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1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
1 alligning mission with membership and activities
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1 alligning mission with membership and activities

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  • 1. BEST PRACTICE ORGANIZATIONS:ALLIGNING MISSION WITH MEMBERSHIPAND ACTIVITIESCamelia Bulat, CIPE RepresentativeApril, 22 - 23, 2013, Kathmandu, NepalCopyright © 2013 by the Center for International Private Enterprise. All rights reserved 1
  • 2. Group ExerciseBuild the image of “ your vision”How is the organization seen by your members?How is the organization seen by your non-member customers?
  • 3. WHAT DO WE OFFER?What are the products andservices that drive andposition our organization?3Mission Statement Does the MSdifferentiate theorganization from other? Does it describe to anoutsider the value of theorganization? Do all programs, benefitsand services fit withinthe MS? Does your MS answerthese Q?WHODO WE SERVE?Who are our members?Who do we serve?WHO ARE WE?What is ourorganization?Why does ourorganization exist?
  • 4. 4Members expect to receive “Value”• Value for the members is not only the sum, but thesynergetic benefits obtained by the membersbecause they are getting together• VALUE:– Perception and reality;– Different things for different people;– What is the VALUE that you are offering to members?• Members’ level of satisfaction is related to good will(reputation, credibility and visibility)
  • 5. Recruitment - Involvement• Which are the mainreasons to join yourorganizations?• Which are the mainreasons to get involved(be active) in yourorganizations?5
  • 6. 6SELF-ACTUALISATION= self-development needs,to prove potential to growESTEEM= respect, appreciation,public reputation and recognitionSOCIAL BELONGING= beliefs, social groups belongingSAFETY=safety and security needsPHYSIOLOGICAL=Basic needsNEEDS PYRAMIDNEEDS PYRAMID - OUR MEMBERS- OUR MEMBERS*(Abraham Maslow, Motivation and Personality, NY, Harper & Row, 1954)
  • 7. Membership Life Cycle7
  • 8. Vision/MissionGoals, objectives and strategiesAction Plans and Annual PlanSatisfied members and stakeholders

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