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Online Policy Primer
Meng Yuan(Rhoda) Lu
NET503 Assignment 2
“Booking.com is the world leader in booking hotel
and other accommodations online. It guarantees the
best prices for any type of property - from small
independents to five-star
“Booking.com was recently rated as
Australia's biggest and fastest-growing online
travel agent by Hitwise, a digital data
specialist that measures website
Sometimes, it is easy to register
Without real name verifying
Without agreeing to TOS, EULA or other policy.
Does it mean they
don’t have rules?
And we can do
Of course not….look at
the bottom of their
There are two links which you need pay attention…
Maybe you never see it ….But
you should know something about
First of all….
-Once you have
accessed this website, no matter
read or not, it would be considered
that you agreed to all terms and
conditions they made.
All the terms and conditions may be changed
“Booking.com are not directed at children under the
age of 18. The use of any of our services is only
allowed with the valid consent of a parent or a
guardian. When we receive information from a child
under the age of 18, we reserve the right to delete
That means, you cannot use booking.com to make reservation
if you are under 18 years old.
It sounds good!
is playing a role of
agency, it doesn’t charge
you any intermediation
But, it also
It means, they cannot verify whether
information published in the website
is correct or not, because they are only
an agency .All information is provided
by accommodation providers.
If you have any related losses, they
That’s great. And what is the Best Price Guarantee?
What can you do if other place has a better deal after your reservation with
That means, you can get a better rate if you find a lower rate
even you have made a reservation with booking.com. But you
must contact them immediately and
conditions in the new place must be the same as your prior
Before you pay
That means booking.com
has some good protecting
measures on credit card
security. But you
must ensure the
credit card reservations
are made using
It means your information of
the credit card will be
deleted after 10 days ,unless
you choose to keep them in
your personal account.
“Your credit card details are stored for a
of 10 days. After that, your credit card data will be
either permanently deleted from our systems or will
remain hashed in our system for fraud detection
purposes. This is unless you have chosen to store your
credit card details in your personal account.”
‚(n)either we nor any of our **shall be liable for (i) any
punitive, special, indirect or consequential loss or
damages, any loss of production, loss of profit, loss of
revenue, loss of contract, loss of or damage to goodwill or
reputation, loss of claim, (ii) any inaccuracy relating to the
(descriptive) information (including rates, availability and
ratings) of the accommodation as made available on our
website, (iii) the services rendered or the products offered
by the accommodation provider, (iv) any
(direct, indirect, consequential or punitive) damages, losses
or costs suffered, incurred or paid by you, pursuant
to, arising out of or in connection with the use, inability to
use or delay of our website, or (v) for any (personal)
injury, death, property damage, or other
(direct, indirect, special, consequential or punitive)
damages, losses or costs suffered, incurred or paid by
you, whether due to (legal) acts, errors, breaches, (gross)
negligence, willful misconduct, omissions, nonperformance, misrepresentations, tort or strict liability by
or (wholly or partly) attributable to the accommodation
(its employees, directors, officers, agents, representatives
or affiliated companies), including any (partial)
cancellation, overbooking, strike, force majeure or any
other event beyond our control.‛(Booking.com,2013)
Wrong information (rates, availability and ratings) of the accommodation;
the services rendered or the products offered by the accommodation
provider(even disclosed on the site)….etc.
“direct damages due to an
attributable shortcoming of our
obligations in respect to our
But the definition
service is very
Intellectual property rights
“7. By completing a booking, you agree to receive an
email which (i) offers (including third party offers to the
extent that you have actively opted in for this information)
relevant to your reservation and destination, (ii) inviting
you to complete our guest review form.
8. The completed guest review may be (a) uploaded
onto the relevant property's information page and (b)
(wholly or partly) used and placed by Booking.com
at its sole discretion (e.g. for marketing, promotion
or improvement of our service).We reserve the right
to adjust, refuse or remove reviews at our sole
10. Booking.com exclusively retains ownership of
all rights, title and interest in and to (all intellectual
property rights of) (the look and feel (including
infrastructure) of) the website on which the service
is made available (including the guest reviews and
translated content).” (booking.com,2013)
What do they mean?
Let’s move to “Privacy
Booking.com will collect all your
details when you visit their web
site, no matter whether you will
use their services.
Therefore, the most important target of
booking.com collecting your information is to
share with cooperative partners, third-party service
providers, as well as competent authorities.
What is cookies?
They are not
“cookies are mainly used to remember the choices you
have made – choices such as the language you prefer
and the currency you use. They will also make sure you
are recognized when you return to a
By using these cookies, booking.com is able to
remember your preferences(like preferred currency and
language, the property you viewed earlier), gain insight
on how visitors use the website(every details of you
doing in the website), and show you Booking.com
advertisements on other websites.(Booking.com,2013)
These cookies will be
stored at maximum 5
years if you do not erase
them from your browser.
What is ‘web beacons’?
cookies can be accepted or
refused, while web beacons will exist as
a tiny graphic image and cannot be
refused. It means you will be
monitored by booking.com if you visit
their website and can’t say NO!