br />OVER 2 MILLION DOWNLOADS!<br />3RD BEST SELLING CONSOLE GAME OF ALL TIME!!!<br />
    5. 5. Where does all the sensor data go?<br />
    6. 6. But in many cases it’s stranded there...<br />
    7. 7. …unless you can write a Unix parser.<br />
    8. 8. Shouldn’t this be the most portable data of all?  <br />After all, it’s *our* bodies’ data. <br />
    9. 9. Time for a Body API. Why not Twitter? <br />It’s Open<br />Public, Private, Anonymous<br />It Exists<br />And…<br />
    10. 10. …Tweeters are already using it as a Body API<br />
    11. 11. Why? Support & Accountability Works <br />
    12. 12. This goes beyond the anecdotal… <br />
    13. 13. But There Could Be More. <br />OPEN DATA “GAMES”<br />
    14. 14. And Even More<br />Self Trackers<br />
    15. 15. FatDrop.pr = Open Data + Self Tracking<br />
    16. 16. Why Should Twitter Encourage it?<br />
    17. 17. How to Encourage it? Avoid this:<br />
    18. 18. And this:<br />
    19. 19. Twitter Filtering is Critical <br />
    20. 20. But, More Than Anything, Sensor Manufacturers Need to Open Up<br />
    21. 21. Thank You!<br />@jpmarcum<br />

    ×