Viewpoint Magazine


Published on

This e-copy of "Viewpoint" is a widely distributed, quarterly magazine that I co-wrote, edited and published with the Executive Director of Corp. Communications at KCET-LA/PBS.

  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Viewpoint Magazine

  1. 1. California At War KCET One-Hour Special Reveals the Lasting Impact of World War II on California California at War, a one-hour special from the award-winning series California Connected, is the story of how World War II changed California and how California changed the war. “World War II was a turning point for California; some have called it a second ‘Gold Rush’ in the sense that the war fast forwarded California into the future,” says Bret Marcus producer and KCET Vice President of Programming, Publicity and Promotion.“California began its transformation from a sleepy West Coast enclave to the mega state it is today.There are historians in this program who argue that victory would not have been possible without the production, technology and troops provided by California.” Anchored by veteran journalist Judy Muller, California at War interviews dozens of veterans, eyewitnesses and histo- rians including former state librarian and historian Kevin Starr, author Walter Mosley and Hollywood legend Mickey Rooney, among others. The story is also told through archival film and stills—some of which are being shown for the first time ever. California at War tells its story in six sections. The“Prologue” looks at the early forties when Californians enjoyed the good life, a world away from war-torn Europe. “The War at Our Doorstop” takes us to the days and months directly after Pearl Harbor, when California actually became a target of Japanese submarines off the coast, culminating in the “Battle of L.A.,” which began after a false radio report that Los Angeles was under attack. The “War Against Ourselves” takes a frank look at the“war” against non-whites­—from the internment of more than a hundred thousand Japanese-Americans to the targeting of Mexican-Americans in the “Zoot Suit Riots.” “The War Machine” speaks to the role California played in becoming both a defense industry powerhouse and a staging ground for the war in the Pacific.“The Homefront” tells the story of the role Hollywood played – from propaganda films to the famed“Hollywood Canteen,” where celebrities enter- tained the troops. Finally,“The Legacy” captures the joy and elation of VJ Day celebrations, and the war time innovations and industries that would have a lasting impact on the state. The special will air September 20 at 8 p.m. in conjunction with the premiere of Ken Burns’ PBS documentary series The War. California at War is made possible through generous contributions from the Annenberg Foundation, Elizabeth Hofert Dailey Trust, the California Endowment and the Kaiser Family Foundation. KCET Toasts BP’s Bob Malone and wife Diane at the 2007 Visionary Award Gala The Grand Ballroom of the Beverly Wilshire Hotel was transformed into a dazzling Texas ranch-inspired fantasy land for the 9th Annual KCET Visionary Award Dinner and Gala. Past Visionary Award recipient Eli Broad served as Dinner Committee Chair and welcomed nearly 400 guests to honor BP America Chairman and President Bob Malone and his wife, Diane. The Visionary Award honors individuals who have improved the lives of others through their support of the arts and culture, healthcare, educa- tion and children’s causes. Guests from Washington, DC to Houston to Los Angeles filled the historic ballroom to honor and celebrate the BP family’s accomplishments. The evening opened with a cocktail reception that featured Patrón marga- ritas, southwestern flavored hors d’oeuvres and a serenade by Los Angeles’ celebrated Mariachi Los Toros. Inspired by the Malone’s Texas LLR ranch, the ballroom’s décor was uniquely southwestern-themed.The entrance was trellised with vines and roses, and the ballroom adorned with weathered wood wagon wheels, brush, and desert landscaping to create a Texas-sized event. Enormous wrought-iron table center-pieces were erected with tightly packed yellow roses and glass encased candles. In addition, bejeweled-broach napkin rings were given to guests as gala mementos.“Asleep at the Wheel,” the nine-time Emmy®-winning “Kings of Texas Swing” performed several rousing renditions of standards from the Lone Star state. The highlight of the evening was Al Jerome’s announcement that BP would not only underwrite the cost of the entire event, but would make a generous additional contribution to push the net proceeds from the fundraiser to more than $1 million. BP’s commitment of $25 million for A Place of Our Own and Los Niños en su Casa, KCET’s signature childcare provider series, is the largest single donation in the station’s 43-year history. This unprecedented generosity and support got the attention of PBS President and CEO Paula Kerger, who traveled from Washington, DC to attend the event. BP’s commitment to KCET enables A Place of Our Own and Los Niños en su Casa to be distributed nationally, through PBS, to its member stations and the internet. See page 4 for more on the Visionary Awards Texas ranch-inspired fantasy land at the Grand Ballroom of the Beverly Wilshire Hotel Informational/Public Affairs Series (more than 50% remote) California Connected Lisa McRee, Anchor Justine Schmidt, Senior Producer Bret Marcus, Executive Producer Ellen Raphael, Line Producer Morgan Bell, Post Production Producer Crime/Social Issues “War Stories from Ward 7-D” (California Connected) Jonathan Dann, Producer Lisa McRee, Reporter/ Producer Bret Marcus, Executive Producer Information Segment “Troubled Waters” (California Connected) Joseph Angier, Producer Bret Marcus, Executive Producer John Ridley, Reporter Feature Segment “Dog Park” (Life & Times) Cris Franco, Reporter Jack Moody, Editor Outstanding Non-News Writer John Ridley,Writer (California Connected) Outstanding Non-News Videographer –Single Camera John Kabasakalis, Camera (California Connected) KCET Tops Los Angeles Area Emmy® Awards at 59th Annual Ceremony Winning more awards in a single ceremony than at any previous time in its 43-year history, KCET won six statuettes at the 59th Los Angeles Area Emmy® Awards held Saturday, August 25.The wins followed 15 nominations in eight categories that often saw KCET productions competing against each other. In addition, the station tied with KNBC for most wins for the evening. California Connected, which just premiered“California at War,” (article on Page 1) won five of the six KCET awards, the most received by any one program. As a program, California Connected won Emmys for Information/Public Affairs series; Crime/Social Issues (“War Stories from Ward 7-D,” the DuPont-Columbia award winning half hour about Iraqi war vets with Traumatic Brain Injuries); and Information Programming (“Troubled Waters,” about the most polluted river in North America). California Connected also won two prestigious craft awards: an Emmy for Non-News Writing and an Emmy for Non-News Videography. Life & Times, the station’s signature news and public affairs series, won the Emmy for best Feature for an engaging segment on Laurel Canyon’s famous dog park. KCET received the third highest total number of nominations,but due to the nature of its programming, all of them fell in only eight of the 45 award categories. In those eight categories, KCET received 15 of the 27 nominations and won six of the eight categories in which it competed. “In a broader sense, the nominations themselves were the true accomplishment and we are extremely grati- fied to be recognized by the Academy,” notes Al Jerome, KCET President and CEO. Mary Mazur, KCET Executive Vice President of Programming and Production adds,“KCET has an incredibly dedicated team of people in front of and behind the camera. Congratulations to the winners, the nominees and all of the KCET staff who work tirelessly to deliver the quality programming KCET produces.” KCET 2007 Emmy® Winners Life & Times reporter Cris Franco California Connected Emmy Award winners, Post Production Producer Morgan Bell, Producer Jonathan Dann, Senior Producer Justine Schmidt, Executive Producer Bret Marcus, and Line Producer Ellen Raphael Edye and Eli Broad (1st and 3rd from left) with Diane and Bob Malone Issue 16ViewPoint ViewPoint Issue 16 | 1 Texas ranch-inspired fantasy land at the Grand Ballroom of the Beverly Wilshire Hotel
  2. 2. Donor Spotlight Women’s Council Honors Ernest Lieblich More than 11 years ago, during a visit to KCET, Ernest Lieblich was astounded at the delightful paintings on the walls created by elementary students who had taken part in the KCET Women’s Council Festival of Student Art. Ernest, businessman and ardent supporter of the arts, is a man of many talents who says he has been an artist for as long as he can remember. He is known by others — including the Women’s Council — as a philanthropist and a person of demonstrated accomplishment. For more than 30 years, the Women’s Council has worked with local public and private schools to gather student paintings that are exhibited at local arts venues.The women, however, had always wanted to add another element to the Festival and find a way to display the paintings in a facility where they might inspire other children. In a masterful stroke, Ernest initiated collaboration between the Women’s Council and the City of Hope that resulted in a new tradition: each year, a new collection of Festival paintings has hung in the corridors of the pediatric wing of the Brawerman Building at City of Hope, bringing joy to young patients and artists. Over the years, the Women’s Council added venues for display, which benefit children and visi- tors at the Los Angeles Children’s Hospital; UCLA Mattel Children’s Hospital; St. Joseph’s Hospital in Burbank, and temporary displays in the California Science Center in Los Angeles and, most recently, the Barnsdall Junior Arts Center. Ernest visited the June 2007 exhibit of the Festival of Student Art at Barnsdall and expressed an imme- diate love of a particular piece.With the enthusiastic support of the young artist and her parents, members of the Women’s Council presented Ernest with that painting at a small reception at KCET. Terri Zaelke,chair of the 2007 Festival of Student Art, and Louise Peebles expressed the Council’s thanks and appreciation to Ernest Lieblich for his continuous support of,and dedication to, the arts. Because of his 11 years of enthusiastic support of the Festival project, the Women’s Council and KCET,all were thrilled to find a way to say thank you and happy 92nd birthday to a truly generous and extraordinary man. PBS WORLD Launches on KCET Digital Channel PBS WORLD, a new channel featuring documentary, public affairs, and news programming from public television’s award-winning signature series and acclaimed independent filmmakers, made its debut on Wednesday, August 15. Programming on PBS WORLD includes such popular and critically acclaimed series as American Experience, Frontline, History Detectives, Nature, The NewsHour with Jim Lehrer, NOVA, Scientific American Frontiers, and The Tavis Smiley Show. Television events like Ken Burns’ The War will be offered in addition to a variety of independent films and programs. “The launch of this new service provides an exciting opportunity for PBS and its stations to deliver more of the non-fiction programming that our audiences tell us they want,” says PBS President Paula Kerger.“We believe that PBS WORLD will prove an indispensable desti- nation for people who crave in-depth information about the world.” Tavis Smiley to Host Republican Candidate Debate PBS will broadcast a live Republican presidential forum in primetime with Tavis Smiley serving as moderator.The event will be held Thursday, September 27, at 9 p.m., at Morgan State University in Baltimore, Maryland. Previously, Smiley hosted a Democratic presidential forum that was held June 28, at Howard University in Washington, DC. The forums include three journalists of color who will pose questions to the candidates.This event marks the first time that a panel exclusively comprised of three journalists of color will be represented in primetime.Tavis Smiley, along with journalists Michel Martin of National Public Radio, nationally syndicated columnist Ruben Navarrette Jr., and USA Today and Gannett News Service columnist DeWayne Wickham, will question candidates on issues ranging from healthcare and housing to Katrina relief, the economy and the environment, among others. These are among the topics Tavis Smiley writes about in his #1 New York Times best-seller book, Covenant With Black America. This forum will provide the first major opportunity for the candidates to present a detailed discourse and dialogue on their social agendas. Tavis Smiley airs week nights at 10 p.m. on KCET. Tavis Smiley Republican Presidential Forum, Thursday, September 27, 9 p.m. Additions and Corrections: In the last issue of ViewPoint (issue 15) in the article entitled “Dailey’s Legacy”, Elizabeth Hofert Dailey’s illness was incor- rectly noted as asthma. In fact, she was afflicted by arthritis. ViewPoint regrets the error. The Elizabeth Hofert Dailey Trust continues to support KCET, most recently through a generous grant to support the production California at War (See article on Page 1) and a second grant to support the KCET Saturday Night Movie. kcet