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  • 1. 2004 중점 사업 분야 • 사업부문별 균형과 내실 • 아웃소싱을 통한 원가절감 Web Design Consulting • Web 2004 integration • Publishing • DB generation Web Building eSolution
  • 2. Contents1 Click to add Title2 Click to add Title3 Click to add Title4 Click to add Title
  • 3. DiagramThemeGallery is a Design Digital Content & Contents malldeveloped by Guild Design Inc.• Click to add Text • Click to add Text • Click to add Text• Click to add Text • Click to add Text • Click to add Text• Click to add Text • Click to add Text • Click to add Text
  • 4. Diagram• Add your title in here ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.• Add your title in here ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
  • 5. Diagram Text Text TextAdd Your Text Add Your Text Add Your Text
  • 6. Diagram ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc. • Click to add Title • Click to add Title Your text in here • Click to add Title • Click to add Title Your text in here • Click to add Title • Click to add Title Your text in here • Click to add Title • Click to add Title Your text in here• Click to add Title • Click to add Title Your text in here
  • 7. Diagram ThemeGallery is a Design DigitalTitle Content & Contents mall developed by Guild Design Inc. ThemeGallery is a Design DigitalTitle Content & Contents mall developed by Guild Design Inc. ThemeGallery is a Design DigitalTitle Content & Contents mall developed by Guild Design Inc.
  • 8. t Tex ur Yo ext u rT Yo 2004 t Tex ur t Yo Tex ur Yo 2003Diagram t Tex ur t Yo Tex ur Yo 2002 t Tex ur t Yo Tex ur Yo 2001
  • 9. DiagramThemeGallery is a Design Digital Content & Contentsmall developed by Guild Design Inc. D Group C Group B Group • Add your text in here A Group - Your text in here • Add your text in here - Your text in here - Your text in here • Add your text in here - Your text in here - Your text in here - Your text in here - Your text in here - Your text in here • Add your text in here - Your text in here - Your text in here - Your text in here - Your text in here - Your text in here - Your text in here - Your text in here - Your text in here
  • 10. DiagramThemeGallery is a Design Digital Content & Contentsmall developed by Guild Design Inc. Text in here 60% 70% 5% 25% 10% Text in here Text in here Text in here
  • 11. DiagramThemeGallery is a Design Digital Content &Contents mall developed by Guild Design Inc. Text Text Text Add your text in Add your here Text text in Text here Text Text Text
  • 12. 3-D Pie Chart Add your text in Add your text in here here Text2Add your text in Text3here Text1 Text4 Text5 Add your text in here Add your text in here
  • 13. Diagram Add your text in here  Add your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here Title Add your text in here  Add your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here • Your text in here
  • 14. DiagramThemeGallery is ThemeGallery is aa Design Digital Content Design Digital Content& Contents mall & Contents malldeveloped by Guild developed by GuildDesign Inc. Design Inc.
  • 15. Diagram Add Your TextAdd Your Text Add Your Text Add Your Text
  • 16. DiagramText in here • ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.Text in here • ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.Text in here • ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc. • ThemeGallery is a Design Digital Content & Contents mall developedText in here by Guild Design Inc. • ThemeGallery is a Design Digital Content & Contents mall developedText in here by Guild Design Inc.
