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Barcamp	  Bangalore	  10
Preetham Venkkyhttp://facebook.com/ideasmaverick
Facebook Virality 250,000 fans in just 10 days
AGENDAWhat is ViralityCase StudyDesigning Virality
Understanding Virality    and the emotion behind it!
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There can be noPrestigewithout mystery- Charles De Gaulle (French General)
Case Study Air France
Air France        Page        318 044 personnes aiment ça.+ 250,000 likes in 10 days !      (early March 2011)
A real incentiveto click the‘Like’ button
Inspiring prizesmatching AirFrance’s business
Taking part isSimple and Fun
A real incentive to share
Designing Virality
Task Completed in just 9 hrs
PitchWere giving $2000 per balloon to the first person to send us thecorrect coordinates, but thats not all; were also giv...
     at Barcamp Bangalore 10       on 11 June 2011
krds.com            allfacebook.comtwitter.com/KRDSIndia           facebook.com/KRDS                 preetham.venkky@krds....
Facebook Virality
Facebook Virality
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Facebook Virality

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All you ever wanted to know about making your campaign go viral on Facebook. All will be revealed at Barcamp Bangalore 10.

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Transcript of "Facebook Virality"

  1. 1. Barcamp  Bangalore  10
  2. 2. Preetham Venkkyhttp://facebook.com/ideasmaverick
  3. 3. Facebook Virality 250,000 fans in just 10 days
  4. 4. AGENDAWhat is ViralityCase StudyDesigning Virality
  5. 5. Understanding Virality and the emotion behind it!
  6. 6. }
  7. 7. There can be noPrestigewithout mystery- Charles De Gaulle (French General)
  8. 8. Case Study Air France
  9. 9. Air France Page 318 044 personnes aiment ça.+ 250,000 likes in 10 days ! (early March 2011)
  10. 10. A real incentiveto click the‘Like’ button
  11. 11. Inspiring prizesmatching AirFrance’s business
  12. 12. Taking part isSimple and Fun
  13. 13. A real incentive to share
  14. 14. Designing Virality
  15. 15. Task Completed in just 9 hrs
  16. 16. PitchWere giving $2000 per balloon to the first person to send us thecorrect coordinates, but thats not all; were also giving $1000 to the person who invited them. Then were giving $500 whoever invited the inviter, and $250 to whoever invited them, and the remaining $250 goes to charity.
  17. 17.    at Barcamp Bangalore 10 on 11 June 2011
  18. 18. krds.com allfacebook.comtwitter.com/KRDSIndia facebook.com/KRDS preetham.venkky@krds.com   +91-95-66-175111 +91-98-80-235111
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