Natural Capitalism Solutions     F I N D I N G I O WA‘ S WAY        A Presentation by L. Hunter Lovins © NCS 2012
Global Drivers of Change                      •  Loss of ecosystem services                         •  Carbon constrained ...
Global Biodiversity Outlook Three -              GBO-3
New RuleIf we insist on ruining the planet,  we have to stop claiming we’re        a “superior species”.
Nov 2011 study from IEAApril 2012 study from OECD“Unless world leaders take immediateand coordinated action, modern indust...
Last year, a new record: 14 weather relateddisasters with damages over $1 billion.
Hot enough for you? Iowa is experiencing first handwhy America’s decade of ignoring climate science is amistake.Unless Iow...
Iowa Ground Central60% of the state is inextreme drought.80% of soil ismoisture-deficient.Bushel of corn hasrisen from $5....
Climate Change ImpactsU.S. corn production isdown 13%.USDA predicts 3-10 %increase in all foodprices.Will cost $600 more f...
Commodity price increasesCredit Suisse estimates that commodityprices will increase 5% - 20% in the secondhalf of 2012Ever...
Food and Water Scarcity1/3 of the worlds cropland is losing its productivitybecause it is losing its topsoil More than 33 ...
A single fracking well uses up to 5 million gallons of water
Iowa Ground CentralSevere precipitationevents have increased32% since 1960’s.A 20% increase inprecipitation increasessoil ...
Iowa Ground Central2008 flood, the City ofCedar Rapids had topump raw sewage intoCedar River.Cedar Rapids was notthe only ...
Agriculture = Water IntensiveAgricultureuses 70% ofworld waterwithdrawalsCompetitionfor waterresources isincreasing
Agriculture = Polluting• According to the EPA,  agricultural practices are  responsible for 70% of  all pollution in U.S. ...
Agriculture = Energy IntensiveIn 1940 we produced 2.3calories of food energyfor every calorie of fossilfuel energy we used...
2012 had over 2,000 record-      shattering heat eventsEvery state in the nation experienced a record warm                ...
Feb 2012 the UN released Resilient People,Resilient Planet: A future worth choosingThe 22-member panel said a new blueprin...
Time to reconsider?
It’s NOT about polar bears
The science is uncertain
The science does not matter Let’s assume that the climate sceptics are right Don’t go to the casino on those odds If all t...
McKinsey Curve$30 – 40 million available below the line savings per company
The Carbon Disclosure ProjectInstitutional investors -$78 trillion assetsPushing FTSE top 500companies todisclose “investm...
6,300 computers and monitors in sleep or standby modewhen not in use (24/7).Leave machines on one evening a week for updat...
“Ford Saves One Million Dollars...By Shutting Off Computers”      Fast Company, 23 March 2010 Turning off one computer eve...
7M square feet DC with 500 Watt roof lightsevenly spaced every 10 feet. Half the floorspace was racks with boxes.Most of t...
Economic Realities:Saving energy strengthens the entire economy
Green buildings improve labor      productivity and worker health  Improving indoor air quality could save U.S.  businesse...
Comparative Costsin Large Office BuildingsData from Building Owners and Managers Association: Electric Powerresearch Insti...
Carbon War RoomPartnership between Lockheed Martin, Energi,Barclays, and Ygrene to retrofit commercial real estate.Will re...
Renewable GenerationEnvironment Iowa has shown how the state, now 85%dependent on coal energy imported from out of towncou...
Solar deployment – policy mattersCalifornia receives70% more sunlightfor producing solarenergy thanGermany.But Germanyinst...
The Economics of Feed-in TariffsDeutsche Bank Study: FiTs gave Germany the lead in renewable energy production.In first 4 ...
FiTs drove German economic regeneration, enabling  Germany to pay its own citizens to produce, install  and maintain their...
Iowa Leading the WayIowa is a National Leader                in Renewable Energy• 20% of energy from sun, wind, and biofue...
Renewable Benefits              + Jobs   +            +$Iowa’s renewable resources could provide 17 timesmore energy than ...
