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SCR Emprendiendo Lean
 

SCR Emprendiendo Lean

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  • This presentation demonstrates the new capabilities of PowerPoint and it is best viewed in Slide Show. These slides are designed to give you great ideas for the presentations you’ll create in PowerPoint 2011!For more sample templates, click the File menu, and then click New From Template. Under Templates, click Presentations.

SCR Emprendiendo Lean SCR Emprendiendo Lean Presentation Transcript

  • … conceptos y herramientas de Lean Startup para emprendedores ticos …Presenta …Emprendiendo Lean
  • Mi historia de emprendimiento …
  • Mi historia de emprendimiento …
  • Algunas definiciones básicas … • Bootstrapping : • Serie de técnicas utilizadas para minimizar la cantidad de inversión/deuda de fuentes externas (bancos, inversionistas, etc.) • Financiarse con ingresos provenientes de clientes • Acción correcta, en el momento correcto (Maurya, 2012) • Entrepreneurship: • Buscar aprovechar una oportunidad sin importar los recursos con que se cuenta (Stevenson, 1983) • Tomar riesgo (Drucker, 1970) • Startup: • Una institución humana cuya misión es crear nuevos productos y servicios en condiciones de incertidumbre extrema (Ries, 2011)Source: http://www.businessmodelalchemist.com/2011/11/make-your-business-model-clear-with-vivid-thinking-guest-post-by-dan-roam.html
  • Alternativas para empezar … (Eisenmann, 2012)• Lo construimos y ellos vendrán …• Planeamiento en cascada• Just Do It!
  • Lean Startup – Eric Ries• Principios: • Emprendores están en todos lados • Emprendimiento es un nuevo tipo de gerencia • Aprendizaje validado • Ciclo Construir-Medir-Aprender • Contabilidad de Innovación
  • Business Model Generation - Osterwalder
  • Enfoques complementarios …
  • Vision Integral
  • Running Lean – Ash Maurya
  • Running Lean – Risk Classification
  • Running Lean – Meta-Patterns to Risks
  • Running Lean – Interviews
  • Running Lean General Road Map • Put together the Lean Canvas • Rank riskiest part of the model • Advisors/Business Model Interview • Get ready to experiment (Meta-Patterns to Risks) • Running effective experiments focus on a single metric • Use falsifiable hypothesis • Interviews • Problem Interview • Teaser/Landing page • Solution Interview • Release 1.0 • Get ready to measure • MVP Interview • Validate Customer Lifecycle • Measure Product/Market Fit
  • Startup Costa Rica
  • Startup Costa Rica
  • Información Adicional • Twitter: @icastrocr, @startupcrc • LinkedIn: http://www.linkedin.com/in/ignaciocastro • FB: http://www.facebook.com/StartupCostaRica
  • Fuentes Source: http://lmalmanza.wordpress.com/2012/06/12/underst anding-lean-startup-in-1550-words/ Source: http://businessmodelhub.com/photo/business- model-canvas-icons/prev?context=user Source: http://theagni.com/2011/06/26/lean-startup- canvas-interesting-way-to-formulate-your-business/ Source: http://www.businessmodelalchemist.com/2012/09/test-your- value-proposition-supercharge-lean-startup-and-custdev-principles.htmlSource:http://www.ashmaurya.comhttp://www.amazon.com/Running-Lean-Iterate-Works-OReilly/dp/1449305172