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Building Talent Communities - SocialMedia for HR Managers & Practitioners        Exploring Social Media to Recruit and Dev...
Andrew Chow             Founded                Ideamart (S) Pte Ltd since 1994 . Ideas & Concepts since 2002            ...
Andrew Chow a.k.a Ideasandrew                  Social Networking                       Facebook - http://www.facebook.com/...
Building Talent Communities =Social Recruitment & Development   If Business can be done Socially, so can Recruitment &    ...
Building Talent Communities         “the process of recruiting                candidates             & developing staff   ...
“Talent Communities” Culture   You dont have to be „recruiting to be recruiting   Be social and professional at the same...
Social MediaTalent Communities’ Trend               What’s happening?
Go Mobile!Social Media Talent Communities‟ Trend
Content : User > Original                            Original       Co-created                                         Use...
Conversation : Listening > TalkingSocial Media Talent Communities‟ Trend
Community : Niche > MassSocial Media Talent Communities‟ Trend
4 SocialRecruitment/Development Tools                 Where are the people?
Linkedin Talent PoolSocial Recruitment and Development Tools
BranchOutSocial Recruitment & Development Tools
PlaxoSocial Recruitment & Development Tools
“Brand” NetworkSocial Recruitment & Development Tools
Building Talent Communities                  Game Plan  Quick Nuggets for Strategy | Channels | Message
Strategy                       B.A.N               Online Employer Branding               Focus on Target Audience      ...
Channels   No One size Fits all       Where to find who?   Too few Channels for too Long       Are we casting our net ...
Message   Use the Right Social Tone for Gen Y   Engage other Influencers   Encourage more conversation    Building Tale...
7 Building Talent Communities                 Best Practices      Due diligence requires more work than you think
Employer Branding            Corporate branding on TwitterBuilding Talent Communities - Best Practices #1
Employer Branding              Make it fun on fan page & blogBuilding Talent Communities - Best Practices #1
Employer Branding      Standardize you Company Name on LinkedinBuilding Talent Communities - Best Practices #1
Study the candidate/staff           connections and network                                             Who               ...
Analyze Recommendations                                             Who                                             What  ...
Research on Status and Update                “My boss is a dumbass!”   “It‟s Monday and I am already thinking about     ...
Social PortfolioThought Leadership                                          www.quora.com Building Talent Communities - Be...
Social PortfolioThought Leadership                                          www.smashwords.com Building Talent Communities...
Social PortfolioCreativity                                          www.pinterest.com Building Talent Communities - Best P...
Social PortfolioMarketing Building Talent Communities - Best Practices #5
Social PortfolioTraining & Development                                                   www.slideshare.net Building Talen...
Social PortfolioMarketing Communications / Public Relations                                                   www.twitter....
Administer Online Test                                                   www.proprofs.com Building Talent Communities - Be...
Develop social media usage policy Building Talent Communities - Best Practices #7
Questions and Answers    Let’s chat!
Building Talent Communities   social media for hr managers & practitioners
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Building Talent Communities social media for hr managers & practitioners

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Transcript of "Building Talent Communities social media for hr managers & practitioners"

  1. 1. Building Talent Communities - SocialMedia for HR Managers & Practitioners Exploring Social Media to Recruit and Develop Right Candidates
  2. 2. Andrew Chow  Founded  Ideamart (S) Pte Ltd since 1994 . Ideas & Concepts since 2002  Table For Six since 2008  Education  Thames Valley University, UK  Business Awards  STB Business Award – Most Innovative Marketing Initiative award 2007  Spirit of Enterprise 2008  Successful Entrepreneur 2010  Certification  NLP Practitioner & Certified Life Coach  Forte  PR Strategic Counsel, Implementation & Monitoring  Social Media Strategy  Brand Management Consultancy  Personal Branding  Professional Affiliation  Approved NCSS Training Provider  WDA ACTA-certified  Asia Professional Speakers - SingaporeProfile
  3. 3. Andrew Chow a.k.a Ideasandrew Social Networking Facebook - http://www.facebook.com/#!/AndrewChowKokWah Plaxo http://ideasandrew.myplaxo.com/ Linkedin - http://sg.linkedin.com/in/ideasandrew Social Media Sharing Flickr Collection - http://www.flickr.com/photos/ideasandrew/ Youtube Channel - http://www.youtube.com/user/ideasandrew Slideshare - http://www.slideshare.net/ideasandrew Podomatic - http://ideasandrew.podomatic.com Social Blogging / Micro-blogging Twitter - http://twitter.com/Ideasandrew Wordpress – www.andrewchow.sg Social Collaboration Wikipedia - http://en.wikipedia.org/wiki/User:Ideasandrew Meet up - http://www.meetup.com/members/11966314/ More than 220 interviews/feature in 6 years from local / International media
  4. 4. Building Talent Communities =Social Recruitment & Development If Business can be done Socially, so can Recruitment & Development!
