Build to SHOW your message, step by step, keeping in mind how brains SEE.
Build to SHOW your message, step by step, keeping in mind how brains SEE.
Good to betterA “critique” with ideas and tips to improve your infographics
An explanationThe suggestions made in this show are focused solely on visualcommunication of data and/or concepts using infographics.Comments and suggestions do not address the “completeness”of the graphic in meeting the original assignment. We arelooking each infographic and asking how well it communicateswhat it IS there, not what was left out.
Good to betterAs each infographic appears, ask yourself:• What’s GOOD in this one? What works? What do I like about it? How does it SHOW me what I want to know?• What could be BETTER? Which part is hard to understand? What goes unnoticed? Where else could it SHOW, not “tell”? Then click to see more GOOD to BETTER ideas.
Some ideasto keep inmind as you SHOW it!look… Details and declutter Relationships Visual analogies Essential ingredients
GOOD: •Symbols (equal signs, arrows to show what leads to what) • Desolate winter image SHOWS me what would happen •Cow looks hungry!BETTER:• Could have larger leaf image – possibly as background?• more images?•layer text over images to make room•Cut down on words?• I wish I knew what a stoma looked like.
GOOD:• Primary colors unify the look, match DNA pieces• arrows identify part and steps• Twin image!• Not clutteredBETTER:•Distribute things throughout to SHOW more (more images to use thespace well?)•Visual analogies for terms?•Fewer words?
GOOD:• Images to SHOW ideas• Not cluttered• Logical flow (arrows)• Background colors pull text and image together, declutters• Circular flowBETTER:•Use LIGHT color for LIGHTreaction•Number 1? What is it for?•Fewer words•Use colored arrows to associateterms and processes with thebackground blocks or images•put title inside “circle?”•maybe use sun graphic as awatermark behind the “circle”
GOOD:• Well-matched color scheme, including fonts (primaries plus light blue)• Scientist names integrated with what they discovered• Close-up diagram to SHOW telomeresBETTER:• Match colors of font or textbox of in terms to item explained• Try to use right side space better (seems unbalanced, empty)• Fill text box with scientist info, maybe include pix• More images to SHOW visual analogies?• Fewer words
GOOD:• Unified color scheme!• Images to help SHOW concepts• Voice bubble explanations clearly label things• Uses all space well, without clutter• visually “organized” so easy to followBETTER:• Color match explanation bubbles to item explained• place images closer to associate visual analogies with the terms• Add image to go alongside scientists (beaker, lab, microscope…?)
GOOD:• Perfect color scheme– fits topic!• Title with equation inside orange shape gives context, clarity• Short defs (few words)• Uncluttered- great overall layout to work withBETTER:• An image for heterotroph/autotroph Termss are with leaf images.• Visual analogies (images) for terms?• Is there a flow if information? Looks neat, but is it complete?
GOOD:• Again, great color scheme• Good use of images, arrows to SHOW conceptsBETTER:•Make Light and Dark areas match up with the words•Not sure how carbon filtration fits in– can you SHOW me?
GOOD:• Primary colors dramatic curve attracts eye • Stomata image and others SHOW concepts!• Turning text sideways uses space well, • Layering of text over images adds to “flow” • Is very LIGHT color scheme on purpose to• Arrows show flow show LIGHT as part of process? BETTER: • Colored background (this is washed out) • Bolder colors for arrows, fonts to be more legible • Associate colors of process with font colors?
GOOD:• Perfect layout for COMPARISON/ CONTRAST• Side by side pyramids show contrasts• Simple shapes (pyramids, cirlces) BETTER: •Use side by side images for typical meal---look like •More “school-like” image? a food tray? •Same part of pyramids for same food group- easier •One color for prison, another for school? to compare
GOOD:• Images to SHOW concepts• layering words over stoma image- use space and associate words• some flow of steps? Images overlap text boxes- adds dimension BETTER: • Use different background for light and dark? • More consistent use of text box backgrounds (color code?) • Colored arrows to clarify steps?
GOOD:• Organized layout—three BETTER: parts •Use color to associate things (ex. a• text and images over leaf green border on heterotroph use space, SHOW concepts image and behind def)• Arrows to follow •Where do the terms on the leaf fit explanations in with the rest? (need arrows?)• Green/gray color scheme •Use same arrow type throughout
GOOD: • Chalkboard look and hand-drawn items fit together • arrows tell me what is next or connected…though a bit busy • Visual analogies for conceptsBETTER:•Make scientist names less fuzzy•Can the flow of arrows be less confusing,perhaps circular or a definite path?•Put tile amid the info instead of at top?•LAYER words over images•Fewer words- how SHOW single cell = 6 ft DNA?
GOOD:• Colored shapes pull words, images together• bold arrows identify part and steps• Not clutteredBETTER:• Make images even larger, if possible• Use colors for specific meaning, unify with color• Fewer words?
BETTER: • Distribute all the way to right • Layer words with images or use boxes behind both to pull togetherGOOD: • Use specific colors• Bright colors & black for specific background deliver associations instead the concept of LIGHT of random brights• many images as • Avoid bright white visual analogies boxes on black (use• Most space used, transparent image evenly distributed tool)
GOOD:• Unifying equation- interesting diagonal• many visual analogies• Layering of text and images• Dramatic dark gradient background BETTER: • Try making equations a watermark? • Fewer words • Work with contrasts and image effects to make text more legible
GOOD:• Unifying equation- interesting diagonal• many visual analogies• Layering of text and images• Dramatic dark gradient background• NO wordy clutter (compared to the last slide) BETTER: • Try making equations a watermark? • Fewer words for Calvin cycle…or layer them? • Improve contrasts on wave length image
GOOD:• Powerful, unifying image and color scheme• Strong diagonal adds interest• arrows identify parts and steps• Text ON arrows• uses full space BETTER: • Show images as analogies for telomere, other terms? • Use colors to show associations? • Fewer words?
GOOD:• Strong DNA image fills, unifies space• One visual analogy• Reds and blues make unified look BETTER:• Text ON arrows •Use colors to associate things• Interesting Did •Visual analogies for terms? you know? •Fewer words? How could you SHOW the chimp /human info?
GOOD:• Arrows with text explain well• Bright color scheme• “sidebars” for scientists, strand BETTER: • use each color to MEAN something or associate? • Make scientist pix uniform, lined up inside box? • Fewer words • Use a color for sidebar background—not stark white • All strand labels inside sidebar • Use an image for one in a million fact
GOOD: • Scientist “chain” fits color scheme in unified, interesting sidebar • arrows and repeated colors lead eye through explanation • Not cluttered • Text layered on shapes, images • Purple, blue, gray throughoutBETTER:• use DNA image to unify more? (larger, better position?)•Visual analogies for terms-- placed inside shapes•Slide strand and chromosome image to right to matchleft border size•Possibly put title/DNA image together in middle?•Use an image for the 99% fact?
How did they SHOW it? Details and declutter Relationships Visual analogies Essential ingredients
Thanks to:• Jared B. • Jesse• Elissa • Mackenzie R• ErikaW • Alyssa R• Austin M • Allie• Nicole • Austin M• Paul B • Ms. Maine