IBM Smarter Business 2012 - Smarter Business with Social CRM

on

  • 626 views

SugarCRM makes CRM Simple and Intuitive. It fits very well in the IBM Social and SmarterCommerce solutions sets and runs on the IBM software, hardware stack and within the IBM Cloud. In this ...

SugarCRM makes CRM Simple and Intuitive. It fits very well in the IBM Social and SmarterCommerce solutions sets and runs on the IBM software, hardware stack and within the IBM Cloud. In this presentation SugarCRM will explain the benefits of the Sugar solution for IBM customers as well as IBM prospects. We'll also explain why customers decide to migrate away from Siebel; or chose SugarCRM over Microsoft & Salesforce.com.

Talare: Sven Heijnen, Sales Director Nordics, SugarCRM

Besök http://smarterbusiness.se för mer information.

Statistics

Views

Total Views
626
Views on SlideShare
605
Embed Views
21

Actions

Likes
0
Downloads
7
Comments
0

4 Embeds 21

http://www-01.ibm.com 18
http://w3.nordic.ibm.com 1
http://m.ibm.com 1
http://www-03preprod.ibm.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

IBM Smarter Business 2012 - Smarter Business with Social CRM IBM Smarter Business 2012 - Smarter Business with Social CRM Presentation Transcript

  • Smarter Business with Social CRMSven HeijnenSales Director NordicsSugarCRM
  • Agenda• Sugar & IBM Alliance• IBM & Sugar Technology-Integration• IBM: Smarter Commerce• Sugar: Open Social Business Platform• Example IBM Connections & SugarCRM
  • Introduction “IBM, in conjunction with our partner SugarCRM, offers comprehensive CRM services and solutions that deliver distinctive value to our clients through globalization, operational excellence, process transformation and automation: All supported by IBM brands and partner ecosystems.” “SugarCRM makes CRM simple, andoffers customers unparalleled choice and control of their data and deployments”. View slide
  • IBM SugarCRM Alliance • Partnership since 2010 – Global Strategic Alliance • Target Markets – Retail – Banking, Financial Services, Insurance – Media and Entertainment – Shipping & Transportation – Manufacturing & Hi-Tech – Government & Health Care – Business Process Optimization – CRM • Joint Initiatives – Smarter Commerce – Social Business – Intelligent Transport – Smart Cloud – PureSystems View slide
  • The value of SugarCRM and IBM IBM and SugarCRM empower companies around the world to gain and retain more customers and become the engines of a smarter planet by offering open business solutions built on the world’s best platforms. SugarCRM Value IBM Value IBM and SugarCRM Makes CRM simple Creating unique Deploys quickly on cloud and/or on-premises, offering customers Customer Value Reaches mid-market via channel unparalleled choice and control of and holds deep client relationships their data and deployments driving transformations Delivers ability to acquire, grow Makes Smarter Planet real through and retain customers via intuitive, industry solutions open social CRM platform Helps clients get to social Delivers affordable scalable business systems, storage and software Provides global and mobile platform as leading provider of open Delivers proven integrated Finances total solution source CRM optimized Smarter solutions Accelerates clients’ sales, marketing and service
  • Agenda• Sugar & IBM Alliance• IBM & Sugar Technology-Integration• IBM: Smarter Commerce• Sugar: Open Social Business Platform• Example IBM Connections & SugarCRM
  • IBM Business Solutions Portfolio Social Business Smarter Commerce Smarter Planet Business Analytics & Optimization Sugar compliments and adds value to the IBM Selling Proposition
  • IBM Software Portfolio for End-to-End Social Business
  • SugarCRM & IBM - Integration Applications IBM Stack Platform
