The Art of the Selling

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The Art of Rainmaking Guy Kawasaki Managing Director Garage Technology Ventures 2
1. Let a hundred flowers blossom 3
2. Pick the right lead generation method 4
3. Enable test drives 5
4. Find the influencers 6
5. See the gorilla 7
6. Go after agnostics, not atheists 8
7. Provide a safe, easy first step 9
8. Make prospects talk 10
9. Learn from rejection 11
10. Manage the process 12