Coke's 'fans first' approach in social communities
- 195,852 views
Featured in: Technology
A presentation by Michael Donnelly, ...
A presentation by Michael Donnelly,
Group Director of Worldwide Interactive Marketing for Coca-Cola, created for the iStrategy2010 conference. @MichaelDonnelly
This presentation outlines Coke's 'fans first' approach in social communities.
- Total Views
- Views on SlideShare
- Embed Views