Advertising and the Social Web: Can it Work?<br />
David Millsaps – Twitter: @eyevariety<br />Senior Web Architect, VisionPoint Marketing (visionpointmarketing.com)<br />Fou...
#smbfad<br />
#smbfad<br />The Changing Landscape for Advertisers<br />
#smbfad<br />I am tired. <br />This is because I am fatigued.<br />Brand Fatigue<br />
#smbfad<br />Relevance in Messaging and Personalization<br />
#smbfad<br />Brand Responsibility and Spam<br />
#smbfad<br />Is There Solid ROI?<br />
#smbfad<br />Questions? Please Ask!<br />
David Millsaps – Twitter: @eyevariety<br />Senior Web Architect, VisionPoint Marketing (visionpointmarketing.com)<br />Fou...
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Advertising and the Social Web: Can it Work? at Social Media Business Forum 2009

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These slides were used at the "Advertising and the Social Web: Can it Work?" panel at Social Media Business Forum 2009.

The panel also featured David Millsaps and Gregory Ng.

We discussed advertising and marketing and how to best approach those endeavors in the social media.

Published in: Business, Technology
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Advertising and the Social Web: Can it Work? at Social Media Business Forum 2009

  1. 1. Advertising and the Social Web: Can it Work?<br />
  2. 2. David Millsaps – Twitter: @eyevariety<br />Senior Web Architect, VisionPoint Marketing (visionpointmarketing.com)<br />Founder, New Raleigh (newraleigh.com)<br />Gregory Ng – Twitter: @gregoryng<br />Creative Director, Brooks Bell Interactive (brooksbell.com)<br />gregoryng.com<br />Patrick O’Keefe – Twitter: @iFroggy<br />Owner, iFroggy Network (ifroggy.com)<br />Author, “Managing Online Forums” (managingonlineforums.com)<br />
  3. 3. #smbfad<br />
  4. 4. #smbfad<br />The Changing Landscape for Advertisers<br />
  5. 5. #smbfad<br />I am tired. <br />This is because I am fatigued.<br />Brand Fatigue<br />
  6. 6. #smbfad<br />Relevance in Messaging and Personalization<br />
  7. 7. #smbfad<br />Brand Responsibility and Spam<br />
  8. 8. #smbfad<br />Is There Solid ROI?<br />
  9. 9. #smbfad<br />Questions? Please Ask!<br />
  10. 10. David Millsaps – Twitter: @eyevariety<br />Senior Web Architect, VisionPoint Marketing (visionpointmarketing.com)<br />Founder, New Raleigh (newraleigh.com)<br />Gregory Ng – Twitter: @gregoryng<br />Creative Director, Brooks Bell Interactive (brooksbell.com)<br />gregoryng.com<br />Patrick O’Keefe – Twitter: @iFroggy<br />Owner, iFroggy Network (ifroggy.com)<br />Author, “Managing Online Forums” (managingonlineforums.com)<br />

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