Next Digital
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Next Digital Presentation Transcript

  • 1. Next Digital • 6 Offices in the region4 • Specialise in: • Digital Strategy • eCommerce • Social • Mobile 170+ Staff 3 1 2
  • 2. B2B use of socialwidely used inAustralia, but oftennot in a strategic way
  • 3. 60% of B2B decisionmakers actively usesocial media**Globalwebindex
  • 4. Australian B2Bdecision makersprefer onlineconversations**Globalwebindex
  • 5. 6 Foundations of B2B Social 1. Clearly Defined Objectives 2. Understand your audience 3. Pick your home base 4. Plan your content 5. Market your home base 6. Listen, measure, learn & improve
  • 6. Sydney Melbourne Brisbane Shanghai Kuala Lumpur SingaporeNext Digital Sydney P: 02 9336 75004/241 Castlereagh Street E: nscotto@nextdigital.comSydney, 2000