A Social Media ProgramYouTube  By Yunfei He
YouTube is very famous in the world, it is a           social media program.                                              ...
Where did YouTube come from?                                  Yunfei ☻2012-5-4                                     3
YouTube was founded in February 2005 by           three former PayPal employees Chad Hurley,           Steve Chen, and Jaw...
Overview           YouTube is a video-sharing website,           on which users can upload, view and share           video...
How does YouTube work?                                    Yunfei ☻2012-5-4                                       6
Technologies           The company is based in San Bruno, California, and uses           Adobe Flash Video and HTML5 techn...
Content           YouTube has been uploaded by individuals, although           media corporations including CBS, the BBC, ...
Yunfei ☻2012-5-4              9
Features & Benefits              Broadcast Yourself                                   Yunfei ☻2012-5-4                    ...
Video technology           Playback           • Viewing YouTube videos on a personal computer.                            ...
Video technology               Uploading               • All YouTube users can upload videos.               • YouTube acce...
Video technology           3D videos           • YouTube users can now upload and view 3D videos.                         ...
Video technology           Content accessibility           • YouTube offers users the ability to view its videos on web   ...
Social MediaWhat is social impact of YouTube?
Time magazine wrote:           "YouTube is to video browsing what a Wal-Mart           Supercenter is to shopping: everyth...
YouTube localization           The interface of the website is available with           localized versions in 42 countries...
YouTube localization                                  Yunfei ☻2012-5-4                                     18
Work Cited           •   Bray, Marianne. "Irate HK man unlikely Web hero". CNN.               http://edition.cnn.com/2006/...
Thank you for your time        Youtube.com      yih429@jwu.eduYou Tube
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  1. 1. A Social Media ProgramYouTube By Yunfei He
  2. 2. YouTube is very famous in the world, it is a social media program. Yunfei ☻2012-5-4 2
  3. 3. Where did YouTube come from? Yunfei ☻2012-5-4 3
  4. 4. YouTube was founded in February 2005 by three former PayPal employees Chad Hurley, Steve Chen, and Jawed Karim. Yunfei ☻2012-5-4 4
  5. 5. Overview YouTube is a video-sharing website, on which users can upload, view and share videos. Yunfei ☻2012-5-4 5
  6. 6. How does YouTube work? Yunfei ☻2012-5-4 6
  7. 7. Technologies The company is based in San Bruno, California, and uses Adobe Flash Video and HTML5 technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blogging and short original videos. Yunfei ☻2012-5-4 7
  8. 8. Content YouTube has been uploaded by individuals, although media corporations including CBS, the BBC, VEVO, Hulu, and other organizations offer some of their material via the site, as part of the YouTube partnership program. Yunfei ☻2012-5-4 8
  9. 9. Yunfei ☻2012-5-4 9
  10. 10. Features & Benefits Broadcast Yourself Yunfei ☻2012-5-4 10
  11. 11. Video technology Playback • Viewing YouTube videos on a personal computer. Yunfei ☻2012-5-4 11
  12. 12. Video technology Uploading • All YouTube users can upload videos. • YouTube accepts videos uploaded in most container formats, including .AVI, .MKV, .MOV, .MP4, DivX, .FLV, and .ogg and .ogv. These include video formats such as MPEG-4, MPEG, VOB, and .WMV. It also supports 3GP, allowing videos to be uploaded from mobile phones. Source: "Video Formats: File formats". YouTube. Retrieved December 4, 2008. Yunfei ☻2012-5-4 12
  13. 13. Video technology 3D videos • YouTube users can now upload and view 3D videos. Yunfei ☻2012-5-4 13
  14. 14. Video technology Content accessibility • YouTube offers users the ability to view its videos on web pages outside the site. Each YouTube video is accompanied by a piece of HTML, which can be used to embed it on a page outside the YouTube website. • This functionality is often used to embed YouTube videos in social networking pages and blogs. Yunfei ☻2012-5-4 14
  15. 15. Social MediaWhat is social impact of YouTube?
  16. 16. Time magazine wrote: "YouTube is to video browsing what a Wal-Mart Supercenter is to shopping: everything is there, and all you have to do is walk in the door.” Source: Cloud, John (December 16, 2006). "The Gurus of YouTube". Time Magazine.. Retrieved November 29, 2008 Yunfei ☻2012-5-4 16
  17. 17. YouTube localization The interface of the website is available with localized versions in 42 countries, one territory (Hong Kong) and a worldwide version. Source: "YouTube content locations". Retrieved September 10, 2010. Yunfei ☻2012-5-4 17
  18. 18. YouTube localization Yunfei ☻2012-5-4 18
  19. 19. Work Cited • Bray, Marianne. "Irate HK man unlikely Web hero". CNN. http://edition.cnn.com/2006/WORLD/asiapcf/06/07/hk.uncle/. Retrieved May 28, 2008. • Cloud, John (December 16, 2006). "The Gurus of YouTube". Time Magazine. http://www.time.com/time/printout/0,8816,1570721,00.html. Retrieved November 29, 2008. • Sayer, Peter (June 19, 2007). "Google launches YouTube France News". PC Advisor. http://www.pcadvisor.co.uk/news/index.cfm?NewsID=9772. Retrieved August 3, 2009. • "Video Formats: File formats". YouTube. Retrieved December 4, 2008. • Weber, Tim (March 2, 2007). "BBC strikes Google-YouTube deal". BBC. http://news.bbc.co.uk/1/hi/business/6411017.stm. Retrieved January 17, 2009. • "YouTube content locations". Retrieved September 10, 2010. Yunfei ☻2012-5-4 19
  20. 20. Thank you for your time Youtube.com yih429@jwu.eduYou Tube

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