Jobs GrowthSince 2006 jobs in renewables and environmenthave grown 56.8% vs Internet: 29.8%Californias “green economy" gre...
Early stage companies are theeconomic future of the US.Kauffman research shows that startupsare responsible for:•  Almost ...
Sonoma County Energy      Independence Program8.4% increase in construction-related jobs inSonoma County between January, ...
Dardesheim, Germany - 100% renewableWildpoldsried produces321% more energy than ituses; makes $5.7 millioneach year
1 MW/ week = 15.6 GW                                        In 2010 – 21 GW 2011SCE: 250 MW plant on roofs around So Calif...
WalmartCommitted to be 100% renewably powered
Hydrokinetic Canal Turbines
Wind is the 2nd fastest growingenergy supply technology in theworld:37 GW in 2009, 32 GW 2010Now 237 GW, 40 GW new 2011Cos...
China has replaced       •  If China’s economythe United States as     grows at its prior ratethe worlds leading      •  I...
China Renewable Investments•  China’s State Administration of   Energy (SAE), is creating a new   energy blueprint•  Total...
Rise of Solar in ChinaChina accounted for    China’s efforts tohalf of the worlds     dominate renewableproduction in sola...
China - 1 MW grid interconnected
Rizhao, China                City of 3 million                – 99% use                solar hot water                5,00...
Baoding, China   Mayor Yu Quin:                 “Polluting first                 and cleaning up                 later is ...
R. James Woolsey’s solarpowered plug-in-hybridhas a bumper stickerreading:“Osama bin Ladin hatesmy car.”
Fragile supply lines – for every 24 convoys amarine comes home in a body bag                                  Military use...
Military driving renewable deployment
Great Green FleetNavy Secretary Ray Mabus: "We simply have tofigure out a way to get American-made, home-grownfuel that is...
USS Ford frigate used 25,000 gallons to sail 12,000 miles from  Everett Wash to San Diego – no difference in performance  ...
F-18 Green Hornet flying on Sustainable Fuels’ oil seed fuel/ jet       fuel mix – 60 – 75 million barrels of jet fuel/ year
European/Middle East Smartgrid                                      Power equal to the total                              ...
RE < C
“By the way, in 2011, GEs wind turbines achieved REless than C for the first time. It really happened. Now were designing ...
Sustainability is happening
Ray Anderson               What is the business               case for ending life               on earth?
Interface "Mission Zero"Metrics-Net GHG emissions down 82% in absolute tonage-           Fossil fuel usage is down 60%-   ...
Harvard Business Review“Sustainability isn’t the burden on bottom linesthat many executives believe it to be. It canlower ...
Sustainability paysCompanies in the Dow Jones sustainability Index outperform the general marketGoldman Sachs report July ...
Refusal to report quarterly The ultimate cost of short-termism was thefinancial crisis of 2008-9. Too manyinvestors have b...
Unilever’sSustainable Living Plan:       Cut environmental impacts in       half by 2020,       Source 100% of agricultura...
Sustainable Agriculture             •  Build healthy topsoil             •  Minimize use of fossil fuels             •  Pl...
Top Menu Trends of 2012Survey by The National Restaurant Association#1 Locally sourced meats and seafood#2     Locally gro...
Carbon Innovators LeadCompanies that lead in climate-related innovation givehigher financial performance (five-year return...
In nature carbon is not  the world’s greatest        poison
Calera     Calera is piloting     making cement in the     same way that coral     reefs make limestone:     CO2 and seawa...
Americans buy more than 9 billion bottles of              water a year
Method is making its bottles out of recycled                  plastic –    25% of it harvested from the oceans
Synthetic biology could create buildings that inhale carbondioxide, and control temperature without air conditioning –Dr R...
I am a professor of a disciplinethat did not exist when I went tocollege
Change is hardMargaret Mead said the only person who       likes change is a wet baby
The best way to predict thefuture is to invent it
His goal:To make the world workfor 100% of humanity, inthe shortest possible time,through spontaneouscooperation withoutec...
