Business Planning <ul><li>The elements of a business plan </li></ul><ul><li>Protecting an idea and Value Chain Analysis </li></ul><ul><li>Business Models </li></ul><ul><li>Entrepreneurial Marketing – Innovation & Marketing </li></ul><ul><li>Entrepreneurial Marketing – Tools </li></ul><ul><li>Entrepreneurial Finance & Valuation </li></ul>
Incubation process Ideas People Dating Event During SMILIES External Venture Internal Venture New Project Venture Launch Gate 3 Connecting People and Ideas Building Business Opportunity Plan To I Innovation Board 2010 2011 2012 onwards Gate 1 Gate 2
INCUBATION PROJECTS <ul><li>Aimed at accomplishing the valorisation of ideas </li></ul><ul><li>Development of ideas with market potential </li></ul><ul><li>Use of stage gate to drive the projects </li></ul><ul><li>Physical space and services ( scheduled in 2010) </li></ul><ul><li>Mentoring and coaching </li></ul>
IDEA COMMERCIALISATION STAGE GATE Incubation 0-3 years Stage 1 Stage 2 Stage 3 Investigation Feasibility Development Technical Step 1 Technical Analysis Step 4 Technical Feasibility POC Step 7 Engineering Prototype Market Step 2 Market Assessment Step 5 Market Study Step 8 Market Plan Business Step 3 Venture Assessment Step 6 Economic Feasibility Step 9 Business Plan Stage 4 Stage 5 Stage 6 Pilot Growth Maturity Step 10 Pre-Prod. Prototype Step 13 Production Step 16 Business Growth Step 11 Market Validation Step 14 Sales & Distribution Step 17 Market Diversity Step 12 Business Start-up Step 15 Business Growth Step 18 Business Maturity Acceleration 3-5 years Idea
Incubator Fund – how <ul><li>Fund to be established in 2010 ? </li></ul><ul><li>Preseed financing approx 200 Keuro/project </li></ul>Innovation proposal by innovation board Innovation agreement With the Fund Project submitted to manager Innovation decision by board of directors t o 6 weeks 6 weeks 6 weeks
Incubator Strategic Axes - July 2008 Testbed for new technologies in creative industries Feasibility study for research infrastructures - Proposal from TEI CRETE All partners involved -Consultation to be launched ON SCHEDULE Develop a Creativity Zone in Agia Triada Create a creativity zone - Bench learning from Thessaloniki Innovation Zone Dialogue with the Municipality of Arkadi ON SCHEDULE Growth of Creativity Corridors in Rethymno Transform the cultural places in the city - A project proposal under way from FORTH - Web 2,0 technologies -On line networking Digital City project -Proof of concept seminar with local SMEs ON SCHEDULE Expand Entrepreneurial Capacity in creativity Create a network with the Industrial Park ON SCHEDULE Skills for the creative industries To teach creativity and innovation to the creators -Ideas and proposals to be established - Partnership with the University of Crete for Life Long Learning Program -Apply for programmes like EQUAL, LLL ON SCHEDULE Become leading incubator for creative industries Plans, Feasibility Studies Review of offers Find strategic partners -Finalize plans and strategic partner s LAUNCH BEHIND SCHEDULE: Business partner being assessed
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