cultural partner spotlight The Hollywood Bowl KCET and the iconic Hollywood Bowl have a mutually successful relationship going back more than 15 years. KCET, as a media partner, promotes the summer concert series and in return, The Hollywood Bowl promotes their connec- tion to the station by displaying “KCET” prominently on the Hollywood Bowl sign on Highland Boulevard at the entrance to the venue and featuring KCET in print materials. Additionally, KCET is acknowledged as a sponsor of 2 nights during the Hollywood Bowl season. The Hollywood Bowl was recently named “Best Major Outdoor Concert Venue” by Pollstar magazine for the third straight year and is one of the most renowned summer cultural venues in the United States. It has been the summer home of the Los Angeles Philharmonic since 1922. The 2007 summer season spans 14 weeks from June 22 to September 30, and includes presentations of classical music by the Los Angeles Philharmonic; popular weekend shows with the Philharmonic and the Hollywood Bowl Orchestra; jazz; world music; pop; rock; and special presentations, as well as family and educational programs. In the past KCET has been the media sponsor of concerts such as the 4th of July Tchaikovsky Spectacular, and John Williams concerts. Each year KCET members have an opportunity to win a pair of tickets to one of the KCET sponsored concerts through KCET’s e-newsletter. This year KCET sponsored South Pacific with Reba McIntyre and Brian-Stokes Mitchell. (These stars were also in the production of South Pacific that aired on KCET.) The second concert sponsored by KCET this year was Sgt. Peppers at 40: A Beatles Celebration. As the 2007 season comes to a close, Philharmonic Music Director Esa-Pekka Salonen returns to conduct two programs in September. The first includes his own work for orchestra,“Foreign Bodies.” Closing that program is Mahler’s Symphony No. 1. Acclaimed conductor Leonard Slatkin conducts bassist Edgar Meyer and pianist Michel Camilo in an all-American program that includes Copland’s Appalachian Spring Suite, Meyer’s Double Bass Concerto No. 2, Schuller’s Seven Studies on Themes of Paul Klee and Gershwin’s Rhapsody in Blue. In the final Thursday concert of the summer, cellist Lynn Harrell joins Slatkin and the orchestra for Dvorák’s Cello Concerto, in a program that also includes Copland’s Symphony No. 3, one of Slatkin’s signature works. The “Weekend Spectaculars” series concludes with the annual Fireworks Finale with the Hollywood Bowl Orchestra. Pink Martini will bring its blend of Latin rhythms, jazz and European chic in a tribute to the Coconut Grove, the legendary nightclub of the Ambassador Hotel. For more information and ticket sales, go to, or call 323.850.2000. ViewPoint Issue 16 | 2 Women’s Council Members, Louise Peebles and Terrilyn (Terri) Zaelke, Chair of the 2007 Festival of Student Art, with Ernest Lieblich and KCET President and CEO Al Jerome
  3. 3. Val and Placido, A Night at the Opera by Val Zavala This past June I served at the honorary chair for the 10th Annual Placido Domingo Awards Dinner, a fundraiser put on by Hispanics for L.A. Opera. The proceeds go to the Opera’s educational outreach program which brings thou- sands of school kids to the Music Center to see an opera— often their first. A few years ago I did a story on the outreach program. One thing led to another and earlier this year the President of Hispanics for L.A. Opera, Dolores Richardson, asked me if I would be the honorary chair for this year’s award dinner. I was happy to help out. The dinner followed a perfor- mance of “Luisa Fernanda,” which is a form of opera that Placido Domingo has been wanting to bring to L.A for a long time. It is from his home- land. It is a lighter form of opera called Zarzuela. His parents produced and performed in many Zarzuelas when Placido was growing up. In fact, in “Luisa Fernanda,” Placido took the part his father once played decades ago. So it is very near to his heart. I did an interview with Placido on Life & Times which aired a few days before the awards dinner. The event was a great success, sold out. Honorees were Vinyl Technologies and Emilio Sagi the director of “Luisa Fernanda.” It was a wonderful way for me to learn more about opera—and get my picture taken with El Maestro! KCET “Cybermural” Featured in New York Times KCET’s first release of its documentary web series Departures was the subject of a feature in the“Arts and Leisure” section of the New York Times on Sunday, August 12. Departures “Boyle Heights” is the conception of KCET web producer Juan Devis who was featured prominently in the in-depth article accompanied by large color images from the website. Dubbed a“cybermural”by New York Times writer Carol Kino, Departures“Boyle Heights”is an interactive multi-media online experience of the East Los Angeles neighborhood of the same name.The site, which was featured in the last issue of ViewPoint, includes interviews with local residents in Spanish and English, music, multi focal point images of the neighborhood and video. Devis and Associate Producer, Bijan Rezvani, began the project in May 2006. Departures has gone on to win several international and national digital-media awards since it was published last fall. Devis has also garnered awards for his work on the websites for KCET’s series for childcare givers, A Place of Our Own and Los Niños en su Casa. Kudos to KCET New Media department, Juan and Bijan, on the great “ink” in the venerable New York Times. To read the New York Times article go to To experience KCET’s Departures “Boyle Heights” go to KCET’s New Media Producer Juan Devis and Project Manager Bijan Rezvani Wired Science cast Ziya Tong, Chris Hardwick, Kamala Lopez and Adam Rogers PBS Puts Promotional Punch into KCET’s Wired Science KCET’s next-generation science and technology series, Wired Science, produced in association with Wired Magazine, premieres on PBS in October. PBS is pulling out all of the stops to promote the series. Promotional spots will air nation- ally throughout Ken Burns’ 14 hour mega documentary The War. Ken Burns’ specials have garnered some of the highest ratings in the history of PBS and The War is expected to be no exception. “Our long-term goal is to grow Wired Science into a year-round weekly series,” said John Wilson, PBS Senior Vice President and Chief TV Programming Executive. Since 1993, Wired magazine has chronicled the people, companies, technologies and ideas that are transforming the world around us. Wired magazine and reach over 6 million readers per month. By combining the breakout journalism, irreverent attitude and award-winning design of Wired magazine, Wired Science will untangle the complex ideas and introduce the