  • 17. Diagram ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.Add your text in here Add your text in here Add your text in here- Your text in here - Your text in here - Your text in here- Your text in here - Your text in here - Your text in hereClick to add Text Click to add Text Click to add Text
  • 18. 4,000 개소수 ( 천공 ) 이용량 ( 백만㎥ / 년 )3,0002,0001,000 1 ,1 1 0 1 ,1 95 946 973 989 1 ,078 1997 1998 1999 2000 2001 2002출처 : 한국수자원공사
  • 19. www.pooban.com, 国内 精品 PPT 下载 ( 단위 : 천억엔 ) 정보통신기기 450 정보서비스 방송서비스 400 정보통신서비스 350 300 250 200 150 100 출처 : 정보통신부 자료 50 0 1996 1997 1998 1999 2000 2001
  • 20. www.pooban.com, 国内 精品 PPT 下载( 단위 : 만원 ) 10,000 20,000 Solution ERP (21,626) CRM/DW (18,122) KMS/GW (9,807) EDMS (7,984) WCMS (7,467) Mailing (10,266) Community (14,073) B2B FAX (7,810)
  • 21.  eBiz Enterprise Management Innovation Business & IT Strategy Supply Chain Execution on ti ra pe Optimization O
  • 22.  SI Business Area SI Area NI Area Solution Area SM Area SI consulting Internet Area R&D Area SI development Consulting Area SI management N/W management New technology Network Integration - Network Consulting - Network Integration - Network Management
  • 23.  Solution & Service - SI Development & Solutions SCM Marketing Forecasting ERP Personalization Campaign Management Marketing Encyclopedia CRM eStrategy Sales Forecasting, Opportunity Management, CMS Configuration, Generation …… EIP Services Forecasting, Customer Care Spare Management ………
  • 24.  eBiz Solutions & Service 5% 5% 10% Wireless Internet Web Mailing Web Contents 10% One-Stop BSP BSP Area Service • IT consulting Internet Area Web SI • IT development SI Area • IT management NI Area • N/W management Consulting Area • New technology BSP MU : (Business Service Provider Management Unit)
  • 25.  eBiz Solutions & Service IT development & Network Integration / management Automation System 15% 20% 10% SI consulting & managementConsulting for eBizeStrategy Consulting. 55%eManagement ConsultingeBusiness Restructure Consultinge-CRM,e-Marketing Consulting e-Solution/ e-Infra/ e-Infra Internet Area BSP Area SI Area NI Area
  • 26.  e-BusinessPerspective System E-biz transformation e-Supply chain Management e-Customer Relationship Management - 파트너와의 협력은 전략적 자산 - 고객 정보 , 고객 관계는 전략적 자산 - Supply Chain 를 활용한 경쟁 우위 확보 - 다양한 채널을 통합한 고객 서비스 제공
  • 27.  eBiz Service Domain • eBiz Consulting • eBiz SI & Solutions eBiz Total Service • e-Marketing & Promotion • eCreative & Contents
  • 28.  eBiz Solution analysis _e-CRM e-CRM function • 로그분석 및 접속자 통계 분석 • 회원의 메뉴별 / 그룹별 성향 및 접속통계 분석 • 회원 성향 분석을 통한 부문별 통계 및 접근 방법론 • 회원의 구매 패턴이나 관심분야를 분석하여 , 거기에 대응하는 마케팅 전략 수립 • 고객의 소비성향과 구매욕구 분석 및 맞춤서비스 • 다른 분야간 연관 관계 • 각종 분석기능 및 분석 데이터 활용 프로그램 Data Gathering Analysis Adaptation e-Customer Relationship Management