The second mouse gets the cheese
The rule of no realm is mine but all worthy things that are inperil as the world now stands, those are my care. And for my...
In the end, it was two rather ordinary, playful,unassuming hobbits who undertook to save the world.Despite their fears, th...
Real leadership is extraordinary courage by ordinary people
Natural Capitalism Solutions   L O N G M O N T,   COLORADO    www.natcapsolutions.org
500,000 refugees18 million at risk of starvation                                   91
Shai AgassiBetter Place –renewable electriccars
DONG energy and Better Place                                 $12,000 for a family-sized all-                              ...
Creating theMadroneProjectDigital sustainability education, curated fordigital media and the modern attention spanA rigoro...
Math is the low hanging fruit    of online education                                              Advanced	  Linear chains...
Hundreds of Topics for ‘Micro-Lesson’ Nodes – 12-15 min                                  advanced / research / just plain ...
Online Sustainability Education is a Different Beast                  (interdisciplinary, dynamic, ecology of knowledge)  ...
Oceans	  2	  degrees	  from	  coral	  reefs	                                                                      Other	  ...
Join the conversation online:facebook.com/madroneprojectTwitter.com/madroneprojectWhat do you want to know?What do you wan...
Sustainable AgricultureIn 1940 we produced 2.3calories of food energyfor every calorie of fossilfuel energy we used.Now it...
UnSustainable AgricultureThe production,manufacture, andtransport of syntheticfertilizers is the largestagricultural energ...
Sustainable AgricultureThe overall resourceefficiency of ourfarming operations hasdecreased even whilewe have producedmore...
Sustainable Agriculture             •  Build healthy topsoil             •  Minimize use of fossil fuels             •  Pl...
Economic Recovery"Agriculture is the foundation onwhich recovery from the global recessionand financial and food price cri...
In Pursuit of Wealth"Agriculture ... is our wisest pursuit, because it will in the end contribute most to real wealth … an...
“To plant a garden is to believe in Tomorrow”
L. Hunter Lovins at the Iowa Environmental Council's annual conference
L. Hunter Lovins at the Iowa Environmental Council's annual conference
L. Hunter Lovins at the Iowa Environmental Council's annual conference
L. Hunter Lovins at the Iowa Environmental Council's annual conference
L. Hunter Lovins at the Iowa Environmental Council's annual conference
L. Hunter Lovins at the Iowa Environmental Council's annual conference
Upcoming SlideShare
Loading in …5
×

L. Hunter Lovins at the Iowa Environmental Council's annual conference

527 views

Published on

L. Hunter Lovins delivered the keynote address at the Iowa Environmental Council's annual conference, "Finding Iowa's Way: Economic Solutions for a Healthier Environment," held October 4, 2012, in Des Moines.

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
527
On SlideShare
0
From Embeds
0
Number of Embeds
219
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

L. Hunter Lovins at the Iowa Environmental Council's annual conference

  1. 1. Natural Capitalism Solutions F I N D I N G I O WA‘ S WAY A Presentation by L. Hunter Lovins © NCS 2012
  2. 2. Global Drivers of Change •  Loss of ecosystem services •  Carbon constrained world •  Economic instability •  Volatile energy prices •  Vulnerabilities •  Chindia •  The sustainability imperative •  Water •  Food
  3. 3. Global Biodiversity Outlook Three - GBO-3
  4. 4. New RuleIf we insist on ruining the planet, we have to stop claiming we’re a “superior species”.
  5. 5. Nov 2011 study from IEAApril 2012 study from OECD“Unless world leaders take immediateand coordinated action, modern industrywill lock the world into a calamitoustemperature rise of up to six degrees C.In such a world, demand for energy, food,and water will overwhelm the planet”
  6. 6. Last year, a new record: 14 weather relateddisasters with damages over $1 billion.
  7. 7. Hot enough for you? Iowa is experiencing first handwhy America’s decade of ignoring climate science is amistake.Unless Iowa acts to capture the green economy, itfaces a grim prospect, both from the weather and froman economy strangled by its fossil fuel past.