people defining 21st-century culture and innovation. The goal is to provide a science series that will entertain, inform and inspire current PBS viewers while building new audiences that identify with the tech-savey content of Wired magazine. KCET will also use cutting-edge technology on the production side. To enable Wired Science to be produced entirely in High Definition, which is required by PBS for the series, KCET created an HD production control room complete with HD cameras for both the studio and the field as well as HD systems for editing. The series is being produced for multiple platforms, including applications such as mobile phones. Wired Science includes a comprehensive online presence at In addition to including each of the episodes, the site will offer web-exclusive extras with more detail on stories and people seen on the series. The hosts and correspondents will be blogging and writing extended content. The site will also include educational components for students and educators. Wired Science is made possible by a generous grant from the Corporation for Public Broadcasting. Premiers Wednesday, October 3, 8 p.m. kcet productions Bracing for A Quake, a win-win for KCET and California Bracing for a Quake: A Survival Guide, the newly updated and expanded one-hour earthquake preparedness special airing on KCET, offers 80 practical tips for earthquake preparedness. This special is an expanded version of the program originally produced in 2004 with a production budget of only $10,000. The program, aired many times since as a pledge special, has raised more than $300,000 for KCET. Life & Times Anchor Val Zavala teamed up with Jason Shoultz from Sacramento’s KVIE to host the expanded version and have offered it to public television stations throughout California. The program will premiere later this year on many PBS affiliates statewide. Bracing for a Quake: A Survival Guide gets expert advice from Joyce Harris with the L.A. County Office of Emergency Management, Bob Spears, Director of Emergency Services for the L.A.U.S.D., and Bill Stout of the Orange County Chapter of the American Red Cross. Viewers learn how to reduce earthquake hazards in their homes and offices and what to do if they’re on the freeway, shopping, or in a crowded public place. Other topics covered include the pros and cons of earthquake insur- ance, communication devices, preparing a plan for your family and neighborhood; and of course, what to include in a well-equipped earthquake kit. (KCET offers an earth quake preparedness starter kit as a pledge premium.) Advice is presented in a simple and informative “show-and-tell” format with visits to a typical California family’s home, an office and a school. ViewPoint Issue 16 | 3 KCET Vice President News and Public Affairs and Life and Times anchor Val Zavala with Placido Domingo
  4. 4. Craft In America: On the Inside Luncheon KCET Leadership Circles members joined artists, crafts men and women, historians and producers for a KCET-hosted luncheon to celebrate the national broadcast of Craft in America. Guests enjoyed a clip screening and conversation with the program’s Executive Producers, Carol Sauvion and Kyra Thompson, as well as Director, Daniel Seeger, and Chief Curator and writer, Jo Laurie. The April 23rd luncheon featured conversations with several of the artists featured in the program including Kit Carson, jeweler and sculptor, David Gurney, ceramic artist, and noted local furniture craftsman Sam Maloof. 2007 PTV@Sea Slices Through Alaskan Waters KCET supporters joined other public television aficionados from across the nation for the second annual PTV@Sea. Guests were treated to an 11-night experience—complete with guest appearances by PBS personalities—onboard the six-star Regent Seven Seas Mariner.  Award-winning director Scott Ellis of PBS’s Great Performances “Sondheim: A Celebration at Carnegie Hall” wowed the participants with details of his Tony-nominated hit show “Curtains” in a session enti- tled“The Anatomy of a Broadway Musical.” Journalist and host Gwen Ifill discussed the 2008 election during an engaging seminar on the inner workings of Washington Week and The NewsHour with Jim Lehrer. Internationally recognized documentary filmmaker and writer Ric Burns conducted a stunning helicopter tour across Alaskan ice fields as well as an invigorating dog sled expe- rience on top of a glacier.These are but a few examples of the many activities. The amazing experience left KCET guests asking where the next PTV@Sea adven- ture will be.  Plans have just been unveiled for the 2008 PTV@Sea cruise:April 7, 2008 the ship departs from Ft. Lauderdale with stops in Port Canaveral, Charleston, Hamilton,St. George,and Nassau.  Please email KCET’s Senior Vice President for Development Nancy Rishagen, or call (323) 953-5429 for more details or to make reservations.   McCormick & Schmick’s Hosts Fundraiser With Jacques Pépin Jacques Pépin, America’s most celebrated PBS chef, spent an intimate evening dining with fans to celebrate the release of his new cookbook Chez Jacques: Traditions and Rituals of a Cook on Saturday, May 19. McCormick & Schmick’s, A Pacific Seafood Grill in Beverly Hills hosted the evening, with all proceeds benefiting KCET. Recipes from Pépin’s new book were featured along with a four-course menu specially prepared by David Iino, executive chef at McCormick & Schmick’s.The evening also included a selection of wines from Alma Rosa Winery & Vineyards, pioneering wine makers Thekla and Richard Sanford’s new venture in the Santa Rita Hills’ American Viticultural Area in Santa Barbara County. Not only did Pépin share anecdotes and recollections from his long career, but also went “chef-to-chef” with Iino, as the two presented their favorite secrets and cooking strategies during a lively Q&A session. Pépin has been cooking profes- sionally and teaching others how to cook for more than 50 years. Before moving to America in 1959, he was the personal chef to three French heads of state. In America, Pépin shared the spotlight with Julia Child on their PBS series Julia and Jacques Cooking at Home. Jim Lehrer and Kcet Supporters Gather For Insightful Discussion Generously hosted by KCET Board Member Sandra Krause and husband William Fitzgerald at their Bel Air home, KCET supporters were treated to an evening with Jim Lehrer, Executive Editor and Anchor of The NewsHour with Jim Lehrer. Mr. Lehrer, a two-time Emmy® winner and recipient of the prestigious George F. Foster Peabody Award, shared his insights about events happening in the U.S. and abroad, plus stories derived from his 45 years in broadcast journalism. 