Nita Rollins presents The Open Imperative to Texas Interactive Marketing Associations

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    Nita Rollins presents The Open Imperative to Texas Interactive Marketing Associations - Presentation Transcript

    1. The Open Imperative Opening Your Brand to the iCitizenry Austin, Houston, Dallas/Fort Worth Dr. Nita Rollins Interactive Marketing Associations Futurist RI:Lab
    2. SLOWNESS Questing Eco-Everything NICHE CONSUMERISM Geek Chic Metaphoria CARTOCRACY ZEITGEISTING Data Visualization HAPPINOMICS WE-COMMERCE Mashionality OPENNESS Self-Casting Self- Urban Nomadism
    3. S T The OPEN Macrotrend E P E
    4. WORLDVIEW OF A CLOSED BRAND Targets Consumers Monologue Awareness Push Guarded Communications Created by Marketers Brand Management

    + Resource InteractiveResource Interactive, 2 years ago

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    Futurist and author Nita Rollins explores how radic more

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