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Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
Platform Adoption
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Platform Adoption

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Microsoft HealthVault conference in June 2008. Source: …

Microsoft HealthVault conference in June 2008. Source:

http://msdn.microsoft.com/en-us/healthvault/cc627280.aspx

Published in: Technology, Business
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  1. 1
  2. The HealthVault Business Platform Platform Capabilities HealthVault Microsoft Consumer Ecosystem Touchpoints Leverage: Leverage: Leverage: • Commonly shared • Application directory • MSN technology • HealthVault ingredient • Messenger • Community of partners brand • Vista Gadget Gallery • Packaged solutions • Logo programs • Live Search • Marketing toolkit • Microsoft PR
  3. The HealthVault Business Platform Platform Capabilities HealthVault Microsoft Consumer Ecosystem Touchpoints Leverage: Leverage: Leverage: • Commonly shared • Application directory • MSN technology • HealthVault ingredient • Messenger • Community of partners brand • Vista Gadget Gallery • Packaged solutions • Logo programs • Live Search • Marketing toolkit • Microsoft PR
  4. Platform Capabilities: Building Your Business on the HealthVault Platform
  5. Platforms can help you reach new customers. Your Company Marketplace Platform & Tools
  6. Platforms Have Pros and Cons •Drives lock in •Creates network effects •Can introduce a lack of transparency •Improves interoperability •Forces single way of building •Allows for reuse (data, components) •Little opportunity for complements •Build new apps, tap adjacent markets •Little diversity in solution development •Solves broad technical problems •Solves essential business problems
  7. Platforms Have Pros and Cons •Drives lock in •Creates network effects •Can introduce a lack of transparency •Improves interoperability •Forces single way of building •Allows for reuse (data, components) •Little opportunity for complements •Build new apps, tap adjacent markets •Little diversity in solution development •Solves broad technical problems •Solves essential business problems Our Objective: Wear the White Hat
  8. Platform Leadership Two key points: 1. To have platform potential…must satisfy two prerequisite conditions: (1) It should perform at least one essential function within what can be described as a quot;system of usequot; or solve an essential technological problem within an industry, and (2) it should be easy to connect to or to build upon to expand the system of use as well as to allow new and even unintended end-uses. 2. … platform leaders must address both the technical and business aspects of platform adoption. How Companies Become Platform Leaders Annabelle Gawer and Michael A. Cusumano MIT Sloan Management Review. Winter 2008, Vol. 49, No. 2, pp. 28-35
  9. What have we done to solve an essential technological problem?
  10. Silos of Health Information: Year 1 11
  11. Silos of Health Information: Year 1 + n
  12. Silos of Health Information: Year Future 13
  13. October 4, 2007
  14. HealthVault is a Software + Services Platform SOFTWARE SERVICES HealthVault Connection Center is a utility that allows Microsoft HealthVault is an online personal health users to add data from health and fitness devices such as database with a set of XML interfaces that allows third heart rate monitors, blood pressure monitors, peak flow parties to create valuable health, wellness, and fitness meters, glucometers, and pedometers. services for HealthVault users.
  15. How have we made it easier to connect to or build upon?
  16. New Platform Benefits • More scenarios possible with extensible data model – Almost 20 new Data Types, 12 additional ones pending • Streamlined consumer experience – Account Sign-up • Improved data integrity – Data Signing • Enabled integration of EMR applications – Direct to Clinical connect • Better consumer control – Improved AppAuth UI – Optional Auth: Make auth components optional not all-or-nothing 17
  17. Extensible HealthVault Data Model New data types added – came from YOU! Microbiology Lab Test Advance Directive Concern File Result Aerobic Exercise Session Condition HbA1C Password Protected Package Aerobic Profile Continuity of Care Record Healthcare Proxy Personal Contact Information Personal Demographic Allergic Episode Contraindication Height Measurement Information HL7 Continuity of Care Allergy Daily Dietary Intake Personal Image Document Application-Specific Daily Medication Usage Immunization Procedure Information Appointment Device Insulin Injection Radiology Lab Result Asthma Inhaler Diabetic Profile Insulin Injection Use Respiratory Profile Asthma Inhaler Usage Discharge Summary Insurance Plan Sleep Related Activity Emergency or Provider Base Thing Type Lab Test Result Sleep Session Contact Basic Demographic Emotional State Life Goal Spirometer Measurement Information Blood Glucose Measurement Encounter Link Vital Signs Weekly Aerobic Exercise Blood Pressure Measurement Family History Medical Annotation Goal Cardiac Profile Family History Person Medical Problem Weight Goal Cholesterol Profile (Lipid Family History Condition Medication Weight Measurement Profile) Learn more at: http://msdn.microsoft.com/en-us/healthvault/cc451929.aspx 18
  18. Dramatically streamlined user sign up
  19. Improving consumer control and privacy • OpenID support • “Personal” tag • Optional data type authorization
  20. How are we allowing new and even unintended uses?
  21. •Technical Blogs •Sean Nolan’s Blog •Peter Neupert’s Blog •SDK improvements •Online Library •Partner Guidance •New Partner Types
  22. Supporting openness on HealthVault • Reference .NET SDK – The official HealthVault .NET API wrapper library – Released under the Microsoft Reference Software License – Partners now have access to the authoritative SDK reference • Open HealthVault data protocols – Complete public documentation of the HealthVault XML interfaces for data – Permission to recreate and implement a HealthVault-compatible service – Makes the HealthVault protocol portable; unlocks it from Microsoft • Community open source projects – Community contributed and maintained API wrapper libraries – Hosted on CodePlex, SourceForge, etc. – API wrappers for Java and Ruby available now, other environments coming soon from the community – Build HealthVault-enabled applications quickly and in the developer environment of your choice
  23. Providing support for non-.NET applications
  24. HealthVault Be Well Fund “This fund seeks to promote research into disruptive improvements to health management that have the potential to significantly improve health outcomes for patients enabled by reusing and sharing data between people, families, caregivers, doctors and facilities.”
  25. How are we addressing the business aspects of platform adoption?
  26. What I’ve heard from partners…
  27. Platform Product Strategy Consumer Hospital Employer Gov’ment Academic Provider Partner Resources Contextual Partner Search Applications Partner Applications and Devices Widgets And Devices Privacy Security Standards Directories Directories HV.com MSN Route White Label Tracker Route Tracker CodePlex White Label MSDN Gadgets Admit App SDK/ DDK Platform S+S Mobility Connection Center Partner BOM View Edit Print Shell Interfaces Be Well Fund Specialized Platform (Direct to Clinical, Digital Signing, Incentives) Logo Base Platform (Auth and Sharing, XML Interfaces, Common Controls) Programs 28
  28. Thanks! Talk to us about how we can support your efforts with the platform… Bill Reid bill.reid@microsoft.com You can also contact HealthVault Business Development hvbd@microsoft.com 29
  29. Microsoft, HealthVault, and the HealthVault logo are trademarks of the Microsoft group of companies. © 2008 Microsoft Corporation. All rights reserved. Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 30
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