Your SlideShare is downloading. ×
0
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Livegreen - Interaction Media
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Livegreen - Interaction Media

193

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
193
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. a green search engine<br />Interactive Media | Fall 2008<br />Saurabh Gupta<br />
  • 2. A web + green search engine that lets users donate their click-thru ad-revenues to environmental charities.<br />It also displays community rated eco friendly results side by side with web search results.<br />Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design<br />
  • 3. Tool<br /><ul><li> Increases capability by integrating web + human rated green results.
  • 4. Automates donation of earned ad-revenue to user nominated organization.</li></ul>Social Actor<br /><ul><li>Creates relationship thru users contribution in rating green products / services.
  • 5. Offers a community & support system for people who care about environment .</li></ul>Medium<br /><ul><li>Provides experience of making a difference with just everyday tasks.
  • 6. Cause & effect relationship by showing earnings donated.</li></ul>Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design<br />
  • 7. Persuasive Technology<br />Reduction<br />Tailoring<br />Tunneling<br />Reduction<br />
  • 8. Aristotle’s Rhetoric<br />Credibility<br />Ethos - Virtue<br />Pathos – Persuasive Emotions<br />Kairos, ‘Seizing the moment’<br />Ethos – Decorum (Identity Strategy)<br />
  • 9. Persuasive Technology<br />Self monitoring<br />Conditioning<br />Tailoring<br />
  • 10. Registration page<br />
  • 11. Persuasive Technology<br />Conditioning<br />Reduction<br />Tailoring<br />Tunneling<br />
  • 12. Search Results – Registered User<br />
  • 13. Persuasive Technology<br />Self monitoring / <br />Earned Credibility<br />Reduction<br />Tailoring<br />Tailoring<br />
  • 14. Instills surface credibility through a uniform usage of icons, fonts & colors.<br />Reduces multiple click interactions by offering a straight forward two level menu.<br />Consistently enforces the cause & effect and conditions the user by communicating the dollars donated to environmental charities.<br />Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design<br />
  • 15. Influence Analysis : The ABM Table<br />Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design<br />
  • 16. Thank you..<br />Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design<br />

×