As the numbers here dictate we have one on the largest and most disparate work environments in the world, IBM must socially connect for learning and work. With 400,000 plus employees, 72% of which are outside the USA, 64% working in the services business (where your network is crucial, and much of the time you are disconnected from IBM working at client or project sites), 55% of the workforce having less than 5 years service – not that they are all young, they are just new to the organisation, over 40% working either remotely or from an Other Than Traditional Office, What this indicates is that we are already a virtual and social community (making things as we know, difficult to manage, work, be effective). If we are to maximise its effectiveness, the potential is an incredible bench strength with a surplus of innovation opportunity - if we can connect it. We believe that ‘social’ is the glue that connects this together, and is critical if we are to drive the level of ‘connectedness we need to increase our effectiveness across the enterprise. Social can enable us to build skills faster, connect experts, find content faster and stay better connected in the organization!