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It can drive you crazy. You spend and spend and spend on PPC, without harvesting the results you demand for the investment you make. Let the wizard of PPC Soren Ryherd from Working Planet Marketing Group de-mystify the PPC ROI tracking process with some live examples from PPC campaigns and clients, including ideaLaunch.com.
Learn how to track the ROI from your PPC investment with new methodology, tools and tricks of the trade. Learn how content marketing becomes your best asset with PPC strategy in turning more browsers into believers, and believers into buyers.