  • 29.  Summary  현재 기업의 주요 관심은 ? CEO 의 주요 관심사 변화 비교 향후 수익 원천에 관한 설문결과 과 거 현 재 기업 인수 6% 전략적 제휴 1 원가 경쟁력 1 고객과의 관계 7% 2 고객 니즈의 변화 2 원가 경쟁력 신규 고객 유치 19% 3 주주의 가치 3 정보기술의 효과적인 활용 4 규제 / 탈 규제 4 변화 관리 신상품 5 산업 Restructuring 5 주주의 가치 22% 6 새로운 경쟁자들 6 수익의 증가 7 세계화 (Globalization) 7 산업 Restructuring 8 환경적 이슈 8 세계화 (Globalization) 46% 기존 고객의 유지 9 지정학적 (Geopolitical) 이슈 9 부가가치된 공급자와의 관계 (Value-Added Supplier Relationships)Source: Executive Issues Survey CEO Global Business Study The Alexander Group, Incorporated,
  • 30.  e-CRM 구축 관점 현 안 전 략 • 우리 회사의 ( 가장 적합한 ) 고객은 누구인가 ? 1. 잠재 고객 • 그들을 유치하기 위한 방법은 무엇인가 ?  신규 고객 유치 전략1. 잠재고객  경쟁사 고객 유치 전략 • 고객들은 우리 Site 에서 어떤 행동을 보이는가 ?  고객 가치  증대 전략2. 신규고객  우수 고객 유지 전략  휴면 고객 활성화 전략 • 고객들은 우리 Site 와 경 쟁 Site 에서  고객 이탈 방지 전략 어떤 태도 ( 정부 수집 , 구매 등 ) 의 차이를 보이는 가 ?  이탈 고객  재 유치 전략3. 구매고객 • 반복 구매를 위한 교차 판매 / 상승 판매방법은 ? • 고객의 방문을 어 떻게 개인화 할 것인가 ?4. 반복고객 • 이탈이 예상되는 고객은 누구인가 ? • 휴면 고객을 활성 화 하는 방법은 무엇인가 ?5. 고정고객
  • 31. 템플턴그로스 2 호1 환 매  90 일 이상 경과시 중도해지수수료 없이 환매 가능  주식에의 투자 : 신탁자산의 60% 이상2 신탁유형 ( 평균 80 ∼ 90% 유지 )  채권에의 투자 : 신탁자산의 40% 이하3 원본보전  없 음
  • 32. 템플턴그로스 2 호1. 상품명 템플턴그로스 주식 2 호2. 신탁유형 주식형 / 추가형3. 신탁기간 최초 설정일로부터 해지일까지4. 가입대상 개인 및 법인 ( 제한없음 )5. 가입금액 거치식 : 100 만원이상 / 적립식 : 10 만원이상6. 추가입금 추가입금가능 / 일부인출 ( 선입선출 ) 가능
  • 33.  국가 지식정보 자원관리의 비전과 목표 창조적 지식국가 구현 디지털지식 지식정보 자원 표준화 및 지식정보자원 법 - 제도 정비 정보자원확충 유통활성화 기술개발 관리체제 정비 출처 : 정보통신부 자료
  • 34.  Summary- 웹사이트 리뉴얼 목표 Integration Branding & Identity Brand A Brand B Brand C Strategy Contents Solution E b iz 기반의 웹사이트 통합 전략 제고 마케팅 ( 홍보 ) 및 비지니스 채널화 장기적 안목으로 통합 시스템과 솔루션 검토 사이트 통합 리뉴얼 프로젝트
  • 35. 1. Summary - 웹솔루션 도입에 따른 비젼과 미션 Vision Off line Business 와 On line Business 의 최적화 Mission 1 . 7 개 계열사이트 통합구축 ( 통합 아이덴티티 제고 ) 2. We b S o lu tio n 구축과 시스템 업그레이드 병행 Planning O ff- lin e 과 O n - lin e B u s in e s s 연계를 위한 단계적 접근 웹사이트 및 시스템 통합 설계에 따른 비용절감 효과 제고 WC MS 와 e - C RM 솔루션 구축
  • 36. e-Business Sector & Solutions Buy Side eCompany Sell Side IPS ERP GW+KMS IRMSupplier SCM EIP EDMS PRM e-Marketing Customer 협업관리 자원관리 지식경영 전문화 고객만족 Partner Stockholder Employee
  • 37.  e-Business Solutions Shareholder Customer e-Marketplace CMS ERP EIP e-marketing Material supply production sell service SCM e-PMS KMS/GW EDMS CRM/e-CRM Employee Partner
  • 38.  eBiz Collaboration Network Network Team NI MU Enterprise Automation Sales Network System Team Team Team eBiz R&D SI MU EIP CRMConsulting System Team Team
  • 39.  Web Agency Service Domain • Web CI • Web Design • Web application• e-Business Consulting• Market Analysis
  • 40. e-Business Value Chain협력업체 및 고객 네트워크를 통합 , 상호간의 정보를 공유하고 협력을 강화함으로써 효율적인Order Fulfillment 를 수행하고 고객 니즈에 신속하게 대응 e-Marketing Supplier Customer SCM E-CRM Supplier Customer e-Marketplace
