Swimming upstreamJamie LaRue, DirectorDouglas County Libraries (CO)<jlarue@dclibraries.org>                                1
Library as last link:  - Author     - Agent        - Publisher          - Distributor             - Reviewer              ...
Change   3
Technology                  Economics• Design (EPUB, Sigil,      • Sell for $40,  Booktype)                   make $4• Dis...
In 2010:New commercial titles: ~300,000Non-traditional: 2.7 millionSmall/independent: 290,000Self-published: ~300,000Big 5...
Theft         • DRM              • Amazon  drives cost downPricing              • Agency pricing  drives cost up        ...
21st century problem: how to find the book. “Discoverability.”   7
• Add Value    • DieWhere we are           8
Reader: I want it now(but don’t own it anymore)   9
Publisher | distributorlock it up                10
The Big 5 (51% of USA publishing):* HarperCollins: buy again at 26 uses* Random House: 3-5 times the price* Penguin (now o...
New publisher models:* Smashwords.com – digital publishing     (85% to author)* Unglue.it – set it free* Publishing partne...
• Reviewers – blueinkreview.com • Libraries   • Agents (international rights?)     • Authors (Creative Commons, gifts)And ...
DCL Model   14
15
Evoke.cvlsites.org   16
17
18
Questions?   19
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Jamie LaRue "Swimming upstream Russia"

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  • In distribution chain. Authors – Agent – Publisher (acquisitions, editing, copyeditor, indexer, designer, cover art, printing and distribution, marketing) – Distributor – Reviewer – Library - Reader
  • Jamie LaRue "Swimming upstream Russia"

    1. 1. Swimming upstreamJamie LaRue, DirectorDouglas County Libraries (CO)<jlarue@dclibraries.org> 1
    2. 2. Library as last link: - Author - Agent - Publisher - Distributor - Reviewer - Library - Reader 2
    3. 3. Change 3
    4. 4. Technology Economics• Design (EPUB, Sigil, • Sell for $40, Booktype) make $4• Distribution = Internet • Sell for $9.99, (web page, ftp, email, make $7 Dropbox)Result?Explosion of writing 4
    5. 5. In 2010:New commercial titles: ~300,000Non-traditional: 2.7 millionSmall/independent: 290,000Self-published: ~300,000Big 5: not so important? 5
    6. 6. Theft • DRM • Amazon  drives cost downPricing • Agency pricing  drives cost up • Variable pricingIrrelevancyThreats 6
    7. 7. 21st century problem: how to find the book. “Discoverability.” 7
    8. 8. • Add Value • DieWhere we are 8
    9. 9. Reader: I want it now(but don’t own it anymore) 9
    10. 10. Publisher | distributorlock it up 10
    11. 11. The Big 5 (51% of USA publishing):* HarperCollins: buy again at 26 uses* Random House: 3-5 times the price* Penguin (now owned by RH): wait for 6 months,get 1 year* Macmillan, Simon and Schuster, Hachette: notavailable at any priceSo libraries now look to new publishers. 11
    12. 12. New publisher models:* Smashwords.com – digital publishing (85% to author)* Unglue.it – set it free* Publishing partnership with library 12
    13. 13. • Reviewers – blueinkreview.com • Libraries • Agents (international rights?) • Authors (Creative Commons, gifts)And the rest… 13
    14. 14. DCL Model 14
    15. 15. 15
    16. 16. Evoke.cvlsites.org 16
    17. 17. 17
    18. 18. 18
    19. 19. Questions? 19

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