  8. 8. Iowa Ground Central60% of the state is inextreme drought.80% of soil ismoisture-deficient.Bushel of corn hasrisen from $5.50 to $8.
  9. 9. Climate Change ImpactsU.S. corn production isdown 13%.USDA predicts 3-10 %increase in all foodprices.Will cost $600 more forthe same food purchasedthis year, for a family offour.
  10. 10. Commodity price increasesCredit Suisse estimates that commodityprices will increase 5% - 20% in the secondhalf of 2012Every 1¢ rise in the price of gasoline =$1billion lost in household purchasing powerWhat will this do to your business?
  11. 11. Food and Water Scarcity1/3 of the worlds cropland is losing its productivitybecause it is losing its topsoil More than 33 countries face social unrest due to record high food prices.
  12. 12. A single fracking well uses up to 5 million gallons of water
  13. 13. Iowa Ground CentralSevere precipitationevents have increased32% since 1960’s.A 20% increase inprecipitation increasessoil erosion by 40%, ifnot properly managed.
  14. 14. Iowa Ground Central2008 flood, the City ofCedar Rapids had topump raw sewage intoCedar River.Cedar Rapids was notthe only city forced toclose wastewateroperations.
  15. 15. Agriculture = Water IntensiveAgricultureuses 70% ofworld waterwithdrawalsCompetitionfor waterresources isincreasing
  16. 16. Agriculture = Polluting• According to the EPA, agricultural practices are responsible for 70% of all pollution in U.S. rivers and streams.• In the US, 40% of rivers, lakes, and coastal waters are so contaminated that they are unfit for humans to fish in, swim in, or drink.
  17. 17. Agriculture = Energy IntensiveIn 1940 we produced 2.3calories of food energyfor every calorie of fossilfuel energy we used.Now it takes 10 caloriesof fossil-fuel energy toproduce a single calorieof modern supermarketfood
  18. 18. 2012 had over 2,000 record- shattering heat eventsEvery state in the nation experienced a record warm daily temperature
  19. 19. Feb 2012 the UN released Resilient People,Resilient Planet: A future worth choosingThe 22-member panel said a new blueprint forgrowth and low-carbon prosperity must be"mainstreamed" into economic policy asquickly as possibleBy 2030 the planet will need at least50% more food,45% more energy and30% more water.
  20. 20. Time to reconsider?
  21. 21. It’s NOT about polar bears
  22. 22. The science is uncertain
  23. 23. The science does not matter Let’s assume that the climate sceptics are right Don’t go to the casino on those odds If all that you care about is maximizing profit, you will do exactly what you would do if you were scared to death about climate
  24. 24. McKinsey Curve$30 – 40 million available below the line savings per company
  25. 25. The Carbon Disclosure ProjectInstitutional investors -$78 trillion assetsPushing FTSE top 500companies todisclose “investment-related”GHG emissions6% of leading companies deselectsuppliers who fail to manage carbon,56% commit to do so in the future
  26. 26. 6,300 computers and monitors in sleep or standby modewhen not in use (24/7).Leave machines on one evening a week for updates andturn them off at the end of the work day: $700,000.US companies waste $2.8 billion a year on 108 millionunused PCs. In 2009, these unused PCs will emit 20million tons of carbon dioxide emissions – the impact of4 million cars.PC power costs are the largest single factor of IT energycosts and can account for a quarter of the costs in amodern office building.
  27. 27. “Ford Saves One Million Dollars...By Shutting Off Computers” Fast Company, 23 March 2010 Turning off one computer every night for a year saves $34 If 20 computers are left on in the evening and over the weekend, the savings grow to $526 a year
  28. 28. 7M square feet DC with 500 Watt roof lightsevenly spaced every 10 feet. Half the floorspace was racks with boxes.Most of this lighting waseither unnecessary orredundant. Work areashad task lighting at theemployee level.Annual savings forshutting off the lights...$650,000.
