Pppd

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Pppd

  1. 1. Persona Designed to change the perception and experience of sending and receiving emails by focusing on People, the Conversations between them and the Knowledge shared in emails today. Philosophy - Process - DeliveryThursday, May 31, 12
  2. 2. Email todayThursday, May 31, 12
  3. 3. Email clients todayThursday, May 31, 12
  4. 4. Total work area Legacy elements - The Desktop metaphor People Organizations Content, data, Ads,Group mail etc Conversations Aspects of mailThursday, May 31, 12
  5. 5. “What are the core elements of an email client that make it meaningful to use?” “What must be the level of personalization or customization in a software?” “Can we leave the “Inbox” model aside?” Getting Inspired-Critical InquiryThursday, May 31, 12
  6. 6. Getting Inspired - Speaking to peopleThursday, May 31, 12
  7. 7. Insights Email as a connector among people Feature monsters - Power users vs Regular users Outdated metaphors for mental models - Legacy elements Quick mailing / messaging - Snippets of conversation Finding an attachment - Exchange of data Emails are a flow, organization is automaticThursday, May 31, 12
  8. 8. Our work : Meaningful distillation of content and information Clients today Data , content in mailThursday, May 31, 12
  9. 9. Total work area People (Family, friends etc) Conversations Content Data The focus of email - Making it personalThursday, May 31, 12
  10. 10. sketching... a lot Sketches - Wireframes - Visualizing flowThursday, May 31, 12
  11. 11. ThumbnailsThursday, May 31, 12
  12. 12. ConceptsThursday, May 31, 12
  13. 13. Wireframes - Visualizing flowThursday, May 31, 12
  14. 14. Our focus The People Conversations among people Media shared among peopleThursday, May 31, 12
  15. 15. Three views People Conversations AttachmentsThursday, May 31, 12
  16. 16. From sketches ...Thursday, May 31, 12
  17. 17. ... to Pixel detailThursday, May 31, 12
  18. 18. Storytelling and Communication Video - https://vimeo.com/25588286Thursday, May 31, 12
  19. 19. A Focus on PeopleThursday, May 31, 12
  20. 20. Sociality Using mental models from IM prevalent in social media platformsThursday, May 31, 12
  21. 21. Adaptability Different faces to information consumption - Choose your viewThursday, May 31, 12
  22. 22. Visual approach To presentation of content - especially with respect to data/info sharedThursday, May 31, 12
  23. 23. Experience prototype - ActionscriptThursday, May 31, 12
  24. 24. Attention /Critical reception Where will this lead to?Thursday, May 31, 12
  25. 25. We are working on it ! Watch out for www.personamail.infoThursday, May 31, 12
  26. 26. Primary User research, Brainstorming for ideas Sketching, concepts, wireframes Communication through Visual Story-telling Pixel detail (Photoshop, Illustrator) Secondary Visual design Prototyping (Actionscript) My contribution in a team of 3Thursday, May 31, 12

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