2007 Visionary Awards Murray Pepper, KCET Board of Directors Secretary Vicky Reynolds, KCET Board of Directors Treasurer Jay Wintrob Joanne Kozberg with husband and KCET Board of Directors Member Roger Kozberg KCET Board of Directors Chair Scott Edelman and Board Member Gordon Bava compare cowboy boots Bettie Woods, KCET Executive Director Development with KCET Legacy Circle Member Heinrich Kolbel Suzie Gilligan, former KCET Board of Directors Member Peg Yorkin, Craft in America producer Carol Sauvion and Corinna Cotsen McCormick & Schmick’s Regional Chef Rene Van Broekhuizen, Santa Ana Executive Chef Jason Stein, Beverly Hills Executive Chef David Iino with PBS Chef Jacques Pépin Nino Penaloza, Dan Reid, PBS Chef Jacques Pépin and KCET Board of Directors Member Ron Lushing Cathy Unger and Ruth Lavine with Jim Lehrer Event co-host and KCET Board of Directors Member Sandra Krause, Jim Lehrer, KCET Board of Directors Chair Scott Edelman, KCET Benefactor Helen Bing, co-host William Fitzgerald, and KCET Board of Directors Secretary Vicky Reynolds (First row) Bonnie MacNeill, Russell and Muriel Jacobs, Lenore Brick (Second Row) Linda and Joe Svehla,KCET Senior Vice President for Development Nancy Rishagen,Carolena and Scott Simon and Joanne Sackheim On the Inside ViewPoint Issue 15 | 4 PBS President and CEO Paula Kerger, 2007 KCET Visionaries Diane and Bob Malone with KCET President and CEO Al Jerome ViewPoint Issue 16 | 4
  5. 5. KCET in O.C. On a beautiful July summer evening in Newport Beach, Laurie Firestone, KCET’s Executive Director of Development and Community Relations for Orange County, hosted an intimate cocktail reception for about 40 guests at her home. Guests were treated to an inside look at the new programming debuting this fall on KCET including Wired Science, PBS’s new nationally syndicated science program produced by KCET, and the stations nationally distributed show, A Place of Our Own and Los Niños en su Casa. After presentations by KCET’s Al Jerome and Mary Mazur, guests had the opportunity to ask questions and discuss upcoming productions and new initiatives. Scenes from the Cinema Series at the Aero The Aero Theatre was the setting for KCET’s 8-film series that included among others, the extraordinary La Vie en Rose and the wonderfully-whacky- yet-to-be released Ira & Abby staring Jennifer Westfeld. KCET film fans now have no excuse not to be up-to-date on Oscar contenders with the addition of another series this fall at the recently opened Landmark Theaters in West Los Angeles. (See the back page of this issue for details.) KCET’s Cinema Series are generously sponsored by Gershwin at the Geffen Hershey Felders is a Steinway Concert Artist, actor, playwright, and, the solo star for “George Gershwin Alone.” He is the only person to whom the Gershwin heirs have granted permission to create the role of George Gershwin on stage and his one-man show has dazzled theater lovers across America, including on Broadway, and in London’s West End. KCET Leadership Circles members were treated to a performance during the show’s run at the Geffen Theatre in Westwood. KCET has been a media partner for the Geffen for more than three years. KCET Directors Retreat in Ojai Art Linkletter was keynote speaker at the annual KCET Board of Directors retreat held in June at the Ojai Valley Inn and Spa. At the two-day retreat board members discussed an elder care initiative and overall branding for the station. Curious George Comes to KCET Council for Children and Families Event Curious George and the Man in the Big Yellow Hat made a special guest appear- ance at the home of Andrea and David Tracy on Sunday, April 29. The occasion was the second annual KCET Council for Children and Families party for members. The Council’s Co-chairs, Susan and Scott Edelman, Jane and John Mass, Karen and William Sonneborn, and Andrea and David Tracy hosted the festivities where the youngest KCET fans were treated to a rollicking afternoon of food, fun and entertainment. Karen and William Sonneborn gener- ously offered their home in Brentwood for next year’s festivities, which will feature another PBS furry-friend. Stay tuned for announcements. Huell Town and Gown At the University of Southern California’s Town & Gown fund- raising luncheon, Huell Howser was named its 2007 honoree. The annual event was held on April 17 at the Beverly Hilton Hotel. As their honoree, a fully funded $50,000“Huell Howser Scholarship” is distributed to a number of USC students in the 2007-2008 academic year. Celebrating 104 years of service, Town & Gown is a women’s organi- zation with an endowment of $35 million. Every year, the organiza- tion gives out over $1.5 million in academic scholarships. Founders Deborah & Mark Attanasio Bell Family Foundation Catherine & Robert Beyer Susan & Scott Edelman Shari & Edward Glazer Ruth Lavine Carol Leif & Jeff Parker Jane & John Mass Whitney & Alex Phillips Lisa & John Rocchio Lesley & Tommy Slatkin Karen & William Sonneborn Eva & Marc Stern Andrea & David Tracy Members Rion and Herman Ablon Nina & Dan Aloni Charmaine & Sean Bailey Erez & Juyun Barnavon Julie & Stephen Block Joan & Michael Burke Michaela & Joe Burschinger Tania & Michael Cahill Victoria & Jean-Marc Chapus Christine Caron Cronin Pamela & David DeVito Gretchen & Matthew DiNapoli Kris & Mark Gibello Alicia & John Goldsmith Bridget & Dave Higley Meg & Andrew Hobson Michele & Al Jerome Michael Karlin Joanne & Navid Mahmoodzadegan Maria Mancuso & Gary Gersh Alyson & Ori Marmur Allison & Bruce Mellon Sarah & Neal Moritz Stephanie Mork Miriam Muscarolas & Grant Abramson Betsy Newman & Howard Heitner Leigh & David Nickoll Lisa & Todd Owens Margo & Michael O’Connell Nancy & Stephen Paul Alison & Daniel Petrocelli Nancy & Ron Rishagen Kathleen & Dale Rosenbloom Shannon & Michael Rotenberg Karee & Howard Rowen Amy & Kent Savagian Shawn & Jason Silletti Danielle & Michael Swartz Elizabeth & Jamie Tisch Holly & Allan Toole Diana & Ralph Vogel Melissa & Rob Weiler Jodi & Ian Weingarten Christine & Jeff Weller Melissa & Jeremy Zimmer KCET Council For Children And Families - 2007 Parsons Foundation Executive Director Wendy Hoppe, KCET Executive Vice President and General Counsel Susan Reardon, USC Town and Gown Benefit Committee Chair Millie Farnsworth, and KCET Executive Vice President, Programming and Production Mare Mazur with Huell Howser The Sonneborn Family with Curious George and the Man in the Big Yellow Hat Karen Sonneborn, Andrea Tracy, and Lisa Rocchio Julie Block with daughter, Jane Mass with daughter and Stephanie Mork KCET Board of Directors members Christopher Walker and Miriam Muscarolas KCET Board of Directors Member Paul Orfalea, and David Naylor with Art Linkletter KCET Community Advisory Board member Y. Y. Lin, wife Melody Lin with KCET Senior Account Executive Deena Kuper KCET Board of Directors members Marcia Hobbs and Carol Leif with Jeff Parker Cinema Series fans Gail Bliss and Cyrille Schiff- Weingarten, with Ira and Abby writer, producer and actor Jennifer Westfeld KCET President and CEO Al Jerome, Susie and DeWight Titus and KCET Executive Vice President, Programming and Production Mary Mazur ViewPoint Issue 16 | 5 KCET LEADERSHIP CIRCLES KCET Council for Children and Families