  5. 5. Building Talent Communities “the process of recruiting candidates & developing staff through the use of social platforms - Wikipedia SR&D 101
  6. 6. “Talent Communities” Culture You dont have to be „recruiting to be recruiting Be social and professional at the same time Share, not Sell the “company” Weigh the pros and cons of different networks Integrate social media with other recruiting channels Encourage external dialogue SR&D 101
  7. 7. Social MediaTalent Communities’ Trend What’s happening?
  8. 8. Go Mobile!Social Media Talent Communities‟ Trend
  9. 9. Content : User > Original Original Co-created User-generatedSocial Media Talent Communities‟ Trend
  10. 10. Conversation : Listening > TalkingSocial Media Talent Communities‟ Trend
  11. 11. Community : Niche > MassSocial Media Talent Communities‟ Trend
  12. 12. 4 SocialRecruitment/Development Tools Where are the people?
  13. 13. Linkedin Talent PoolSocial Recruitment and Development Tools
  14. 14. BranchOutSocial Recruitment & Development Tools
  15. 15. PlaxoSocial Recruitment & Development Tools
  16. 16. “Brand” NetworkSocial Recruitment & Development Tools
  17. 17. Building Talent Communities Game Plan Quick Nuggets for Strategy | Channels | Message
  18. 18. Strategy B.A.N  Online Employer Branding  Focus on Target Audience  Narrowing instead of Broadcasting Building Talent Communities - Game Plan
  19. 19. Channels No One size Fits all  Where to find who? Too few Channels for too Long  Are we casting our net far enough? Advertising vs Advocating  Are our staff helping out in recruitment? Building Talent Communities - Game Plan
  20. 20. Message Use the Right Social Tone for Gen Y Engage other Influencers Encourage more conversation Building Talent Communities - Game Plan
  21. 21. 7 Building Talent Communities Best Practices Due diligence requires more work than you think
  22. 22. Employer Branding Corporate branding on TwitterBuilding Talent Communities - Best Practices #1
  23. 23. Employer Branding Make it fun on fan page & blogBuilding Talent Communities - Best Practices #1
  24. 24. Employer Branding Standardize you Company Name on LinkedinBuilding Talent Communities - Best Practices #1
  25. 25. Study the candidate/staff connections and network Who What Where WhenBuilding Talent Communities - Best Practices #2
  26. 26. Analyze Recommendations Who What WhenBuilding Talent Communities - Best Practices #3
  27. 27. Research on Status and Update  “My boss is a dumbass!” “It‟s Monday and I am already thinking about TGIF”  “Hate to manage our road show this weekend,  it‟s a bloody waste of time!”Building Talent Communities - Best Practices #4
  28. 28. Social PortfolioThought Leadership www.quora.com Building Talent Communities - Best Practices #5
  29. 29. Social PortfolioThought Leadership www.smashwords.com Building Talent Communities - Best Practices #5
  30. 30. Social PortfolioCreativity www.pinterest.com Building Talent Communities - Best Practices #5
  31. 31. Social PortfolioMarketing Building Talent Communities - Best Practices #5
  32. 32. Social PortfolioTraining & Development www.slideshare.net Building Talent Communities - Best Practices #5
  33. 33. Social PortfolioMarketing Communications / Public Relations www.twitter.com Building Talent Communities - Best Practices #5
  34. 34. Administer Online Test www.proprofs.com Building Talent Communities - Best Practices #6
  35. 35. Develop social media usage policy Building Talent Communities - Best Practices #7
  36. 36. Questions and Answers Let’s chat!
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