  29. 29. Economic Realities:Saving energy strengthens the entire economy
  30. 30. Green buildings improve labor productivity and worker health Improving indoor air quality could save U.S. businesses:•  $58 billion in avoided sick time each year,•  Another $200 billion earned in increased worker performance.
  31. 31. Comparative Costsin Large Office BuildingsData from Building Owners and Managers Association: Electric Powerresearch Institute, Statistical Abstract of the United States, 1991
  32. 32. Carbon War RoomPartnership between Lockheed Martin, Energi,Barclays, and Ygrene to retrofit commercial real estate.Will return $4 million in tax revenues for every $1 million$10 million in economic activity generated and 60 jobscreated.The $650 million program will bring its first two cities:Sacramento and Miami 40,000 jobs created, $1 billion intax benefits, and at least $10 billion in increasedeconomic outputWill scale across US, as well as China.
  33. 33. Renewable GenerationEnvironment Iowa has shown how the state, now 85%dependent on coal energy imported from out of towncould provide 100% of its needs from renewable Iowapower, keeping jobs and money here.
  34. 34. Solar deployment – policy mattersCalifornia receives70% more sunlightfor producing solarenergy thanGermany.But Germanyinstalls 28 timesmore solar electriccapacity every yearWill be 100%renewable by 2050
  35. 35. The Economics of Feed-in TariffsDeutsche Bank Study: FiTs gave Germany the lead in renewable energy production.In first 4 years FiTs created 300,000 new jobsFITs cut the unit cost of solar panels 30 percent in 2009 enough that they could pay for themselves within five to seven years, and reach grid parity (costing the same as grid electricity) by 2013.
  36. 36. FiTs drove German economic regeneration, enabling Germany to pay its own citizens to produce, install and maintain their own renewable energy systems, instead of buying imported fossil fuels. The program cost of €2 - 3 per month ($50 to customers’ electricity bills each year) to electricity bills in Germany (a total of €8.6 billion.)Deutsche Bank: The savings created by FiTs exceeded total cost of payments made by households.Had customers bought electricity from conventional generation and paid the costs of fossil fuel generation Germans would have paid over €9.4 billion.
  37. 37. Iowa Leading the WayIowa is a National Leader in Renewable Energy• 20% of energy from sun, wind, and biofuels• 200 wind companies with 7,000 full-time jobs The Green Economy Unleashed • By 2020: • Create 20,000 new jobs • Save consumers $1 billion annually
  38. 38. Renewable Benefits + Jobs + +$Iowa’s renewable resources could provide 17 timesmore energy than the state needsIt would help the average Iowa family save $400It would create at least 3,000 new jobs each year!
  39. 39. Jobs GrowthSince 2006 jobs in renewables and environmenthave grown 56.8% vs Internet: 29.8%Californias “green economy" grew 3X as fast astraditional economy between 2008 and 2009 –174,000 employed in green economy – 26% aremanufacturing jobs vs 9% in total economy.In US green jobs grew 9.1% 1998 – 2007, 2 ½ Xfaster than all job growth.
  40. 40. Early stage companies are theeconomic future of the US.Kauffman research shows that startupsare responsible for:•  Almost all net job growth in the U.S.economy for all but 7 years – from 1977to now•  The top 1% of highest growth startupsgenerate almost 10% of all new jobs
  41. 41. Sonoma County Energy Independence Program8.4% increase in construction-related jobs inSonoma County between January, 2009 andSeptember, 2009 3.0% job decline in Napa County July-August 2009: $5.6 million in SCEIP projects 500 new construction jobs reported
  42. 42. Dardesheim, Germany - 100% renewableWildpoldsried produces321% more energy than ituses; makes $5.7 millioneach year
  43. 43. 1 MW/ week = 15.6 GW In 2010 – 21 GW 2011SCE: 250 MW plant on roofs around So California$875 million to complete (comparable coal plant ~$800 million)
  44. 44. WalmartCommitted to be 100% renewably powered
  45. 45. Hydrokinetic Canal Turbines
  46. 46. Wind is the 2nd fastest growingenergy supply technology in theworld:37 GW in 2009, 32 GW 2010Now 237 GW, 40 GW new 2011Costs less than coal in good sites And check out China
  47. 47. China has replaced •  If China’s economythe United States as grows at its prior ratethe worlds leading •  If it uses resources asconsumer of most inefficiently as the U.S.basic commodities, •  By 2030 China will needlike oil, grain, coal, 99 million barrels of oil aand steel. day. The world currently produces 80+ million barrels per day and may never produce more.
