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Mobile Advertising -  The Opportunity is TODAY
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Transcript

  • 1. The
    7
    mantras for EFFECTIVE mobile advertising
  • 2. Mobile IS Different
  • 3. #1 Identify Your Audience
  • 4. #2
    Get Personal
  • 5. #3
    Don’t simply inform
  • 6. #4 Have different measurement yardsticks
  • 7. #5 The most Basic rules of MEDIA
    work in Mobile too
    So choose right
  • 8. No Way!!!
  • 9. #7 Choose the right partners
  • 10.
  • 11. Connect with us Make your mobile campaigns RITE
    Reach
    Interactivity
    Tageting
    Environment
    anujk@affle.com