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Development of the icliko brand
 

Development of the icliko brand

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How iclicko become the name and logo of our company, specialized in Internet, communities and social media.

How iclicko become the name and logo of our company, specialized in Internet, communities and social media.

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    Development of the icliko brand Development of the icliko brand Presentation Transcript

    • Development of the iclicko brand Iclicko Technologies & Communities
    • Index iClicko Technologies & Communities | 2009 | www.iclicko.com Pre-analysis Our suggestion The starting point The name The logotype
    • iClicko Technologies & Communities | 2009 | www.iclicko.com 00. Benchmarking and pre-analysis
      • We have completed a pre-analysis of a few heavyweights of the world of international brands
    • iClicko Technologies & Communities | 2009 | www.iclicko.com 01. Our starting point
      • We’re looking for a name, a brand and a graphical image for a company that develops internet-based user communities
      • We want a name that is international, easy to remember and short to pronounce
      • A name that is unique, recognizable and that has all domain names available
      • To do this, we take a key word in the history of the Internet.
    • iClicko Technologies & Communities | 2009 | www.iclicko.com Click In computer sciences, to click an item means the act of pressing a button of the computer mouse . As a result of this action, the system applies an operation or a process to the item currently selected by the mouse pointer on the screen.
    • iClicko Technologies & Communities | 2009 | www.iclicko.com
    • iClicko Technologies & Communities | 2009 | www.iclicko.com 02. Then we build on
      • We continue with the click as a reference. In this case, the click is closely related to the mouse .
      IN OUT
    • iClicko Technologies & Communities | 2009 | www.iclicko.com 03. ... and on
      • We also relate it with two other key elements in technology: Input / Output
    • iClicko Technologies & Communities | 2009 | www.iclicko.com 04. … and on
      • And then we group and merge the 3 concepts : click, input and output
      + OUTPUT IN + CLICK + O UTPUT I N + CLICK
    • iclicko
    •