  • 41.  Interactive Full Service 통일된 프로세스 기반하에 ebiz 전략수립 , 개발 및 솔루션을 통합하여 구축 Design Flash Coding Consulting Creative Contents Strategy Sopping Marketing ebiz Integration eCRM eSolution Mailing Interaction IRM UMS System VOC/ RMS CTI e- Learning Server D/B
  • 42.  eBiz Sector & Solution  사이버아파트 포탈사이트 구축  하이테크 도시건설에 필요한 eSolution 인프라 구축 System 테크노빌리지 뉴스 쇼핑 / 공동구매 / 예약 생활토탈 정보 Mail+ SMS+Fax+ 메신저 정보 종합 DB 검색 화상회의 / 통화시스템 사이버교육 Techno COMMUNICATION Village INFORMATION 홈뱅킹 / 홈트레이딩 반상회 / 동호회 원격 경비시스템 공과금 / 민원서류 재택근무시스템 영화 / 연극 / 음악 원격진료시스템 공지 / 주민신고 / 처리 LIFE
  • 43.  eBiz Total Service eBiz Building Contents Solution eBiz eBiz eBiz Strategy total service Operation Planning Marketing eBiz Consulting
  • 44.  eBusiness Transformation stockholder IRM/RMS/PRM Supplier SCM Off-line WebSite ERP Supplier Partners IPS CRM/CP Supplier EIP/KMS/GW On-line Employees
  • 45. Business Fields : SI Development & Solutions CRM ERP B2Emall Enterprise Integration Solution Developers Web Service PACS Mailing EIP
  • 46.  eCompany 가치체인망 Customer Stockholder IRM/RIS GW/KMS DW/CRM eCompany ERP/EIP SCM/IPS Supplier
  • 47.  고객 Data 의 Integration Transaction Data eCRM Data Base Web Log Enterprise CRM Data Customer Data Warehousing/Integration Profile
  • 48.  eBiz Total Service R&D MU SM MU eBiz Total Service NI MU SI MU
  • 49.  통합회원관리 및 활용방안 CRM Data Warehousing/Integration Club The press e-CRM Consumer Analyst Sales Service Marketing Purchaser Investor Customer Interaction Platforms Interaction Management Infrastructure SMS Web FAX eMail Web Site Post Channel Channel Channel Channel channel 투자자 미래고객 충성고객
  • 50.  통합회원관리 및 활용방안 CRM Data Warehousing/Integration Club The press e-CRM Consumer Analyst Sales Service Marketing Purchaser Investor Customer Interaction Platforms Interaction Management Infrastructure SMS Web FAX eMail Web Site Post Channel Channel Channel Channel channel 투자자 미래고객 충성고객
  • 51.  Office Management System 2 단계 ( 시스템 연동 ) 1 단계 ( 솔루션 개발 ) 업무관리 KMS 자료실 인력관리 E-Mail CRM GW 손익관리 자산관리 고객관리 문서 EDMS ERP E-Planning SCM
  • 52.  eBiz Solutions & Service 15% 20% Internet Area BSP Area 10% SI Area NI Area 55% Supplier A Customer A Supplier B Customer B Supplier C Customer C
  • 53.  eBiz Solutions & Service Web SI Area SI Area 15% 20% NI Area 10% System Area 55% • Web consulting • Web development eCRM WCMS • Web management Mailing IRM/PRM • SI consulting • SI development CRM/DW EIP/EKP • SI management GW/KMS ERP/SCM • Network Integration • Automation System • Enterprise Network MES CTI IBS PABX
  • 54.  eBiz Sector & Solutions Customer DW/E-CRM / CRM B2C CMS EIP/EKPManagement B2E & Business GW/KMS ERP Partner PMS IPS B2B & Supplier SCM ElSMarketplace E-Marketplace B2M
  • 55. 2004 중점 사업 분야 • 사업부문별 균형과 내실 • 아웃소싱을 통한 원가절감 Web Design Consulting • Web 2004 integration • Publishing • DB generation Web Building eSolution
