Pitfalls To Avoid To

Get Your Site
Off On The
Right Foot
@MarkoSaric - howtomakemyblog.com
Don’t have

Unrealistic
expectations
Don’t believe the

“get rich
quick”
stories
You must

manage your own
expectations
not to be disappointed
Dream

big
!
!

but be realistic
Don’t be

impatient
Your first post will

suck
But it is a learning lesson
!

Use it to

learn and
improve
It is

a marathon, not a sprint
get
stuck in the
Don’t

planning phase
Just
do
it
Get feedback from

real people
!

“No battle plan

survives

contact with the enemy”
Have a

professional

mindset
a cool
brand domain
name
Figure out

and

for your site
Invest
in a
modern
design
Do not
not have a strategy
why
you’re doing what
Figure out

you are doing
Define

objectives
and targets
Then keep
these
in mind
at all
times
Make sure your site
doesn’t

lack focus
Know your

niche
Know

your audience
Clearly
state

what
your site is offering
Encourage users to
take action
Include CTA’s
in the sidebar
in the content
Try to

avoid

inactivity
Try to

avoid

inconsistency
Work from

a content
calendar
Set a
publication rate
and stick to it
Keep
It
Simple
Stupid
Create for the web
Clickable headlines
Subheadings
Paragraphs
Bullet points
Multimedia
Avoid
typos and spelling mistakes
broken links
low quality imagery
Second opinion

helps you
improve
!
Build it and they will

NOT

come
50%
50%

Spend

time creating

marketing
Don’t rely

on Google for traffic
Build
your
own audience
Install analytics
Analyse

the data

!

!

!

react

to what it is telling you
Don’t be
on Twitter

busy
Work smart
not hard
Focus your efforts on

20% of tasks

that

bring 80% of
results
Ship
Don’t

be
too

serious
It’s all
fun and games
after all
Enjoy the ride
@MarkoSaric
howtomakemyblog.com
Happy blogging!
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15 Pitfalls To Avoid To Get Your Site Off On The Right Foot

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http://howtomakemyblog.com/

Kenneth Cossin, who is a regular contributor to HowToMakeMyBlog and a Professor of Internet Marketing at Full Sail University in Florida, asked me if I wanted to present a blogging related webinar to his students. Kenneth suggested blogging mistakes as the topic in order to help beginners avoid the common pitfalls and help get them start off on the right foot. “Sure, no problem. Let’s get started”, was my response. The result is this presentation. I hope you enjoy it!

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15 Pitfalls To Avoid To Get Your Site Off On The Right Foot

  1. 1. Pitfalls To Avoid To Get Your Site Off On The Right Foot @MarkoSaric - howtomakemyblog.com
  2. 2. Don’t have Unrealistic expectations
  3. 3. Don’t believe the “get rich quick” stories
  4. 4. You must manage your own expectations not to be disappointed
  5. 5. Dream big ! ! but be realistic
  6. 6. Don’t be impatient
  7. 7. Your first post will suck
  8. 8. But it is a learning lesson ! Use it to learn and improve
  9. 9. It is a marathon, not a sprint
  10. 10. get stuck in the Don’t planning phase
  11. 11. Just do it
  12. 12. Get feedback from real people
  13. 13. ! “No battle plan survives contact with the enemy”
  14. 14. Have a professional mindset
  15. 15. a cool brand domain name Figure out and for your site
  16. 16. Invest in a modern design
  17. 17. Do not not have a strategy
  18. 18. why you’re doing what Figure out you are doing
  19. 19. Define objectives and targets
  20. 20. Then keep these in mind at all times
  21. 21. Make sure your site doesn’t lack focus
  22. 22. Know your niche
  23. 23. Know your audience
  24. 24. Clearly state what your site is offering
  25. 25. Encourage users to take action
  26. 26. Include CTA’s in the sidebar in the content
  27. 27. Try to avoid inactivity Try to avoid inconsistency
  28. 28. Work from a content calendar
  29. 29. Set a publication rate and stick to it
  30. 30. Keep It Simple Stupid
  31. 31. Create for the web Clickable headlines Subheadings Paragraphs Bullet points Multimedia
  32. 32. Avoid typos and spelling mistakes broken links low quality imagery
  33. 33. Second opinion helps you improve !
  34. 34. Build it and they will NOT come
  35. 35. 50% 50% Spend time creating marketing
  36. 36. Don’t rely on Google for traffic
  37. 37. Build your own audience
  38. 38. Install analytics
  39. 39. Analyse the data ! ! ! react to what it is telling you
  40. 40. Don’t be on Twitter busy
  41. 41. Work smart not hard
  42. 42. Focus your efforts on 20% of tasks that bring 80% of results
  43. 43. Ship
  44. 44. Don’t be too serious
  45. 45. It’s all fun and games after all Enjoy the ride
  46. 46. @MarkoSaric howtomakemyblog.com Happy blogging!

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