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How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
How to Create a Successful Presentation
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How to Create a Successful Presentation

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Transcript

  • 1. HOW TO CREATE ASUCCESSFULPRESENTATION
  • 2. What is the most important ingredientof a successful presentation?
  • 3. X The slides?The speaker? The data?
  • 4. THE IDEA
  • 5. But not just any idea...
  • 6. The idea must be...
  • 7. under stand able
  • 8. memorable
  • 9. and effective in changingthought or behavior
  • 10. understandable memorable effective
  • 11. to beSUCCESSFUL
  • 12. But how?
  • 13. S impleUCCES
  • 14. How do you simplify your ideas?
  • 15. Simple = core + compact
  • 16. If you can’t explain it simply,you don’t understand it well enough. -Albert Einstein
  • 17. Making a presentation is like making a pizza.
  • 18. There are dozens of toppings,but you have to be selective.
  • 19. Find the core.
  • 20. The more compact the idea,the easier it is to share.
  • 21. S impleUnexpectedCCES
  • 22. How do you get the audience to pay attention to your ideasand then maintain their interest?
  • 23. Get attention: SURPRISEHold attention: INTEREST
  • 24. It’s not hard to SURPRISE your audience...
  • 25. But it is hard to MAINTAIN THEIR INTEREST.
  • 26. A boss makes work drudgery,a leader makes it interesting. -Russell H. Ewing
  • 27. S impleUnexpectedConcreteCES
  • 28. How do you help peopleunderstand and remember your ideas?
  • 29. Avoid abstraction.
  • 30. Abstraction is the luxury of the expert.
  • 31. The Velcro theory of memory The more hooks in your idea, the better.
  • 32. S impleUnexpectedConcreteC redibleES
  • 33. How do you make people believe?
  • 34. External credibility vs.Internal credibility
  • 35. Authorities and antiauthorities
  • 36. Convincing detailsAccessible statisticsTestable credentials
  • 37. Are you better off now than you were four years ago? -Ronald Reagan
  • 38. S impleUnexpectedConcreteC redibleE motionalS
  • 39. How do you make people care?
  • 40. If I look at the one,I will act. -Mother Teresa
  • 41. The power of association
  • 42. Form an association betweensomething they don’t yet care about and something they do care about.
  • 43. Appeal to self-interest
  • 44. Appeal to identity
  • 45. S impleUnexpectedConcreteC redibleE motionalS tories
  • 46. How do you get people to act?
  • 47. Stories as simulation(Tell people how to act)
  • 48. Stories as inspiration(Give people energy to act)
  • 49. Hills vs.Heartbeats
  • 50. Once you have an idea that’s worth presenting...
  • 51. ...you can begin to work on the presentation.
  • 52. But first things first...
  • 53. S impleUnexpectedConcreteC redibleE motionalS tories

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