  • SugarCRM and IBM Integration • Sugar integrates with – Cognos for BI – SPSS for predictive analytics – Smart Cloud for Social Business for collaboration – Connections for collaboration – Lotus Notes for email – WebSphere Cast Iron for web/data integration – DB2 – Database – WebSphere - App Server – Unica, Commerce, Sterling - Smarter Commerce • Deploy in the cloud – IBM SmartCloud Enterprise • Deploy on-premise – Series i – Series p – Series x – PureSystems – PowerLinux • Services from IBM GBS and BPs
  • Agenda• Sugar & IBM Alliance• IBM & Sugar Technology-Integration• IBM: Smarter Commerce• Sugar: Open Social Business Platform• Example IBM Connections & SugarCRM
  • IBM: Smarter Commerce„Redefining Commerce in the age of the customer“
  • IBM Smarter CommerceTodays customer is dictating a new set of terms in dynamics between buyers and sellers:• Customers are empowered by technology, transparency and an abundance of information• These information they collect from various sources• They expect to engage with companies when and how they want• Direct with your seller, mobile or digital• They expect consistent experience throughout all channels• They can Champion or sully a brand with the click of the mouse!• Source: http://www.ibm.com/smarterplanet/de/de/smarter_commerce/overview/index.html?re=spf?csr=emde_agdsp- 20120702&cm=k&cr=google&ct=102L412W&S_TACT=102L412W&ck=smarter_commerce&cmp=102L4&mkwid=syGRCfPnn_22781726012_432i044571
  • IBM Smarter Commerce- an integrated approachToday‘s customers have no patience, keep up with them - Smarter Commerce isthe solution:• Creates an efficient and seamless system of commerce• stretches from the sourcing of materials all the way through to after-sale services• a system that connects and integrates suppliers through powerful collaboration tools• a system that turns real-time analytics into actions for your customers• a unique approach that increases the value companies generate for their customers, partners and shareholders in a rapidly changing digital world.Source: http://www.ibm.com/smarterplanet/de/de/smarter_commerce/overview/index.html?re=spf?csr=emde_agdsp-20120702&cm=k&cr=google&ct=102L412W&S_TACT=102L412W&ck=smarter_commerce&cmp=102L4&mkwid=syGRCfPnn_22781726012_432i044571
  • Smarter Commerce Transformation
  • Smarter Commerce: Customer focus
  • Smarter Commerce:Best-of-Breed Solutions
  • Smarter Commerce: Industry specific businessprocesses with SugarCRM Industry specific business processes
  • Smarter Commerce: Future Ready TechnologiesSOCIAL BIG DATA Industry specificMOBILE business processes CLOUD
  • Agenda• Sugar & IBM Alliance• IBM & Sugar Technology-Integration• IBM: Smarter Commerce• Sugar: Open Social Business Platform• Example IBM Connections & SugarCRM
  • Sugar Vision• For any professional who interacts with a customer or prospect• We Provide the information and tools needed to understand, engage and connect with their customer or prospect• Unlike Traditional CRM systems that manage sales people. We help people who interact with customers do their job• We help the customer facing professionals do their job better.
  • Sugar makes CRM easy Flexible Intuitive OpenSimplified UI. Works the way Integrates with Designed to YOU work. YOURmaximize user Easy to customize environment. adoption. to match how YOU Optimized for work. the IBM Stack
  • Run Anywhere
  • Sugar: 360 Customer ViewCRM Activities Internal Datasources• Customer Service • ERP • Market data• Marketing • Personal• Sales • ProductSpecialized Tools Ext. Data Sources • Linked-In• Web Analyse • InsideView• Business Intelligence • Hoovers• Statistics
  • Agenda• Sugar & IBM Alliance• IBM & Sugar Technology-Integration• IBM: Smarter Commerce• Sugar: Open Social Business Platform• Example IBM Connections & SugarCRM
  • Example Social Collaboration:IBM Connections & SugarCRM• http://www.youtube.com/watch?v=a3CnYJImchc
  • Sugar + IBM Connections = egbs consulting ab Sugar Gold Partner and IBM Business Partner
  • Summarized Mobile Cloud IBM and SugarCRM Open Social Business Platform Ecosystem Social
  • The Sweeter RoadMicrosoftOracleSFDC
  • Backup
  • The Sugar Value!360º Relationship Management Open Ecosystem Mobile Social
  • IBM and SugarCRM Deliver Social SellingCapabilities