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iYogi, one of the leaders in the remote tech support industry, today released its edition of iYogi Insights focused on Windows 8 and Microsoft's strategy targeted at the increasing consumer trend ...
iYogi, one of the leaders in the remote tech support industry, today released its edition of iYogi Insights focused on Windows 8 and Microsoft's strategy targeted at the increasing consumer trend towards using multiple devices. The significance of the Windows 8 launch this year is amplified by the proliferation of tablet devices that are currently dominated by the iOS and Android platforms. Based on the results of the survey, iYogi Insights predicts that Windows 8 will drive new adoption and shipment of tablets from Microsoft's existing PC user base.
Entrenched partnerships with original equipment manufacturers will help Microsoft to galvanize the entire ecosystem into launching new products, some already announced on Windows 8. Some of the new product announcements at the recently held CES 2012 include the Nokia Lumia 900 smartphone, Samsung and AT&T's Windows 8 ready tablets, and Acer's Timeline Ultrabook. These are likely to result in further revision of the projections on shipments of tablets, smartphones, ultrabooks, etc. The buzz is that Windows 8 will help tablets provide a real alternative to Apple's iPad, by getting the community of app developers motivated and delivering, before the launch. Microsoft has already released its developer preview and beta is expected shortly.
Our research shows that the awareness of the upcoming launch of Windows 8, is very high (95 %) and increasing consumer preference for a single user interface can prove a winner. Windows 8 presents another option for Tablets with new features and a dazzling user interface that pieces together your digital life in a singular interface, called Metro. For this edition of Insights, iYogi surveyed more than 1400 customers on the Windows platform.
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