  48. 48. China Renewable Investments•  China’s State Administration of Energy (SAE), is creating a new energy blueprint•  Total investments for renewable energy by 2020 –  $911 billion for efficiency and renewables –  10.6b million new jobs –  Generate several trillion dollars in new GDP
  49. 49. Rise of Solar in ChinaChina accounted for China’s efforts tohalf of the worlds dominate renewableproduction in solar energy technologies raise the prospect thatenergy. the West may someday trade its dependenceProducing panels as on oil from the Mideastlow as $1.04 a watt. for a reliance on solar panels, wind turbines and other gear manufactured in China.
  50. 50. China - 1 MW grid interconnected
  51. 51. Rizhao, China City of 3 million – 99% use solar hot water 5,000 manufacturers of simple solar water heaters Now looking at export
  52. 52. Baoding, China Mayor Yu Quin: “Polluting first and cleaning up later is very expensive. So we chose renewable energy to replace traditional industry.” 200 renewable energy companies replace cars and textiles
  53. 53. R. James Woolsey’s solarpowered plug-in-hybridhas a bumper stickerreading:“Osama bin Ladin hatesmy car.”
  54. 54. Fragile supply lines – for every 24 convoys amarine comes home in a body bag Military uses 10.6 million gallons/day Largest fuel user in the world
  55. 55. Military driving renewable deployment
  56. 56. Great Green FleetNavy Secretary Ray Mabus: "We simply have tofigure out a way to get American-made, home-grownfuel that is stably priced, that is competitive with oil," Deploy a biofuel-burning carrierMH-60 chopper flying group by 2016 and require theon 50-50 algae/ grease Department of the Navy to get halfbiofuel and petroleum of its energy from alternativefuel sources by 2020.
  57. 57. USS Ford frigate used 25,000 gallons to sail 12,000 miles from Everett Wash to San Diego – no difference in performance Solyazyme and Dynamic Fuels
  58. 58. F-18 Green Hornet flying on Sustainable Fuels’ oil seed fuel/ jet fuel mix – 60 – 75 million barrels of jet fuel/ year
  59. 59. European/Middle East Smartgrid Power equal to the total present usage of the EUMENA region power could be generated covering less than 0.3% of the Sahara Desert with CSP plants. DESERTEC Foundation proposes a supergrid from Iceland to Arabian peninsula, from Baltic to west coast of Africa, in which offshore wind and wave farms, photovoltaic sites, tidal stream generators, biomass, geothermal and hydroelectric stations would unite with desert CSP arrays to meet the regions actual daily and hourly demands over an HVDC network
  60. 60. RE < C
  61. 61. “By the way, in 2011, GEs wind turbines achieved REless than C for the first time. It really happened. Now were designing super efficient and flexible combined cycle gas turbines that will compliment renewable intermittency, while we work on energy storage technologies. Solar is next...”
  62. 62. Sustainability is happening
  63. 63. Ray Anderson What is the business case for ending life on earth?
  64. 64. Interface "Mission Zero"Metrics-Net GHG emissions down 82% in absolute tonage- Fossil fuel usage is down 60%- Water usage is down 75%- Renewables and recycled materials up 25%- Renewable energy is up 27%- Diverted 74,000 tons of used carpet from landfills- Goal: 0 impact, 0 footprint - ½ way to goal today. Anticipate will make goal in 2020. Best thing for business: Costs down $4.5M Sales increased by 2/3 Profits up 2X- Paid for all costs for transformation of Interface.
