Marketing Yourself as a Freelancer in an Online Community at indieconf 2010

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These slides are from a solo presentation I delivered at indieconf on November 13, 2010 in Raleigh, North Carolina.

I shared the power of online communities and how they can be tapped into to grow your business and your client list.

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  • Grow your network of connections by participating

    Structured online communities can represent a better opportunity to stand out vs. Facebook, Twitter, etc.

    Tap into the power of online community, establish yourself as an expert and that can turn into clients

    Some of you may be wondering why I am here? Is it because I’m passionate about online community? Is it because I like speaking?
  • Marketing Yourself as a Freelancer in an Online Community at indieconf 2010

    1. 1. Marketing Yourself as a Freelancer in an Online Community
    2. 2. About Me Patrick O’Keefe (@iFroggy) Owner - iFroggy Network (ifroggy.com) Author - “Managing Online Forums” (managingonlineforums.com) Blogger - ManagingCommunities.com Administrator - phpBBHacks.com, PhotoshopForums.com, CommunityAdmins.com and KarateForums.com Slides: slideshare.net/iFroggy
    3. 3. Marketing Yourself as a Freelancer in an Online Community
    4. 4. ORGANIZER
    5. 5. “No one man should have all that power!” - Kanye West-- “Power”--
    6. 6. The Power of Online Community
    7. 7. Source: Forrester Research, Inc., care of Jackie Rousseau-Anderson (blogs.forrester.com/jackie_rousseau_anderson/10-09-28-latest_global_social_media_trends_may_surprise_you)
    8. 8. Source: Forrester Research, Inc. and the book “Empowered” by Josh Bernoff and Ted Schadler (forrester.com/empowered) Estimated 1.64 Billion Influence Posts in the United States in One Year, Generating 250 Billion Impressions
    9. 9. Source: Forrester Research, Inc. and the book “Empowered” by Josh Bernoff and Ted Schadler (forrester.com/empowered) Estimated 1.64 Billion Influence Posts in the United States in One Year, Generating 250 Billion Impressions
    10. 10. Source: PostRelease.com/Synovate
    11. 11. Finding the Right Community
    12. 12. Becoming a Member of Society
    13. 13. Build a Rep
    14. 14. “No one ever asked “What’s the ROI of talking?” which is what Twitter is.” - Scott Stratten-- @unmarketing--
    15. 15. Return on Investment
    16. 16. Questions?
    17. 17. Find Me Online Patrick O’Keefe Owner - iFroggy Network (ifroggy.com) Author - “Managing Online Forums” (managingonlineforums.com) Blog: ManagingCommunities.com Twitter: @iFroggy E-Mail: patrick@ifroggy.com Slides: slideshare.net/iFroggy

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