  6. 6. KCET’s program schedule can be found online at PBS Rolls Out New Kids Programming Fall promises to be an exciting season for PBS KIDS. In September, WORDWORLD, and WORDGIRL, and Super WHY! join Curious George, Dragon Tales, Clifford the Big Red Dog and other favorites in a new“block” of entertaining, informative children’s programming on KCET.These new programs add technological innovations to increase both entertainment and education value to KCET’s lineup.With interactive adventures, 3-D animation, and highly developed characters, the programs will maxi- mize the number of positive learning experiences for children. Super WHY! Super WHY! is the only preschool program created to help kids learn the fundamen- tals of reading through interactive storybook adventures. The program represents a unique approach to preschool educational television, featuring a team of superhero characters with literacy-based powers, who jump into books to look for answers to everyday problems. The home viewer is the superhero sidekick, who is encouraged and empowered to participate in the reading adventure by playing research-based literacy games. Weekdays 9 a.m. WORDWORLD A 3-D animated series, WordWorld encourages three- to five-year-old chil- dren to become friends with words. WordWorld playfully brings words to life through a patent-pending method- ology that embeds words into the objects they represent. In each episode, children will join the ensemble cast of WordFriends™—Dog, Sheep, Frog, Duck, Pig and Ant—as they explore their world of words. WordWorld’s humorous storylines focus on age-appropriate social-emotional lessons while introducing preschoolers to key literacy-based skills, such as letter recognition and phonological awareness. Weekdays, 10:30 a.m. WordGirl A sure favorite with elementary school students, WORDGIRL chronicles the madcap adventures of Becky Botsford, a mild-mannered fifth grader who, at the call of duty, transforms into WordGirl – caped crusader and definition dynamo! This super heroine-in-disguise uses vocabulary to defeat outlaws bent on“WORD” domination. With the help of her faithful monkey sidekick, Captain Huggy Face,WordGirl spends each episode defeating a quirky cast of villainous villains – from“Dr.Two-Brains” to “The Butcher” – with her power punches and dictionary strength. WORDGIRL will introduce children to an array of new and sophisticated words in a context that is fun. Fridays, 3 p.m. Iraq: News in Transition on From the televised speeches of Lyndon Johnson to Walter Cronkite’s public denouncement of the war, television shaped America’s public perception of Vietnam. Thanks to the 24-hour news-cycle and the rise of CNN, what began in Vietnam more than 30 years ago came full circle during Operation Desert Storm. Today, with the invasion of Iraq, a new era of journalism has begun. The highly politicized affair that led us to the war and continues to fuel the debate over our role in the region, and the compliance of the major news corporations as to what the public should know about the war, has left a skeptical American citizenry hungry for the truth, or a least, their version of the truth. With changes in technology and the introduction of self-publishing web tools, such as blogs and video-sharing sites like You Tube and the British based Liveleak, which hold hundreds of amateur (and disturbing) war videos, these events are but one click away. This “laptop-war” as some people refer to it, has created an unprecedented amount of DIY (“Do It Yourself”) reporting, from mobile-phone videos of Saddam’s hanging to e-mail photographs of Iraqi prisoners in Abu Ghraib. These media leaks into the news-sphere are providing a different perspective on the war. And although their audience reach will never amount to the vast numbers of network news viewers, the impact of this new phenomena is being felt loud and clear. Through the work of Pulitzer Prize-winner photojournalist Rick Loomis, the videoblog Alive in Baghdad, a selection of military blogs, and the PBS documentary Operation Homecoming, this issue of Web Stories on will explore the ways in which new media technologies and the internet have changed the immediacy, look and veracity of the war, exposing the limits of our mainstream media and shedding light on new models of citizen and participatory journalism. Children’s Programming Asian Pacific American Heritage Month Celebration Recognizing May as Asian Pacific American Heritage Month, KCET and Union Bank of California teamed up to present the 2007“Local Heroes of the Year” on May 10.The awards are presented to individuals of Asian Pacific heritage who have inspired others and enriched their communities, improving the quality of life for all. KCET’s Community Advisory Board members selected five individuals who have shown dedicated community leadership in the Arts, Business, Community Activism, Education and Social Services. Guests enjoyed a superb buffet reception provided by PBS’ celebrity chef, Tommy Tang. Entertainment included a guest performance by cellist Tim Landauer, and Korean drumming by Janet Sungah Lee, among others. KCET 2007 Asian Pacific American Heritage Month “Local Heroes on the Year” Kenneth Inouye, Debra Suh, Mitsuye Yamada, Yvonne Wong Nishio, and Martin Lee Janet Sungah Lee performs a traditional Korean drum dance ViewPoint Issue 16 | 6