  65. 65. Harvard Business Review“Sustainability isn’t the burden on bottom linesthat many executives believe it to be. It canlower your costs and increase your revenues.That’s why sustainability should be atouchstone for all innovation.In the future, only companies that makesustainability a goal will achieve competitiveadvantage. That means rethinking businessmodels as well as products, technologies andprocesses.” Why Sustainability is Now the Key Driver of Innovation
  66. 66. Sustainability paysCompanies in the Dow Jones sustainability Index outperform the general marketGoldman Sachs report July 2007: Companies that are leaders in environmental, social and governance (ESG) policies outperform competitors in stock performance—by an average of 25%.72% of the companies on the DJSI outperformed industry peers
  67. 67. Refusal to report quarterly The ultimate cost of short-termism was thefinancial crisis of 2008-9. Too manyinvestors have become short-term gamblers:the more fluctuations in share price they canengineer, the better it is for them. It is notgood for the companies or for society, but itis influencing the way firms are being run, allthe same.... To drag the world back to sanity,we need to know why we are here. Theanswer is: for consumers, not shareholders.If we are in synch with consumer needs andthe environment in which we operate, andtake responsibility for society as well as forour employees, then the shareholder will Paul Polmanalso be rewarded
  68. 68. Unilever’sSustainable Living Plan: Cut environmental impacts in half by 2020, Source 100% of agricultural materials sustainably, and Help more than 1billion people improve their health and well- being.
  69. 69. Sustainable Agriculture •  Build healthy topsoil •  Minimize use of fossil fuels •  Plant crops suitable to local climate •  Use a whole systems approach to farm management
  70. 70. Top Menu Trends of 2012Survey by The National Restaurant Association#1 Locally sourced meats and seafood#2 Locally grown produce#4 Hyper-local sourcing#5 Sustainability#8 Locally produced wine and beer#12 Farm/estate-branded ingredients
  71. 71. Carbon Innovators LeadCompanies that lead in climate-related innovation givehigher financial performance (five-year return on equity)Three indexes identified the most resilient, mostinnovative and best positioned companies to gaincompetitive advantage in the new low-carbon economyRanking the top 350 US companies, with a combinedmarket cap of $350 trillion, on their climate innovationand carbon management programmes, shows a positivecorrelation between the financial performance ofcompanies and their ability to successfully implementdisruptive market innovations related to climate change.
  72. 72. In nature carbon is not the world’s greatest poison
  73. 73. Calera Calera is piloting making cement in the same way that coral reefs make limestone: CO2 and seawater. Carbon negative process. Vinod Khosla is a lead investor
  74. 74. Americans buy more than 9 billion bottles of water a year
  75. 75. Method is making its bottles out of recycled plastic – 25% of it harvested from the oceans
  76. 76. Synthetic biology could create buildings that inhale carbondioxide, and control temperature without air conditioning –Dr Rachel Armstrong, senior TED Fellow, Director of Avatar
  77. 77. I am a professor of a disciplinethat did not exist when I went tocollege
  78. 78. Change is hardMargaret Mead said the only person who likes change is a wet baby
  79. 79. The best way to predict thefuture is to invent it
  80. 80. His goal:To make the world workfor 100% of humanity, inthe shortest possible time,through spontaneouscooperation withoutecological offense ordisadvantage of anyone.”
  81. 81. The second mouse gets the cheese
  82. 82. The rule of no realm is mine but all worthy things that are inperil as the world now stands, those are my care. And for mypart I shall not wholly fail if anything passes through this night that can still grow fair and bear fruit and flower again in the days to come. For I too am a steward, did you not know?
  83. 83. In the end, it was two rather ordinary, playful,unassuming hobbits who undertook to save the world.Despite their fears, they took the future of the world on their shoulders, and all the wizards and kings and warriors could only play a supportive role.
