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Making Grocery Shopping Convenient
 

Making Grocery Shopping Convenient

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    Making Grocery Shopping Convenient Making Grocery Shopping Convenient Presentation Transcript

    • Making  Grocery  Shopping  Convenient.   Vijay  Singh   CEO  &  Managing  Director  
    • Different  Business  :  Needs  a  different  soluCon.   Margins.   DistribuCon  Strengths.  
    • Hindi word for “relax, take it easy”
    • & IT HELPS HIM DO MORE BUSINESS - FOR FREE.
    • Online  shopping  for  groceries  isnt  a  myth  in  India....it   happens!     and here are some interesting facts: Free Download @ aaramshoppro.com
    • Groceries is all about “now”. 87% of the orders after 1200hrs. 80% for the same day delivery. (of 87%)
    • Men “buy” while women “shop”. Women are only 37% of the buyers, but higher value and larger number of products.
    • Older  digital  immigrants  also  shop  online...not  just  the  young  digital  naCves   22 yrs to 45 yrs constitute 85% of online buyers of groceries.
    • Familiar  Brands  with  higher  loyalty/repeat  purchase  are  more  prone  to  online  shopping   Strongly  branded  categories  with  standardized  products-­‐     where  see,  touch,  feel  is  not  important-­‐  are  more  relevant  to  the   convenience  of  online  shopping  
    • Appreciate your time. Vijay Singh vijay.singh@aaramshop.com @vijaysingh +919810063855