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Mandala games' pitch

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Mandala games' pitch Mandala games' pitch Presentation Transcript

  • People spent $1.6 billion on virtual goods in 2009 Why?
  • Social games generate… social emotions!
  • Friends are now accessible through the game
  • Mandala is a social games publisher
  • Why are we so special? 1. New type of social games 2. International ambition with multilingual games 3. R&D program to increase paying users conversion rate 4. Personal strong expertise on viral marketing strategy for video games
  • Did you know? 50% 20% have paid cash of Facebook log-ins are specifically to play games for in-game benefits
  • 69% women playing social games 31% men Average social gamer: a 43 years old woman
  • Business model: in-game transactions
  • The most expanding market in the video game industry $1,380,000,000 Nov 09: Playfish acquired by EA for $400M! June 10: Zynga raised $147M! Invested into 87 specialized July 10: Playdom acquired by Disney for $763M! companies in 2009!
  • 32 years old Digital native & video games addict Early entrepreneur at 18 Technical background Former business developer in the video game industry Nadya J AHAN - CEO! Social networks pioneer
  • Florent Axel Guillaume Renaud Game designer Graphic Designer Graphic Designer AS3 Developer The team: video games experts Nadya Vaghé Davy CEO & Business dev. Marketing manager Community manager
  • Thanks! Nadya JAHAN Founder & CEO @nadyajahan nadya@mandalagames.com