Welcome!
Platform Overview
May 6, 2009

Our goals today

Our goals today
‣ To give you the WHAT…

Our goals today
‣ To give you the WHAT…
‣ The FTC’s Red Flag Rules

Our goals today
‣ To give you the WHAT…
‣ The FTC’s Red Flag Rules
‣ ...review the HOW…

Our goals today
‣ To give you the WHAT…
‣ The FTC’s Red Flag Rules
‣ ...review the HOW…
‣ demo the idBUSINESS Red Flag Compliance
Module

Our goals today
‣ To give you the WHAT…
‣ The FTC’s Red Flag Rules
‣ ...review the HOW…
‣ demo the idBUSINESS Red Flag Compliance
Module
‣ but also give you the WHY

Our goals today
‣ To give you the WHAT…
‣ The FTC’s Red Flag Rules
‣ ...review the HOW…
‣ demo the idBUSINESS Red Flag Compliance
Module
‣ but also give you the WHY
‣ Why information security should be a part of
your business

Frame of reference
Fewer than 30% of covered entities were
compliant with the law on May 1, 2009
An estimated 11 million US businesses are
covered entities

What this means

What this means
‣ Lack of awareness and understanding
‣ Does not mean that FTC won’t be enforcing

What this means
‣ Lack of awareness and understanding
‣ Does not mean that FTC won’t be enforcing
‣ Early birds will get the worm
‣ Opportunity for competitive advantage

The facts
30%
40%
60%
70%
Business has suffered breach Thief is employee or knows employee
Business has yet to incur a breach Thief is unknown
• Since 2/15/05, over 251,000,000 Americans have had
identities or other personal information compromised

The facts
The average breach and its impact on customer confidence is growing.
58% of customers said they lost confidence in a
business following that business’ breach.
31% immediately severed their relationship with
the business upon notification of the breach.
Source: Ponemon Institute, 2008.

The Red Flag Rules

The Red Flag Rules
‣ Sections 114 & 315 of the Fair and Accurate
Credit Transactions Act

The Red Flag Rules
‣ Sections 114 & 315 of the Fair and Accurate
Credit Transactions Act
‣ Applies to you if:

The Red Flag Rules
‣ Sections 114 & 315 of the Fair and Accurate
Credit Transactions Act
‣ Applies to you if:
‣ you hold “covered accounts”

The Red Flag Rules
‣ Sections 114 & 315 of the Fair and Accurate
Credit Transactions Act
‣ Applies to you if:
‣ you hold “covered accounts”
‣ your customer records present a “reasonably
foreseeable risk of identity theft”

Red Flag Compliance

Red Flag Compliance
1. A Written Information Security Program

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft
3. Must be administered by a board of directors or a member
of senior management

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft
3. Must be administered by a board of directors or a member
of senior management
4. Must deliver compliance report on at least an annual basis

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft
3. Must be administered by a board of directors or a member
of senior management
4. Must deliver compliance report on at least an annual basis
5. Must contain mechanism to train employees

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft
3. Must be administered by a board of directors or a member
of senior management
4. Must deliver compliance report on at least an annual basis
5. Must contain mechanism to train employees
6. Must contain an incident response capability

Red Flag Compliance
1. A Written Information Security Program
2. Controls to prevent and mitigate the risks associated with
identity theft
3. Must be administered by a board of directors or a member
of senior management
4. Must deliver compliance report on at least an annual basis
5. Must contain mechanism to train employees
6. Must contain an incident response capability
7. Must ensure that vendors and suppliers are also compliant

“What happens
if I don’t comply?”
• Noncompliance carries several penalties
– Civil Liability
– Class-Action Lawsuits
– Federal Fines
– State Fines

The solution
‣ The idBUSINESS Red Flag Compliance Module
‣ Built on real-world forensic fieldwork
‣ Includes tools & benefits that actively involve
employees in your compliance efforts
‣ Transitions information security from a
compliance issue into a competitive advantage

The Red Flag
Compliance Module
‣ Secure online interface

The Red Flag
Compliance Module
‣ Learning tools available as text or video webinar

The Red Flag
Compliance Module
‣ Risk Assessment tool provides ranking of your
company in 12 key focus areas

The Red Flag
Compliance Module
‣ Customizable checklist of 26 Red Flags to meet
requirements of FACT Act

The Red Flag
Compliance Module
‣ Employee training automated & easy, integrates
automatically with your compliance report

The Red Flag
Compliance Module
‣ Ability to evaluate supplier compliance practices using

The Red Flag
Compliance Module
‣ Access individual identity recovery protection using
FraudStop and Restore from ID Experts
‣ Available as employee benefit, cafeteria-style add-on,
customer blanket, or new revenue stream
‣ In the event of a breach, one-click access to best-in-
breed data breach services and forensic services

So I’m compliant...
‣ NOW WHAT?
‣ Don’t let it sit on a shelf
‣ Talk to your employees
‣ Talk to your customers
‣ Use your policy as a business-building tool

Thank you!
‣ Any questions?