Papermint Why the first version failed Social interaction in Papermint Monetisation of the game 09/12/2009 www.blouzar.com
Papermint 09/12/2009 www.blouzar.com
Why the first version failed? <ul><li>Accessibility </li></ul><ul><li>User experience </li></ul>09/12/2009 www.blouzar.com
From download the game to a web page application <ul><li>Accessible everywhere </li></ul><ul><li>Don't need to download </...
Front page and Registration <ul><li>Front page clear. </li></ul><ul><li>Represent the game. </li></ul><ul><li>Registration...
The game it self <ul><li>It's a free game! Don't forget it </li></ul><ul><li>A new player is not proper player yet. </li><...
Papermint 09/12/2009 www.blouzar.com
Social Interactions <ul><li>Chat </li></ul><ul><li>Mood: </li></ul><ul><ul><li>Face expression </li></ul></ul><ul><ul><li>...
Social Interactions <ul><li>Relationships: </li></ul><ul><ul><li>Like </li></ul></ul><ul><ul><li>Flirt </li></ul></ul><ul>...
Social Interactions <ul><li>Party: </li></ul><ul><ul><li>Customised your flat </li></ul></ul><ul><ul><li>Invite your frien...
Social Interactions <ul><li>Social places: </li></ul><ul><li>Football game </li></ul><ul><li>Bars </li></ul><ul><li>Town h...
Soul Box Exploration Achievements Creativity Popularity Social Activity Social Interactions 09/12/2009 www.blouzar.com
Monetisation <ul><li>Vanity items </li></ul><ul><li>Stand out of the crowd </li></ul><ul><li>Throw cool parties and be rec...
Payment System <ul><li>Debit/credit cards </li></ul><ul><li>Paypal </li></ul><ul><li>Offers </li></ul><ul><li>SMS </li></u...
Thank you! Questions? <ul><li>www.papermint.com </li></ul><ul><li>twitter.com/papermint </li></ul><ul><li>[email_address] ...
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Nicolas Jaquart

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Facebook Developer Garage London - December 2009

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Nicolas Jaquart

  1. 1. Papermint Why the first version failed Social interaction in Papermint Monetisation of the game 09/12/2009 www.blouzar.com
  2. 2. Papermint 09/12/2009 www.blouzar.com
  3. 3. Why the first version failed? <ul><li>Accessibility </li></ul><ul><li>User experience </li></ul>09/12/2009 www.blouzar.com
  4. 4. From download the game to a web page application <ul><li>Accessible everywhere </li></ul><ul><li>Don't need to download </li></ul><ul><li>At school or work </li></ul><ul><li>Java 1.5 and 1.6 </li></ul>09/12/2009 www.blouzar.com
  5. 5. Front page and Registration <ul><li>Front page clear. </li></ul><ul><li>Represent the game. </li></ul><ul><li>Registration and front page straight forward! </li></ul>09/12/2009 www.blouzar.com
  6. 6. The game it self <ul><li>It's a free game! Don't forget it </li></ul><ul><li>A new player is not proper player yet. </li></ul><ul><li>Improve the user experience. </li></ul><ul><li>Guide new players. </li></ul><ul><li>Increase difficulty slowly. </li></ul>09/12/2009 www.blouzar.com
  7. 7. Papermint 09/12/2009 www.blouzar.com
  8. 8. Social Interactions <ul><li>Chat </li></ul><ul><li>Mood: </li></ul><ul><ul><li>Face expression </li></ul></ul><ul><ul><li>Walk </li></ul></ul><ul><ul><li>Dance </li></ul></ul>09/12/2009 www.blouzar.com
  9. 9. Social Interactions <ul><li>Relationships: </li></ul><ul><ul><li>Like </li></ul></ul><ul><ul><li>Flirt </li></ul></ul><ul><ul><li>Fell in love </li></ul></ul><ul><ul><li>Marry </li></ul></ul><ul><ul><li>Make love... </li></ul></ul><ul><ul><li>Have a baby </li></ul></ul><ul><ul><li>Divorce! </li></ul></ul>09/12/2009 www.blouzar.com
  10. 10. Social Interactions <ul><li>Party: </li></ul><ul><ul><li>Customised your flat </li></ul></ul><ul><ul><li>Invite your friends </li></ul></ul><ul><ul><li>Rate the flat </li></ul></ul><ul><ul><li>Leaderboard of the best parties </li></ul></ul>09/12/2009 www.blouzar.com
  11. 11. Social Interactions <ul><li>Social places: </li></ul><ul><li>Football game </li></ul><ul><li>Bars </li></ul><ul><li>Town hall </li></ul><ul><li>Park </li></ul>09/12/2009 www.blouzar.com
  12. 12. Soul Box Exploration Achievements Creativity Popularity Social Activity Social Interactions 09/12/2009 www.blouzar.com
  13. 13. Monetisation <ul><li>Vanity items </li></ul><ul><li>Stand out of the crowd </li></ul><ul><li>Throw cool parties and be recognised. </li></ul><ul><li>Be unique </li></ul><ul><li>Special features: moon walk </li></ul>09/12/2009 www.blouzar.com
  14. 14. Payment System <ul><li>Debit/credit cards </li></ul><ul><li>Paypal </li></ul><ul><li>Offers </li></ul><ul><li>SMS </li></ul><ul><li>Phone </li></ul>09/12/2009 www.blouzar.com
  15. 15. Thank you! Questions? <ul><li>www.papermint.com </li></ul><ul><li>twitter.com/papermint </li></ul><ul><li>[email_address] </li></ul><ul><li>www.blouzar.com </li></ul><ul><li>twitter.com/blouzar </li></ul>09/12/2009 www.blouzar.com

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