Brazilian Trends and Cases
Rise of social mobile apps
Rise of social mobile apps Source: DataPopular
Emergent

lower-middle class
Upper

Upper Middle class
Rise of social mobile apps Source: DataPopular
Emergent

Lower Middle class
Upper

Upper Middle class
Case: Elo Teddy Bear
Hospital Amaral de Carvalho

DM9Rio
http://bit.ly/b9EloTeddyBear
Case: Elo Teddy Bear
Hospital Amaral de Carvalho

DM9Rio
http://bit.ly/b9EloTeddyBear
Rise of mobile payments
Case: Santander + Easy Taxi
Case: Santander Meia Bandeira
Santander + Easy Taxi

Talent
http://vimeo.com/79296828
Video Content
Brands are slowly catching in Source: 301.yt
Case: Porta dos Fundos http://www.youtube.com/watch?v=NZb0XKHgtjo
Social movements started by
digital
June 2013
We are the Social Media
Social movements started by
digital
June 2013
We came from Facebook
Case: Bliive
People exchange time teaching something,
and then they earn time to learn another thing
Case: #semtrabalhoinfantil
Social Good

Telefonica
Crowdfunding
Case: Sexta Feira Beer Social Beers
Case: Sexta Feira Beer Social Beers
http://vimeo.com/84915296
Case: Which bus passes on this
bus stop?
Shoot the Shit

Social Movement Crowdfunded
Thanks!
:)
jacqueline@brainstorm9.com.br
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[HUBFORUM Sao Paulo] Brainstorm#9 - Jacqueline Lafloufa

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HUBFORUM Sao Paulo : http://hubforum.com/saopaulo/

On June 5th 2014, the HUBFORUM made its first appearance in Sao Paulo. The opportunity to gather 80 brazilian and international experts on the up coming trends and best practices in digital marketing. On the eve of the world cup, fifteen speakers have made an overview of the brazilian digital market and ecosystem.

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Transcript of "[HUBFORUM Sao Paulo] Brainstorm#9 - Jacqueline Lafloufa"

  1. 1. Brazilian Trends and Cases
  2. 2. Rise of social mobile apps
  3. 3. Rise of social mobile apps Source: DataPopular Emergent
 lower-middle class Upper
 Upper Middle class
  4. 4. Rise of social mobile apps Source: DataPopular Emergent
 Lower Middle class Upper
 Upper Middle class
  5. 5. Case: Elo Teddy Bear Hospital Amaral de Carvalho
 DM9Rio http://bit.ly/b9EloTeddyBear
  6. 6. Case: Elo Teddy Bear Hospital Amaral de Carvalho
 DM9Rio http://bit.ly/b9EloTeddyBear
  7. 7. Rise of mobile payments
  8. 8. Case: Santander + Easy Taxi
  9. 9. Case: Santander Meia Bandeira Santander + Easy Taxi
 Talent http://vimeo.com/79296828
  10. 10. Video Content
  11. 11. Brands are slowly catching in Source: 301.yt
  12. 12. Case: Porta dos Fundos http://www.youtube.com/watch?v=NZb0XKHgtjo
  13. 13. Social movements started by digital June 2013 We are the Social Media
  14. 14. Social movements started by digital June 2013 We came from Facebook
  15. 15. Case: Bliive People exchange time teaching something, and then they earn time to learn another thing
  16. 16. Case: #semtrabalhoinfantil Social Good
 Telefonica
  17. 17. Crowdfunding
  18. 18. Case: Sexta Feira Beer Social Beers
  19. 19. Case: Sexta Feira Beer Social Beers http://vimeo.com/84915296
  20. 20. Case: Which bus passes on this bus stop? Shoot the Shit
 Social Movement Crowdfunded
  21. 21. Thanks! :) jacqueline@brainstorm9.com.br

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