  7. 7. kcet PROGRAMMING pipeline ViewPoint Issue 16 | 7 Premiering First on KCET… Ken Burns’ THE WAR KCET will be the first local PBS affiliate to broadcast Ken Burns’ latest documentary THE WAR. The seven-part documentary series directed and produced by Ken Burns and Lynn Novick chronicles the history and horror of the Second World War from an American perspective by following the fortunes of so-called ordinary men, women and families from four towns who become caught up in one of the greatest cataclysms in human history. premier Part 1: Sunday, September 23, 2007 through Wednesday, September 26, 8 p.m. to 10:30 p.m. Part 2: Sunday, September 30 through Tuesday October 3, 8 p.m. to 10:30 p.m. Repeats Sunday, September 30, 10 a.m. to 8 p.m. (Parts 1 - 4) Sunday, October 7, 12 p.m. to 7 p.m. (Parts 5 - 7) MASTERPIECE THEATER “The Complete Jane Austen” PBS’ beloved British drama series will broadcast adaptations of all of Jane Austen’s six novels, plus a new drama based on her life. It’s the first time in television history that her books have been broadcast as a complete collection. In“The Complete Jane Austen,” new presenta- tions of Northanger Abbey, Persuasion, Mansfield Park, and Sense and Sensibility will be presented.The lineup will also include the acclaimed Emma star- ring Kate Beckinsale, and Pride and Prejudice, the Emmy award- winning miniseries that made Colin Firth a heartthrob. Sundays, January 2008, 9 p.m. AMERICAN MASTERS “Carol Burnett” The icon series pays tribute to the entertainer who trans- formed herself into a one-woman army of comedic characters and seduced countless Saturday night friends to fall in love with her finest character of all: Carol Burnett. Best known for her long-running comedy variety show on CBS, Burnett was also a regular attraction on stage, television and, later in her career, films. AMERICAN MASTERS “Carol Burnett” includes clips from a wide variety of sources that testify to Burnett’s breadth as a singer, actor and comedienne. Through cast mates and colleagues, the film also addresses the Chaplin- esque star’s impact on television, comedy and women’s roles in the media. Monday, November 5, 9 p.m. Independent Lens “Wordplay” “Wordplay” presents an entertaining and informative look at Will Shortz’ work at the New York Times and that of the puzzle constructors with whom he collaborates, as well as coverage of the American Crossword Puzzle Tournament, an annual competition founded by Shortz, that profiles a number of intelligent and ingratiating contestants.This portrait of an American institution that fosters an overarching sense of community among crossword lovers everywhere features inter- views with celebrity crossword solvers, including Bill Clinton, Bob Dole, Jon Stewart, Ken Burns, the Indigo Girls and others. Thursday, October 18, 9 p.m. PIONEERS OF TELEVISION Nearly 100 stars from television’s formative years bring their stories to PBS in a revealing four-part documentary series, Pioneers Of Television. Each special — featuring sitcoms, late-night, variety and game shows — melds compelling new HD interviews with irresistible archival clips to offer a fresh take on television’s first celebrities. These landmark one-hour specials tell fascinating stories, reveal never-before-seen images and showcase timeless clips that still entertain decades later. Pioneers Of Television continues the tradition, featuring exclusive new interviews with television’s groundbreaking stars, including: Dick Van Dyke, Mary Tyler Moore, Andy Griffith, Betty White, Regis Philbin, Phyllis Diller, Dick Cavett,Tony Orlando, Marlo Thomas, Jonathan Winters, Ed McMahon, Merv Griffin, Bob Barker,Tommy Smothers and many more. Coming to KCET in Winter/Spring 2008 THE MYSTERIOUS HUMAN HEART How does the heart work? What can go wrong with it? How should we treat it? The three-part series follows the true, compelling stories of men and women, young and old alike, whose hearts have led them to a brush with mortality.Through these encounters, the series explores the most common misconceptions about this unique organ and documents the latest scientific and medical revelations.The series transforms our understanding of the heart and gives us new insights into the best ways to prevent heart disease and treat it when it does occur. Mondays, October 15, 9 p.m. to 11 p.m. October 22, 9 p.m. to 10 p.m. NOVA “Judgment Day: Intelligent Design on Trial” This groundbreaking NOVA episode chronicles one of the latest battles in the war over evolution that took place in the tiny town of Dover, Pennsylvania. NOVA captures the emotional conflict in interviews with the townspeople, scientists and lawyers who participated in the historic 2004 trial, Kitzmiller versus the Dover School District. Tuesday, November 13, 8 p.m. to 10 p.m. AMERICAN MASTERS “Charles Schulz” “Good Ol’ Charles Schulz” tells a quintessentially Midwestern story of an unas- suming, self-doubting man who redefined the comic art form with“Peanuts.” His genius lay in depicting the daily collisions of insiders and outsiders, of mundane cruelties and transcendent hopes — seeing the extraordinary in the ordinary. Monday, October 29, 9 p.m. to 10:30 p.m. e2 (The Economies of Being Environmentally Conscious) e2 is a series about the economies of being environmentally conscious. Shot in high defini- tion, it covers the ongoing shift in design technolo- gies, architecture and urban plan- ning toward a sustainable future. Six“e2 : Energy” episodes feature ground-breaking energy poli- cies in California; Brazil and its thriving ethanol fuel industry; energy-saving technologies that are changing the transporta- tion industry; solar power and bio-gas for rural communities in Bangladesh; wind power and community collaboration in Minnesota; and two controversial, yet promising, energy alternatives—nuclear power and carbon sequestration. Six“e2 : Design” episodes feature Bogotá’s reinvention as a bicycle and pedestrian friendly city; prizewinning Los Angeles architect Thom Mayne’s collaboration with the federal government; waterfront development in Amsterdam that offers an alterna- tive to suburban sprawl; a sustainable school in one of the most remote regions on earth; sustainable living for low-income families in New York City; and architect Ed Mazria’s goal to revolutionize the architecture and building industries by the year 2030. Coming to KCET in Winter/Spring 2008 Poldark Comes to KCET Desert Cities KCET Desert Cities brings back Poldark, one of the most successful British TV dramas of all time. Based on the novels of William Graham and originally released in the 1970s, Poldark is the story of swashbuckling and romantic protagonist Captain Ross Poldark, portrayed by Robin Ellis. Poldark captures the hearts and imagination of both the British audience and subsequently television viewers around the world.The first series establishes Ross Poldark as a character at war with his own class. After his return to Cornwall and his failure to win back the aristocratic Elizabeth Chynoweth, Ross attempts to restore Nampara, his father’s ruined estate. He shocks his neighbors by marrying Demelza, the daughter of a brutal miner, and interesting himself in the affairs of those who work for him. His legitimate business deals and mining company ventures bring him into direct competition with the nouveau riche villain George Warleggan. Thursdays, 8 p.m. (starting October 4) Fridays, 11 a.m. (starting October 5) Saturdays, 7 p.m. (starting October 6) Sundays, 8 p.m. (starting October 7) Mondays, 1 p.m. (starting October 8) Tuesdays, 7 p.m. (starting October 9) Each episode will be broadcast these six times each week.