  • 56.  Company Organization eBiz System Solution Company Organization Internet Consulting Biz
  • 57.  Organization President & CEO Supporting Team Planning & Public BSP MU SI MU INFRA MU Consulting MU R&D MU • CS team • eBiz team • Sales 1 team • Sales 1 team • Consulting 1 team • Solution team • Biz 1 team • Sales 2 team • Sales 2 team • Consulting 2 team • Biz 2 team • SI System team • Automation team • Consulting 3 team • Biz 3 team • SI Develop team • Network team
  • 58.  Organization BSP MU • CS team • Biz 1 team • Biz 2 team • Biz 3 team SI MU • Sales 1 team Consulting MU • Consulting 1 team R&D • Sales 2 team • SI System team • Consulting 2 team • eBiz team • SI Develop team • Consulting 3 team • Mbiz team INFRA MU • sales 1 team • Sales 2 team • Automation team • Network team
  • 59.  eBusiness Perspective ( e-Business 혁신 단계 ) How to revolutionise business models and Business shift value creation? Model Innovation What are new offerings, unique to the Web? Product/Service Innovation How to sell products and process orders Over the Web? Channel Innovation How to reach online user and provide Marketing Innovation Customised In-depth product information? Source : Arthur D.Little
  • 60.  eBusiness 의 기회요인 • 핵심역량 및 경쟁 력의 확보 Convergence • 가치 창출 활동에 집중 • 제품 및 서 비스의 재구성 ( 예 : 개별화 ) Industry • 최초 진입자의 이 익 , 시장 지배 사업자 Transformation • 비용 절감 • 매출 증대 • 공급업체와의 Win-Win 관계 Value Chain Integration • 소액 투자로 다소의 매출 증대 • 온라인상에서 고객 의 행동을 학습 Channel Enhancement 출처 : PwC
  • 61.  단계별 사업 추진계획 • e-Biz Total - e-Total Consulting - e- Biz Total Integration  안정적 성장 단계 - e- Biz Total SolutionBusiness Value • e-Biz / M-biz - e-Biz Consulting - e- Biz Integration  성장 가시화 단계 - e-Biz Solutions 700 억 • Web SI - Web SI Consulting 400 억 - Web Applications - Web Solutions  성장기반 조성 120 억 300 명 • Web build 250 명 - Web Planning 100 명 - Design/Component Degree of Innovation
  • 62.  SI Development & Solutions • ERM (Enterprise Resource Management) • SCM (Supply Chain Management) SCM 10% 10% 30% 7% CMS ERM 15% ERP KMS HRM 15% 2003 5% 2004 30% 10% 50% 20%
  • 63.  eBiz Service & Solutions Web Service & Solution Network Integration 20% 10% eBiz Consulting 15% 2008 SI Service & Solution 55%
  • 64.  고용 및 매출액 규모별 IT 중소 . 벤처기업 분포 고용규모별 IT 중소벤처기업 분포 매출액 규모별 IT 중소벤처기업 분포 10 인 이하 5 억 이하 20 인 이하 10 억 이하 50 인 이하 100 억 이하 100 인 이하 200 억 이하 •100 인 이상 (845 개 업체 ) •10 억 이하 (4,159 개 업체 ) 100 인 이상 200 억 이상 43% 34% 4% 40% 6% 고용규모별 24% 20% 22% 매출액 규모별 • 출처 : 정보통신부
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  • 74. Description of the contents ThemeGallery is a Design Digital ContentContents text Contents text & Contents mall developed by Guild Design Inc. Description of the contents
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