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Alex Terpstra game in the city 2012
 

Alex Terpstra game in the city 2012

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Presentatie van Alex Terpstra tijdens het Cross Media Café op Game in the City (22 november)

Presentatie van Alex Terpstra tijdens het Cross Media Café op Game in the City (22 november)

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    Alex Terpstra game in the city 2012 Alex Terpstra game in the city 2012 Presentation Transcript

    • Alex Terpstra | CEO @ADTerpstra
    •  World leader in Content Identification technologies and solutions Digital Watermarking and Fingerprinting, Audio and Video Deep technology roots in Philips & Thomson since over 10 years Proven and widely used by the world’s largest media companiesCreating a content-aware ecosystem
    • Media Intelligence Media Interaction Media Protection Creating a content-aware ecosystem
    • Automatic Content RecognitionSyncing Mobile Applications to Television ContentEnabling TV-synchronised Gamification on 2nd Screens
    • How does it work ?
    • Automatic Content Recognition (ACR) ACR is technology that enables devices and applications to become content-aware and know what’s playing on TV, allowing to create TV-synchronised experiences. ACR offers: identification and synchronisation of content works for live and time-shifted content, including catch-up TV, PVR, VoD, DVD, etc eliminates network latency from live experience can be deployed for audio and video content
    • Automatic Content Recognition (ACR) ACR is technology that enables devices and applications to become content-aware and know what’s playing on TV, allowing to create TV-synchronised experiences. ACR enabled functions include: synchronized content and ads synchronised social interactivity synchronised play along games triggered events, commerce, etc
    • Some example platforms and app’s
    • Accuracy, Relevance, Speed… and frictionless social integration“Synchronizes Instantly with what you’re watching”
    • zeebox is your TV sidekick“Zeebox doesnt only know what youre watching, ….it understands.”
    • A true Killer app….. RedBee: “We created a UK first by using audio-watermarking in the app: technology that meant Zombie kills can be tracked to the second with the main - screen experience, whether it’s live, paused or in catch-up.” >>>
    • Creating a content-aware ecosystemwww.syncnow.com @CivolutionAlex Terpstra @ADTerpstra