• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Transition from ecommerce to mcommerce
 

Transition from ecommerce to mcommerce

on

  • 198 views

This presentation highlights a new trend of eCommerce to mCommerce in online shopping behavior of customers. mCommerce is online shopping through mobile.

This presentation highlights a new trend of eCommerce to mCommerce in online shopping behavior of customers. mCommerce is online shopping through mobile.

Statistics

Views

Total Views
198
Views on SlideShare
198
Embed Views
0

Actions

Likes
0
Downloads
1
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com
  • Courtesy: www.ifour-consultancy.com

Transition from ecommerce to mcommerce Transition from ecommerce to mcommerce Presentation Transcript

  • iFour ConsultancyTransition from eCommerce to mCommerce
  • eCommerce  It refers to businesses and consumers buying and selling products online  It does not refer to the selling of physical products, it can also refer to the selling of services where payments for the services are made online  Quick, easy and convenient Product comparisons Lower prices eCommerce solution provider India
  • mCommerce It is ability to conduct commerce using a mobile device, such as mobile phone, a PDA, a smartphone, or other emerging mobile equipments It allows the user to access computer mediated networks i.e the internet and make transactions from anywhere in the world Strong user adoption Seamless app rollout campaigns eCommerce solution provider India
  • eCommerce flow eCommerce solution provider India
  • mCommerce flow eCommerce solution provider India
  • Differences between ecommerce and mCommerce eCommerce solution provider India
  • It can increase sales and decrease costs A firm can use electronic commerce to reach narrow market segments that are widely scattered geographically It provides buyers with a wider range of choice than traditional commerce Advantages of eCommerce eCommerce solution provider India
  • Consumers are still somewhat afraid of sending their credit card numbers over the internet due to the existence of malpractice It is costly in many circumstances The quality and quantity of the product cannot be estimated to its real value Disadvantages of eCommerce eCommerce solution provider India
  • Covers wild distance Consumer deals Savings Easy to use Advantages of mCommerce eCommerce solution provider India
  • Smart phone limitation Risk factor Connectivity Habituate Disadvantages of mCommerce eCommerce solution provider India
  • Time cost: In case of mCommerce services are provided at the point of need Convenience cost: Different mcommerce platforms are integrated to the work environment there is no transition required Customization: mCommerce allows the services to be catered towards users needs Increase in number of devices: with a shift in the medium of communication from PC’s to tablets and Smartphone's there is parallel transition from eComerce to mCommerce From eCommerce to mCommerce eCommerce solution provider India
  • 59% men prefer to purchase on their phones while 77% women prefer tablets for shopping mCommerce spend for males is $677 and for female, it is $489 51% of people aged between 18 and 34 shop on their phones, only 18% of those between 55 and 64 have shopped on their mobile phones Smartphone users spend more time on mobile apps than on mobile sites Facts and figures about mCommerce platforms eCommerce solution provider India
  • Commodities which users prefer to buy online eCommerce solution provider India
  • Attraction: Since the customers are not fixed to a single location while browsing for a particular commodity they look for the nearest store and also for any special offer which prevail in the nearest store. Visibility: Since the screen/visibility and scope of a mobile device is limited as compared to that of a PC, the applications should also be different. Limitations of mCommerce over eCommerce eCommerce solution provider India
  • Light pages: Compared to the e-commerce communication channels, the m-commerce channels suffer from latency and low band width. Payment: The payment transactions and the exchange of sensitive data should be made more secure. Online payments are a great deterrent in the successful path of online purchase platforms. Limitations continued.. eCommerce solution provider India
  •  http://www.slideshare.net/SteveFort/advantages-disadvantages-of-mobile- commerce  http://sanleen.wordpress.com/2013/08/30/e-commerce-vs-m- commerce/comment-page-1/  http://www.slideshare.net/ganesh_channa/ecommerce-and-mcommerce  eCommerce solution provider India References