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Presented by iSmart Communications
The old ways of lead acquisition and customer conversion is naturally and gradually phasing itself out in the 21st century. In a world where potential buyers do most of their research online before ever engaging a salesperson, getting online to meet them where they are has become easier for you to generate leads in the buying process.
However, a systematic approach to turn leads into customers is still required to be in place. Inbound Marketing as a sales process and philosophy enables sales representatives to harness automation to keep leads engaged more deeply and longer, ultimately getting them to "raise their hand" on their own initiative to demonstrate that they are interested in what you sell.
This PowerPoint presentation is a summary of the key points on how to easily convert leads into valuable customers with the HubSpot all-in-one marketing software. For the full ebook, you can download for free at http://pages.ismartcom.com/how-to-convert-leads-into-customers-using-hubspot
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