Your SlideShare is downloading. ×
IBM Cognos - Kombinera BI med prediktiv analys för att minimera risker och nå affärsmål
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

IBM Cognos - Kombinera BI med prediktiv analys för att minimera risker och nå affärsmål

613
views

Published on

Vi visar hur du kan öka värdet på IBM Cognos lösningarna genom integration med IBM SPSS lösning för prediktiv analys. Detta ger användare på olika nivåer möjligheten att agera mer proaktivt genom att …

Vi visar hur du kan öka värdet på IBM Cognos lösningarna genom integration med IBM SPSS lösning för prediktiv analys. Detta ger användare på olika nivåer möjligheten att agera mer proaktivt genom att integrera intelligent underbyggda resultat som föutsäger och ger en djupare insikt till existerande IBM Cognos BI och Performance Management lösning. Denna presentation hölls på IBM Cognos Performance 2010 av Robert Moberg, Solution Architect, IBM


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
613
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. IBM PERFORMANCE EVENTS Smarter Decisions. Better Results. 1
  • 2. Extend the value of BI with Predictive Analytics Robert Moberg Predictive Analytics Solutions Architect 2010-11-16 2
  • 3. Imagine If Your Decision Makers Could… …predict and treat …adjust credit lines …determine who is …apply inferred social infection in premature as transactions are most likely to buy if relationships of newborns 24 hours occurring to account offered discounts at customers to prevent earlier? for risk fluctuations? time of sale? churn? Retail Sales Telco Call Physician Loan Officer Associate Center Rep …optimize every transaction, process and decision at the point of impact, based on the current situation, without requiring that everyone be an analytical expert 3 IBM PERFORMANCE EVENTS
  • 4. 4 What is Predictive Analytics? Predictive Analytics helps connect data to effective action by drawing reliable conclusions about current conditions and future events. — Gareth Herschel, Research Director, Gartner Group 4 IBM PERFORMANCE EVENTS
  • 5. IBM BI and Performance Management Capabilities Help Decision Makers Find the Answers How are Why are we What should we doing? on/off track? we do next? Business Line of Business Business Financial Executive Manager User Manager Analyst Analyst 5 IBM PERFORMANCE EVENTS
  • 6. SPSS Enables New Solution Value for IBM Cognos Customers How are Why are we What should we doing? on/off track? we do next? Addition of KPPs Addition of KPPs Broad distribution Broad distribution Time series Time series (Key Performance (Key Performance of statistical of statistical forecasting forecasting Predictors) Predictors) results results New customer New customer Predictive analytics for Predictive analytics for insight through insight through deeper understanding deeper understanding Data Collection Data Collection of the data of the data Business Line of Business Business Financial Executive Manager User Manager Analyst Analyst 6 IBM PERFORMANCE EVENTS
  • 7. Deliver the power of predictive analytics into the hands of the business users Uncover key insights in your corporate data by integrating predictive analytics as a core activity to drive business decisions Integration with IBM SPSS Modeler Solution Highlights Common Business Model • Leverage BI to identify problem or situation IBM Cognos BI needing attention • Develop factual context using reliable trends, patterns and predictions. • Easily distribute the results to broad user communities 7 IBM PERFORMANCE EVENTS
  • 8. Demo SPSS Modeler 14.1 and Cognos BI 8 IBM PERFORMANCE EVENTS
  • 9. Summary How are we doing? Why are we on/off track? What should we do next? • IBM Business Analytics answers the 3 performance management questions – Drives better business outcomes by freeing the business to develop new insights – Provides the predictive ‘brains’ for the next generation of decision making and business optimization – Predictive intelligence can be broadly distributed to decision makers via IBM Cognos BI reports and dashboards 9 IBM PERFORMANCE EVENTS