  8. 8. KCET Board of Directors 2006 – 2007 officers Scott A. Edelman Chair Ann Ehringer Vice-Chair Al Jerome President & CEO Vicki Reynolds Secretary Jay S. Wintrob Treasurer directors John J. Agoglia Gordon M. Bava JoAnn M. Bourne Christy Carpenter Michael J. Connell Timothy W. Dietenhofer Diane B. Dixon Mrs. John O. Fry Marcia Wilson Hobbs Stuart H. Holden, M.D. Winter Horton Channing D. Johnson David G. Johnson Michael Karlin Roger A. Kozberg Sandra Krause Norman Lear Cynthia C. Lebow Carol Ann Leif Ronald S. Lushing Bruce Maclin Heather MacPherson John M. Mass Miriam Muscarolas Paul J. Orfalea Joe Phelps Sydney Pollack Bruce M. Ramer Dr. Piedad F. Robertson W. Scott Sanford Sid Sheinberg Karen Sonneborn Ronald E. Stein J. David Tracy Franklin E. Ulf Stasia Cato Washington Christopher V. Walker Robert Zemeckis David J. Zuercher ex-officio board members Lily Balian President, KCET Women’s Council John M. Suarez, M.D. Chair, KCET Community Advisory Board Office of Development 4401 Sunset Blvd. Los Angeles, CA 90027 KCET Sponsors The Second Annual Art of Food & Wine Festival Palm Desert november 8-11, 2007 KCET is once again proud to announce that KCET and KCET Desert Cities have formed a partnership with the City of Palm Desert, California, to sponsor the“Second Annual Art of Food and Wine Festival Palm Desert 2007.” KCET will sponsor the festivities, provide media coverage, and create original programming around the event. KCET is bringing two of PBS’s most celebrated chefs,Tommy Tang and Lidia Bastianich, to Palm Desert for the event.Tommy Tang popularized Thai cooking in America and is regarded as a pioneer in Thai-American cooking. Tang is also an author, former restaurateur in Los Angeles, and hosts his own PBS cooking show Tommy Tang’s Modern Thai Cuisine which airs on KCET and KCET Desert Cities. Lidia Bastianich hosts PBS’s Lydia’s Family Table. She is also a cookbook author and highly successful restaurateur with three of Manhattan’s most notable Italian restaurants, Felidia, Esca, and Becco. KCET members may receive 20 percent savings on the cost of weekend passes and 10 percent savings on the cost of any individual event ticket to the festival.Weekend passes retail for $595.00 per person, while KCET members are offered the same passes for $475.00 per person. For more information and to purchase tickets, please visit and enter KCET member code KCE001 or email New Cinema Series Debuts at the Landmark Theater in West LA KCET has a new Cinema Series for Westsiders! The eight-week series began Wednesday, September 5 at the recently opened Landmark Theatre in West Los Angeles (10850 West Pico Blvd) and continues throughout the fall.The new series includes the much anticipated film“Into The Wild” from Paramount Vantage starring Emile Hirsch, and directed by Academy Award-winning actor Sean Penn. Seats are still available so be part of the excitement on Wednesday nights! To join the KCET Cinema Series at the Landmark today, call (323) 953-5801. $150 per person. KCET members receive a 10% discount. Fall Cinema Series returns October 9 in North Hollywood Attention veteran KCET Cinema Series film lovers! Tuesday, October 9 marks the opening night for the KCET Cinema series at the Academy of Television Arts and Sciences in North Hollywood. Reserve your seat today. Call (323) 953-5800. $150 per person. Current KCET members receive a 10% discount. The KCET Cinema Series are generously underwritten by your Southern California Lexus Dealers. eBay for the Holidays Start your holiday shopping early while making an important contribu- tion to KCET! Beginning Saturday, September 29, log on to and bid for fabulous vacation packages, restaurant certificates, event tickets, spa packages, one-of-a-kind autographed memorabilia, specialty gift items and much more. The auction includes an extraordinary travel package to Smith Fork Ranch located on a private 10-acre ranch nestled in the mountains of the Black Canyon area of Colorado. It’s a 7 days/7 nights trip for two, including a private cabin, fly fishing, backcountry horseback riding, gourmet meals, round-trip air for two from Los Angeles to Montrose, Colorado and a rental car. Approximate value is $7,280. Log on to or for additional information call (323) 953-5800. Auction ends November 6, 2007 The Ultimate Dining Experience sunday, october 28, 5 p.m. Don’t miss the opportunity to join KCET foodies for the ultimate evening of fine dining and incredible wines, all in the magnificent setting of Saddle Peak Lodge Restaurant. Nestled in the beautiful Santa Monica Mountains and surrounded by vintage forest, Saddle Peak Lodge is truly a world apart. The evening includes a sumptuous dinner prepared exclusively for KCET guests by Executive Chef, Steven Rojas. Each course will be expertly paired with specially selected wines. Generously hosted by Ann Ehringer, KCET Board of Directors member and proprietor of Saddle Peak Lodge, all proceeds from the dinner will benefit KCET. $175 per person. For reservations call (323) 953-5800 UPCOMING EVENTS KCET Cinema Series did you know? By law all American television stations must switch their broadcasting from analog to digital by February 17, 2009. Television sets connected to cable or satellite will not be affected and will continue to receive programming after that date. But those television sets not connected to cable or satellite, or without a DTV converter box, will not receive any television signal after the date of the switch. For more information go to ViewPoint Issue 16 | 8