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Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
Powerpoint namz^^
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Powerpoint namz^^

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Transcript

  • 1. 
  • 2.  “ ”••••••
  • 3.  2541"
  • 4.
  • 5. 1991)1991)
  • 6. 2008) 
  • 7.   International Beverage Holdings Limited (“IBHL”) 2551 IBHL 6 Inver House Distillers Limited (“Inver House”) IBHL IBHL 6 International Beverage Holdings Limited USA, Inc.
  • 8.  :100%
  • 9. : 
  • 10. & VS
  • 11.
  • 12. 4P’S promotion promotion
  • 13. promotion
  • 14. PriceLeo 420 /Strategy:  Leo BeerSPT : position beer market share positionBrand Name Leo
  • 15. Leo Beer  pricing strategy final consumer
  • 16.
  • 17.
  • 18. --
  • 19.  -AEC
  • 20.
  • 21.
  • 22.
  • 23.  50

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