7. rep of social class ad


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7. rep of social class ad

  1. 1. Lesson aim: To analyse a clip for how social class is represented through micro-elements Define social class in 10 words
  2. 2. SOCIAL CLASS A group of people within a society that possess the same economic status, often determined by occupation , education, income, manners, etc.
  3. 3. The British Social Class System The British society has often been considered to be divided into three main groups of classes: the Upper Class Often people with inherited wealth. Includes some of the oldest families, with many of them being titled aristocrats. the Middle Class The majority of the population of Britain. They include industrialists, professionals, business people and shop owners. Lower or Working Class People who are agricultural, mine and factory workers. In pairs, discuss what a stereotypical person in your class would be like: How would they look? How would they sound? What would they wear?
  4. 4. How has their class been represented?
  5. 5. Discuss the ways in which the following extract represents social class using the following: <ul><li>M ust </li></ul><ul><li>C onsider </li></ul><ul><li>E verything </li></ul><ul><li>In S hot </li></ul><ul><li>CLPPPS </li></ul><ul><li>AMPS </li></ul><ul><li>PAST </li></ul><ul><li>NoDSS </li></ul>View the clip 4 times, make notes, write for 45 minutes.
  6. 6. <ul><li>How is social class represented through editing? </li></ul><ul><li>Identify all the different editing techniques you can first </li></ul><ul><li>Then link the ones you can to superior/inferior </li></ul><ul><li>USE PEE </li></ul><ul><li>Does it subvert or conform </li></ul><ul><li>expectations? </li></ul>
  7. 7. Editing techniques <ul><li>Choose at least 4 and define: </li></ul><ul><li>A : Juxtaposition </li></ul><ul><li>B: Match on Action </li></ul><ul><li>B: Cross cutting (parallel editing) </li></ul><ul><li>B: Eyeline match </li></ul><ul><li>C: Pace </li></ul>C: Take B: 180 degree rule C: Continuity editing B: Montage editing A: Graphic match B: Jump cut C: Transition Ext: How would you represent upper class through editing?
  8. 8. <ul><li>How can sound represent social class? </li></ul>
  9. 9. DIEGETIC DIALOGUE <ul><li>Plays a huge role in representing someone’s character </li></ul><ul><li>What can someone’s voice tell us about them? </li></ul>What do Jazzer and Ruth look like? Ext: How did the soundtrack represent the show?
  10. 10. What would you expect these people to sound like?
  11. 11. Now watch this clip <ul><li>How does the dialogue represent their social class? </li></ul><ul><li>Does it subvert or conform expectations? </li></ul><ul><li>Write at least 2 PEEs </li></ul><ul><li>Ext: What other sounds represent class? </li></ul>USE AS MANY MEDIA WORDS AS YOU CAN!
  12. 12. P.E.E. Structure <ul><li>The diegetic dialogue is used to represent social class. </li></ul><ul><li>The older female character swears repeatedly when she is angry showing her lack of expression. </li></ul><ul><li>This conforms to a typical representation of working class people who are less educated. </li></ul>POINT EVIDENCE EXPLAIN
  13. 13. Now swap your answers <ul><li>Peer assessment: </li></ul><ul><li>Have they used the PEE structure ? </li></ul><ul><li>Have they answered the question ? </li></ul><ul><li>Have they used appropriate media terminology ? </li></ul><ul><li>Give them a mark out of 10, if 10 is an accurate, well written answer including many media terms using a PEE for each point </li></ul><ul><li>Add a target for improvement e.g. T – follow the PEE structure for EVERY point </li></ul>
  14. 14. To finish <ul><li>Choose one of the classes: (C)Upper, (A)Middle, (B)Lower </li></ul><ul><li>Write 150 words on how they would be typically represented through all 4 micro elements </li></ul>