FREDERIC COLAS - CMO World Tour - HUBFORUM 2012

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FREDERIC COLAS - CMO World Tour - HUBFORUM 2012

  1. 1. A project led byFrédéric Colaswith the support of :
  2. 2. Interview the CMOs, the real decision makers, about the impact of the digital age on their personal and professional lives Here are some early learnings…
  3. 3. • L’oréal • Unilever• AB InBev • Pernod-Ricard• Intel • Fullsix• Fiat • McDonald’s• Revlon • Facebook• Naked Comms • Disneyland Paris• Nokia • P&G• Levi’s • General Mills• Four Seasons • Yum Brands !• Telstra • Essilor
  4. 4. David Fischer, VP Sales and Operations worldwide, Facebook
  5. 5. Keith Weed, CMO of Unilever Worldwide
  6. 6. Joao Ciaco, VP Marketing of Fiat, Latin America
  7. 7. Mark Buckman, CMO of Telstra, Australia
  8. 8. Susan Helstab, CMO of Four Seasons Hotels, Worldwide
  9. 9. Susan Helstab, CMO of Four Seasons Hotels, Worldwide
  10. 10. Chris Burggraeve, former CMO of AB-InBev and president of the WFA
  11. 11. Keith Weed, CMO of Unilever Worldwide
  12. 12. CMOWORLDTOUR.COM 13

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