  84. 84. Real leadership is extraordinary courage by ordinary people
  85. 85. Natural Capitalism Solutions L O N G M O N T, COLORADO www.natcapsolutions.org
  86. 86. 500,000 refugees18 million at risk of starvation 91
  87. 87. Shai AgassiBetter Place –renewable electriccars
  88. 88. DONG energy and Better Place $12,000 for a family-sized all- electric sedan: Renault Fluence EV. Drive as much as you want. Pay $300/ month (less if you drive fewer miles). Emit no CO2 or other pollutants. And help the world break its addiction to oil Better Place has ordered 100,000 cars from Renault. Agassi plans to order another 100,000 cars in the first half of 2012. Agassi has agreements with governments to roll out Better Place in northern California, in the urban regions of Australia and in Hawaii. France, too, has made a major commitment to electric vehicles, one reason why Renault says it will launch four electric car models in the next several years.
  89. 89. Creating theMadroneProjectDigital sustainability education, curated fordigital media and the modern attention spanA rigorous, modular curriculum designed by your passion
  90. 90. Math is the low hanging fruit of online education Advanced  Linear chains of Food  Chain  of  Topics   knowledgeConstant over time Basic  
  91. 91. Hundreds of Topics for ‘Micro-Lesson’ Nodes – 12-15 min advanced / research / just plain core principles / foundations interesting case studies
  92. 92. Online Sustainability Education is a Different Beast (interdisciplinary, dynamic, ecology of knowledge) Sustainable  Ci8es   Advanced  Sustainable  Well  Being  Human  microbiome  and  virome  Buildiing  Design  and  Human  Health  Carbon  Nega8ve  Blgs  and  Houses  Made  of   Food  Web  of  Topics  Meat  RooBop  Farming  RooBop  Biodiversity  Systems  Theory  Principles  Scaling  Theory  of  Sustainable  Ci8es  Climate  Capitalism  Principles  Natural  Capitalism  Principles  Efficiency  Principles  Redesigning  Manufacturing  Principles  Complexity  Theory  Principles  Network  Theory  Principles  Art  and  Innova8on  Emergence  in  Complex  Systems  Economic  Complexity  and  Sustainable  Growth  Biomimicry  Principles  Math  Lessons  for  Locavores  What  is  Sustainability  Sustainable  Building  Design  Principles  Global  Homogeniza8on  Jevons  Efficiency  Paradox  Art  and  Urban  Renewal  the  Crea8ve  Class  New  Metrics  for  Sustainable  Economies   Basic  Mul8Family  Housing  Crea8ve  Green  Mobility  Crowd  Sharing  
  93. 93. Oceans  2  degrees  from  coral  reefs   Other  Tracks   Calera  –  cement  from   CO2   Coral  reefs   Climate  Change   bleaching  Network Structure of Classes Stimulates Large  Node  =  Many  Links   Cross-disciplinary Thinking
  94. 94. Join the conversation online:facebook.com/madroneprojectTwitter.com/madroneprojectWhat do you want to know?What do you want to study?
  95. 95. Sustainable AgricultureIn 1940 we produced 2.3calories of food energyfor every calorie of fossilfuel energy we used.Now it takes 10 caloriesof fossil-fuel energy toproduce a single calorieof modern supermarketfood
  96. 96. UnSustainable AgricultureThe production,manufacture, andtransport of syntheticfertilizers is the largestagricultural energy useRepresenting on average38%, but up to as high as50% of energy use
  97. 97. Sustainable AgricultureThe overall resourceefficiency of ourfarming operations hasdecreased even whilewe have producedmore food.What would asustainable agriculturesystem look like?
  98. 98. Sustainable Agriculture •  Build healthy topsoil •  Minimize use of fossil fuels •  Plant crops suitable to local climate •  Use a whole systems approach to farm management
  99. 99. Economic Recovery"Agriculture is the foundation onwhich recovery from the global recessionand financial and food price crisis will bebuilt, especially for developing countries,which derive much of their income fromagricultural production,” – Tom Vilsack, United States Secretary of Agriculture
  100. 100. In Pursuit of Wealth"Agriculture ... is our wisest pursuit, because it will in the end contribute most to real wealth … and happiness.”-Thomas Jefferson to George Washington
  101. 101. “To plant a garden is to believe in Tomorrow”

×