Audience 1b

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Audience 1b

  1. 1. ACTION ADVENTURE<br />Lo:<br />To understand how action adventure films appeal to audiences<br />THINK: Who likes action adventure films and why?<br />PAIR: Talk to the person next to you – what do they think?<br />SHARE: What do we think as a group?<br />
  2. 2. Why are action adventure films so popular?<br />Why are they a good investment for the production company/studio?<br />
  3. 3. Match up these terms<br />Meets audience expectations – follow’sTodorov’s four part narrative structure/element of spectacle<br />Hollywood model<br />A wide target audience – mass appeal<br />Blockbuster<br />A high grossing film that funds smaller film projects for the studio<br />Mainstream audience<br />Dominates the film market – is in charge of producing many films<br />Major studio<br />A film that sustains widespread popularity and achieves enormous sales<br />Tentpole<br />
  4. 4. Match up these terms<br />Meets audience expectations – follow’sTodorov’s four part narrative structure/spectacle<br />Hollywood model<br />A film that sustains widespread popularity and achieves enormous sales<br />Blockbuster<br />A wide target audience – mass appeal<br />Mainstream audience<br />Dominates the film market – is in charge of producing many films e.g. Universal, Warner Bros<br />Major studio<br />A high grossing film that funds smaller film projects for the studio<br />Tentpole<br />
  5. 5. ACTION ADVENTURE<br />Uses and Gratifications Theory (Blumler & Katz 1974)<br />States there are 4 reasons why audiences watch films:<br />What do you think they are?<br />1.<br />2.<br />3.<br />4.<br />
  6. 6. ACTION ADVENTURE<br />Uses and Gratifications Theory (Blumler & Katz 1974)<br />State there are 4 reasons why audiences watch films:<br />What do you think they are?<br />1. ESCAPE/ENTERTAIN – media texts allow the audience to escape from reality/consumed purely for entertainment purposes<br />2. SOCIAL INTERACTION – People create personal relationships with characters in a media text. Creating common ground for discussion in everyday life.<br />3. IDENTIFY/SELF GRATIFICATION – People often identify part of themselves in a media text through character or circumstance.<br />INFORM & EDUCATE – the audience gain an understanding of the world around them by consuming media texts<br />Which of these apply to the audience quotes?<br />
  7. 7. Which uses and gratifications do Action Adventure films offer?<br />Watch this clip<br />Does it offer:<br />Escape, social interaction, <br />entertainment…?<br />Give reasons for your choices<br />Ext: Who is the target audience?<br />
  8. 8. Which classification is most profitable?<br />Which best appeals to a family audience?<br />
  9. 9. ACTION ADVENTURE<br />Lo:<br />To understand how action adventure films appeal to audiences<br />So how do action adventure films appeal to audiences?<br />Write for 5 minutes answering this question<br />
  10. 10. Family audience - BBFC<br />Guess the certificate – starter – codes<br />Use of stars/mass appeal<br />Characters, conventions, settings etc appeal to audience<br />Looking at examples – grid – evidence<br />Primary, secondary, appeal to male/female/ages – uses and gratifications<br />Technology – 3D/viewing experience – rejuvenate genre<br />Planning how you will appeal to a family audience<br />
  11. 11. LO: To identify codes and conventions that appeal to family audiencesTo apply this to your own action adventure films<br />Guess the certificate?<br />What action, enigma, visual, verbal codes support your decision?<br />Choose 2<br />Ext: how does the poster represent it’s target audience?<br />?<br />?<br />?<br />?<br />?<br />
  12. 12. LO: To identify codes and conventions that appeal to family audiencesTo apply this to your own action adventure films<br />Guess the certificate?<br />What action, enigma, visual, verbal codes support your decision?<br />Choose 2<br />Ext: how does the poster represent it’s target audience?<br />
  13. 13. Which one best attracts a family audience?<br />
  14. 14. How would action sequences and adventure narratives change?<br />Action<br />Ext: Adventure<br />Use the classification booklet to help you<br />
  15. 15. Fill in your grid<br />What conventions apply to which certificates?<br />Sanctum<br />TRON<br />UP<br />Pirates of The Carribean<br />Sherlock Holmes<br />
  16. 16.
  17. 17. Debate: 12/12A certificate films are the most successful certificate for the action adventure market<br />Left hand side of room Right hand side of room<br />YOU AGREE YOU DISAGREE<br />Be prepared to give reasons for your decision!<br />
  18. 18. STAR POWER: Stars draw large audiences due to fan base<br />Which film do you think has the most star power?<br />
  19. 19. Who would you cast in a 12A action adventure?<br />Cast your leads<br />Consider their star power<br />star persona and <br />appeal to 12A audience<br />Ext: How are you challenging conventions of action adventure?<br />
  20. 20. Planning gridHow will you appeal to a family audience in your film?<br />

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