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Blogging Basics
● MentorsDojo
Blogging is simple -
sandwhich method and
research methods
Speaker's background
● I like blogs, started with livejournal,
progresssed to tumblr, tried multiply, then
wordpress – stu...
Blogging Basics
● But first – what do you want to do?
– Fashion blog?
– Marketing blog?
– Insights blog?
– Opinionated art...
Regardless –
your BRAND is you!
● What you blog about most becomes you
● People will see you as an expert in things
you bl...
Writing takes a lot of patience
● You don't write and quit just because you
can't seem to find good words. You find a
way....
Research Methods
● Library
● Internet
● Social Media
● Idea is to place everything you find out
into a “database” or “Know...
How to begin
● Create an outline
● Choose from popular blog templates
– Enumeration/Lists – choose 5,10,12,15 points
– Blo...
What point do you want to get
across??
● What's your point – this is what you have to
put into your introduction and into ...
But first – maybe ask WHY?
● Why do you want to write about this?
● Are you passionate about it?
● Can you relate personal...
How to Blog in an organized way
● Create an outline
● (optional step: do some research) Create an initial
draft
● Create a...
Popular blogs
● Derek sivers (sivers.org)
● Sebastian Marshall (.com)
● Seth Godin (sethgodin.typepad.com)
● Ramit Sethi
●...
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Blogging Basics

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About Blogging and how to do research before you write, learn from other blogs. The why-how-what of blogging.

Published in: Internet, Technology
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Transcript of "Blogging Basics"

  1. 1. Blogging Basics ● MentorsDojo Blogging is simple - sandwhich method and research methods
  2. 2. Speaker's background ● I like blogs, started with livejournal, progresssed to tumblr, tried multiply, then wordpress – stuck with wordpress. I wrote mostly about what I saw, what I thought about. ● I measure my progress in life through blogging – in a way,
  3. 3. Blogging Basics ● But first – what do you want to do? – Fashion blog? – Marketing blog? – Insights blog? – Opinionated articles blog? – Technical blog? – Or personal blog?
  4. 4. Regardless – your BRAND is you! ● What you blog about most becomes you ● People will see you as an expert in things you blog about ● Blogging helps build some reputation ● Writing about your technical expertise helps employers know whether or not your skills are a great fit for their projects and their team.
  5. 5. Writing takes a lot of patience ● You don't write and quit just because you can't seem to find good words. You find a way. ● You have to do your homework and do your research. ● You have to make sure you don't appear stupid – particularly in technical blogs. ● You should give a lot of thought to what you write!
  6. 6. Research Methods ● Library ● Internet ● Social Media ● Idea is to place everything you find out into a “database” or “Knowledge-base”
  7. 7. How to begin ● Create an outline ● Choose from popular blog templates – Enumeration/Lists – choose 5,10,12,15 points – Blog with lots of pictures and captions – useful for travel blogs, events, etc – Marketing blogs are mostly blogs about gadgets. – Sports blogs – if you like a certain sports team or sport. you'd get the latest news a – Spinning it (revising it) to add your personal touch is easy to do! – .
  8. 8. What point do you want to get across?? ● What's your point – this is what you have to put into your introduction and into your conclusion ● Unless you just want to inform, that's the only time you don't really need an introduction and a conclusion ● If you want to offer an opinion or talk about personal things – I suggest you “make it positive”
  9. 9. But first – maybe ask WHY? ● Why do you want to write about this? ● Are you passionate about it? ● Can you relate personal anecdotes to your blogpost? ● The world just wants to hear YOU – your voice! Not how some other person interpreted it and what wikipedia says ● Also, copy pasting loses your blogs credibility
  10. 10. How to Blog in an organized way ● Create an outline ● (optional step: do some research) Create an initial draft ● Create a second draft ● “Write in white heat, cross out when you're cooler in red” ● You have to mix both your logic and your creative sides together. It depends on your personality though – i.e. maybe you like to outline research first before you actually write it – methodically
  11. 11. Popular blogs ● Derek sivers (sivers.org) ● Sebastian Marshall (.com) ● Seth Godin (sethgodin.typepad.com) ● Ramit Sethi ● http://www.iwillteachyoutoberich.com/blog/
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