• Save
Livegreen - Interaction Media
Upcoming SlideShare
Loading in...5
×
 

Livegreen - Interaction Media

on

  • 264 views

 

Statistics

Views

Total Views
264
Views on SlideShare
264
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Livegreen - Interaction Media Livegreen - Interaction Media Presentation Transcript

  • a green search engine
    Interactive Media | Fall 2008
    Saurabh Gupta
  • A web + green search engine that lets users donate their click-thru ad-revenues to environmental charities.
    It also displays community rated eco friendly results side by side with web search results.
    Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design
  • Tool
    • Increases capability by integrating web + human rated green results.
    • Automates donation of earned ad-revenue to user nominated organization.
    Social Actor
    • Creates relationship thru users contribution in rating green products / services.
    • Offers a community & support system for people who care about environment .
    Medium
    • Provides experience of making a difference with just everyday tasks.
    • Cause & effect relationship by showing earnings donated.
    Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design
  • Persuasive Technology
    Reduction
    Tailoring
    Tunneling
    Reduction
  • Aristotle’s Rhetoric
    Credibility
    Ethos - Virtue
    Pathos – Persuasive Emotions
    Kairos, ‘Seizing the moment’
    Ethos – Decorum (Identity Strategy)
  • Persuasive Technology
    Self monitoring
    Conditioning
    Tailoring
  • Registration page
  • Persuasive Technology
    Conditioning
    Reduction
    Tailoring
    Tunneling
  • Search Results – Registered User
  • Persuasive Technology
    Self monitoring /
    Earned Credibility
    Reduction
    Tailoring
    Tailoring
  • Instills surface credibility through a uniform usage of icons, fonts & colors.
    Reduces multiple click interactions by offering a straight forward two level menu.
    Consistently enforces the cause & effect and conditions the user by communicating the dollars donated to environmental charities.
    Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design
  • Influence Analysis : The ABM Table
    Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design
  • Thank you..
    Interactive Media | Fall 2008 Saurabh Gupta, Institute Of Design