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Small Business Social Media

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Small business; Social Media; Bob Stewart; Networking group; Why Social Media; ROI Social media

Small business; Social Media; Bob Stewart; Networking group; Why Social Media; ROI Social media

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  • 1. Why Social Media?1. Increases web traffic2. Builds new partnerships3. Generates good sales leads4. Increase in search engine rankings5. Reduces overall marketing expenses2010 Social Media Marketing Industry Report, which surveyed 1,898 small business ownersMedian Age 40-49; 60% Female; 56% devote 6 hours or more a week
  • 2. Social Media Stats• Companies that blog generate 67% more leads per month. Source:Hubspot, State of Inbound Marketing Lead Generation Report, 2010• 69% of B2B marketers are shifting their budgets toward social media. Source: MarketingSherpa, October 2010• 41% of B2B companies are acquiring customers through Facebook. Source: Hubspot, State of Inbound Marketing Report, 2011• Social media helps B2B marketers improve search results. Source: BtoB Magazine, July 2010
  • 3. U.S. web users averaged record-high 36 hours online in January. 62% Female 3x more users have post graduate degree
  • 4. Which one is best for you?
  • 5. http://vitalsignsdg.blogspot.com/
  • 6. http://wyattray.wordpress.com/
  • 7. Why Blog?
  • 8. Add to your email• Kimberly J Howell www.robertstewart.com

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